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1. Getting Successful Leads For Your
Website

2. A company, no matter how big or small, will not be
complete without an official web site. Millions of people
all over the world visit the world wide web everyday, and
what better way is there to promote your business?

3. However, if nobody visits your web site, it will not serve its
purpose - which is to inform people about your company.

4. On the other hand, if there are a lot of visitors on your
web site but nobody is enticed to buy your products or
take advantage of the services that your company offers,
then the web site will still be useless.

5. The key ingredient to a successful web site is getting leads.
The purpose of leads is to guide the customers and
prospective clients to your web site.

6. Here are some tips on how you can get successful leads to
your web site:

7. 1. Review the design and content of your web site. Once
people are led to your place on the Internet, then the next
thing that you need to do is keep them there.

8. - Make sure that the site tells people about the products
and services that your company offers.

9. - The web site itself should be user-friendly. A visitor will
be annoyed and will browse away from your company's
web site if it has a lot of useless information and the links
are not organized.

10. - More importantly, the web site should be visually
pleasing and have eye-catching graphics, helpful articles
and easy-to-follow links.

11. 2. Conduct a study of your target market. Learn about
their age and social group and location. If your customer
base is mostly teens, check out their online forums to find
out about their likes and dislikes, and their opinions.

12. If most of your prospective customers are regulars of this
kind of web sites, you may actually join their online
forums and give out your opinions but do not directly
advertise.

13. What you can do instead is give your e-mail address and
other contact information while posting on such forums.

14. You can also contact the creators of the web site for the
online forums and ask them about your advertising
options.

15. 3. Build a mailing list to make your advertising campaign
more effective.

16. You may employ paid and unpaid methods when building
your list.

17. With the unpaid method, you are making an effort to
convince people to give out their e-mail address.

18. Here, you would have a solid mailing list to make up your
customer base because when people volunteer
information, it only means that they are interested with
your company.

19. On the other hand, there is a “paid” method of building
your mailing list. With this, you actually shell out
advertising money for your products to be promoted on
popular web sites.

20. There are also "partner" web sites that would let you
advertise for free, in return for a service or product that
your company may provide. This is how affiliations are
built towards a mutual, beneficial gain.

21. You may also convince your current customers to refer
your company and web site to their friends and relatives
to increase your mailing list.

22. Freebies, discounts, and coupons may be given out to
customers who can give you a friend's e-mail address.

23. This should be an additional incentive, aside from the free
mailings that they will receive from your company.

24. Follow these steps and you will be able to promote your
business, find local and national customers and help your
company grow through targeted advertising online.

25. Please visit:
http://hottestjobsforthefuture.com/form.php?id=1191
for more info