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MEET THE TEAM
WORKING LIFE AT SONY
EXCITING
CHALLENGING
DIVERSE
INTERESTING
FUN
DEVELOPING
GLOBAL
POTENTIAL
UNLIMITED
PROUD GROWTH
TEAMWORK
SONY
SAN MATEO, CALIFORNIA.
SONY MOBILE
HAMMERSMITH, LONDON.
SONY MOBILE
LUND, SWEDEN.
VIEW OF THE OFFICE
THE TEAM
WHAT DO YOU DO AT SONY?
I currently have an internship within Internal
Communications at Sony Mobile in Lund, Sweden.
My daily work includes writing articles for the intranet,
as well as messages and internal announcements,
while planning both internal and external events.
WHAT OPPORTUNITIES DO YOU GET AT
SONY?
Being young at Sony means a lot of opportunities and
positive challenges. For me, working with Internal
Communications provides an endless variety of tasks
to develop my skills.
THE ONE THING I’VE LEARNT FROM SONY
IS…
At Sony you meet people from all over the world
every day. Sony is a welcoming workplace on so
many levels and gives you the opportunity to grow
both with the company and also as a person. 
Johanna LUNDBERG
Internal Communications
THE TEAM
WHAT DO YOU DO AT SONY?
I work as a Software Engineer developing the
Calendar and Alarm applications, and am based in
Lund, Sweden within Development Europe at Sony
Mobile. Previously I was part of a graduate
programme, working within the TextInput and
Lockscreen teams.
WHAT HAS BEEN YOUR BIGGEST
ACHIEVEMENT AT SONY SO FAR?
In my opinion my biggest achievements at Sony so
far are that my teams and I have always been able
deliver, with great quality and on time, even though
we have had big commitments with tight deadlines.
THE ONE THING I’VE LEARNT FROM SONY
IS…
To work in a global environment and adapting to the
work culture from different parts of the world. 
Marcus TRULSSON
Software Engineer
THE TEAM
WHAT DO YOU DO AT SONY?
I am in my second year of the Sony European
Graduate Programme, working in the Category
Business Management team. This is part of the
product marketing department in Sony Mobile, based
in London.
WHAT ARE YOUR FUTURE ASPIRATIONS?
I have a hope that one day I can make a change to
the world, even a tiny one. And I hope Sony could be
the platform where I can make this change; like it has
done with WALKMAN, PlayStation and plenty of other
successful products, along with the amazing
experiences and moments it has delivered to people.
THE ONE THING I’VE LEARNT FROM SONY
IS…
Don’t settle for good, demand great!  
Yuyu CHEN
Category Business Manager
THE TEAM
WHAT DO YOU DO AT SONY?
In summary, my job is to support sell-through and
create marketing ROI and efficiencies across the CU.
It’s quite a complex, diverse role with a broad variety
of responsibilities. This includes product lifecycle
management, customisation and exclusives, as well
as product positioning.	
  
WHAT HAS BEEN YOUR BIGGEST
ACHIEVEMENT AT SONY SO FAR?
In terms of numbers, it’s the three-fold increase of
accessory sales in the aftermarket within one year. In
terms of personal development, I received a
permanent position as an Account Executive for one
of the main accounts in the UK after being part of the
EGP programme for only 15 months.	
  
THE ONE THING I’VE LEARNT IS…
Never accept “No” as the first answer, combined with
a solution-oriented mindset.
Stephanie THOMAS
Accessories Product Manager
THE TEAM
WHAT DO YOU DO AT SONY?
I'm a software developer in the Multimedia Create
section. My daily work involves fixing bugs in the
multimedia framework. I've also been involved in the
research for a new feature, which included creating
demo material in the form of Android applications to
prove a concept.
WHAT IS THE VIEW LIKE FROM YOUR DESK?
Sony’s Lund office is in the most northern part of the
town. I work in an office landscape close to a
window overlooking the highway and the
construction of Lund’s new research facility MAX IV.
WHAT HAS BEEN YOUR BIGGEST
ACHIEVEMENT AT SONY SO FAR?
I'm proud of the work I've done researching for the
new feature. It’s been a lot of hard work but I’ve
learnt several new skills.Jonas EDENBRANDT
Software Developer
THE TEAM
WHAT DO YOU DO AT SONY?
I am currently working in Sony Mobile as Account
Executive for the Vodafone UK team.  My team and I
are responsible for all Sales and Marketing activity
with Vodafone, with the objective of driving Sony
business with our key partner. One of my specific
projects includes establishing the new Sony
SmartWear portfolio within Vodafone and together
developing compelling propositions for consumers.
DESCRIBE WHAT A TYPICAL WORKING DAY
AT SONY MOBILE IS LIKE.
A typical week at Sony is varied and fast moving.
Within the Sales and Marketing account teams the
majority of your time is spent visiting partners to
ensure the successful implementation of the next
product and marketing executions. When you are not
away delivering presentations and hosting key events
your time is spent meeting with internal teams to plan
and develop upcoming opportunities.Kieron CHALDER
Account Executive
THANK YOU

