Study showing how small and medium businesses can use social media during Super Bowl game in order to raise their brand awareness and boost users’ engagement.
2. Super bowl phenomenoN
3rd most watched
single game
globally
Last game watched
by 111m Americans
HUGE impact
on marketing
industry
3. SUPER BOWL & SOCIAL MEDIA
almost everyone in the states watches super bowl
social media concentrate on this topic
great opportunity for raising brand awareness
4. It’s RISKY
Social media will be cluttered
Big companies also take part
in the Super Bowl buzzing
The effects may be
unsatisfactory
8. Think and take informed decisions
Think how Super Bowl fits your marketing strategy
9. Start buzzing early on
Think and take informed decisions
Think how Super Bowl fits your marketing strategy
10. Think and take informed decisions
Think how Super Bowl fits your marketing strategy
Start buzzing early on
Gather your forces
11. Think and take informed decisions
Think how Super Bowl fits your marketing strategy
Start buzzing early on
Gather your forces
Plan your content
12. Think and take informed decisions
Think how Super Bowl fits your marketing strategy
Start buzzing early on
Gather your forces
Plan your content
Decide on a budget