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Sony Mobile - Meet The Team

  • 2. WORKING LIFE AT SONY EXCITING CHALLENGING DIVERSE INTERESTING FUN DEVELOPING GLOBAL POTENTIAL UNLIMITED PROUD GROWTH TEAMWORK
  • 3. SONY SAN MATEO, CALIFORNIA. SONY MOBILE HAMMERSMITH, LONDON. SONY MOBILE LUND, SWEDEN. VIEW OF THE OFFICE
  • 4. THE TEAM WHAT DO YOU DO AT SONY? I currently have an internship within Internal Communications at Sony Mobile in Lund, Sweden. My daily work includes writing articles for the intranet, as well as messages and internal announcements, while planning both internal and external events. WHAT OPPORTUNITIES DO YOU GET AT SONY? Being young at Sony means a lot of opportunities and positive challenges. For me, working with Internal Communications provides an endless variety of tasks to develop my skills. THE ONE THING I’VE LEARNT FROM SONY IS… At Sony you meet people from all over the world every day. Sony is a welcoming workplace on so many levels and gives you the opportunity to grow both with the company and also as a person.  Johanna LUNDBERG Internal Communications
  • 5. THE TEAM WHAT DO YOU DO AT SONY? I work as a Software Engineer developing the Calendar and Alarm applications, and am based in Lund, Sweden within Development Europe at Sony Mobile. Previously I was part of a graduate programme, working within the TextInput and Lockscreen teams. WHAT HAS BEEN YOUR BIGGEST ACHIEVEMENT AT SONY SO FAR? In my opinion my biggest achievements at Sony so far are that my teams and I have always been able deliver, with great quality and on time, even though we have had big commitments with tight deadlines. THE ONE THING I’VE LEARNT FROM SONY IS… To work in a global environment and adapting to the work culture from different parts of the world.  Marcus TRULSSON Software Engineer
  • 6. THE TEAM WHAT DO YOU DO AT SONY? I am in my second year of the Sony European Graduate Programme, working in the Category Business Management team. This is part of the product marketing department in Sony Mobile, based in London. WHAT ARE YOUR FUTURE ASPIRATIONS? I have a hope that one day I can make a change to the world, even a tiny one. And I hope Sony could be the platform where I can make this change; like it has done with WALKMAN, PlayStation and plenty of other successful products, along with the amazing experiences and moments it has delivered to people. THE ONE THING I’VE LEARNT FROM SONY IS… Don’t settle for good, demand great!   Yuyu CHEN Category Business Manager
  • 7. THE TEAM WHAT DO YOU DO AT SONY? In summary, my job is to support sell-through and create marketing ROI and efficiencies across the CU. It’s quite a complex, diverse role with a broad variety of responsibilities. This includes product lifecycle management, customisation and exclusives, as well as product positioning.   WHAT HAS BEEN YOUR BIGGEST ACHIEVEMENT AT SONY SO FAR? In terms of numbers, it’s the three-fold increase of accessory sales in the aftermarket within one year. In terms of personal development, I received a permanent position as an Account Executive for one of the main accounts in the UK after being part of the EGP programme for only 15 months.   THE ONE THING I’VE LEARNT IS… Never accept “No” as the first answer, combined with a solution-oriented mindset. Stephanie THOMAS Accessories Product Manager
  • 8. THE TEAM WHAT DO YOU DO AT SONY? I'm a software developer in the Multimedia Create section. My daily work involves fixing bugs in the multimedia framework. I've also been involved in the research for a new feature, which included creating demo material in the form of Android applications to prove a concept. WHAT IS THE VIEW LIKE FROM YOUR DESK? Sony’s Lund office is in the most northern part of the town. I work in an office landscape close to a window overlooking the highway and the construction of Lund’s new research facility MAX IV. WHAT HAS BEEN YOUR BIGGEST ACHIEVEMENT AT SONY SO FAR? I'm proud of the work I've done researching for the new feature. It’s been a lot of hard work but I’ve learnt several new skills.Jonas EDENBRANDT Software Developer
  • 9. THE TEAM WHAT DO YOU DO AT SONY? I am currently working in Sony Mobile as Account Executive for the Vodafone UK team.  My team and I are responsible for all Sales and Marketing activity with Vodafone, with the objective of driving Sony business with our key partner. One of my specific projects includes establishing the new Sony SmartWear portfolio within Vodafone and together developing compelling propositions for consumers. DESCRIBE WHAT A TYPICAL WORKING DAY AT SONY MOBILE IS LIKE. A typical week at Sony is varied and fast moving. Within the Sales and Marketing account teams the majority of your time is spent visiting partners to ensure the successful implementation of the next product and marketing executions. When you are not away delivering presentations and hosting key events your time is spent meeting with internal teams to plan and develop upcoming opportunities.Kieron CHALDER Account Executive