2. Soul2Match
Index
Especially for you ............................................................................... 3
About Soul2Match ............................................................................. 4
The Love Story ............................................................................................. 4
The Honeycombs ......................................................................................... 5
The Love Bees ............................................................................................... 7
Soul2Match in the Media ................................................................... 9
Quotes .............................................................................................. 10
Famous Look-a-likes ......................................................................... 11
Quick facts ....................................................................................... 12
Sex, love, and loneliness on the Internet.......................................... 13
Today’s online dating .................................................................................. 13
Trendy .......................................................................................................... 14
Social media + online dating =?................................................................. 14
Dating moves from PC to the 3G ............................................................ 14
Contact Soul2match.................................................................................. 15
Soul2Match and Social Media .................................................................. 15
3. Soul2Match
Especially for you
We’ve gathered all of the Soul2Match essentials.
This short video will give you a concise view of the service and the company. Further
below, you’ll find more visuals and relevant information on Soul2Match. Enjoy!
Movie Part 1: Soul2Match - Helps 2 Find Your True Soul Mate!
Movie Part 2: Soul2Match - Your guide to love at first guide. Available for
Smartphone!
4. Soul2Match
About Soul2Match
The Love Story
Once upon a time, way back in the 90’s, there was a little boy. His father used to
take him to church every week – and that’s where the idea of Soul2Match was first
born.
The boy’s dad noticed that two of their friends they met at the church every week
had similar facial traits. They weren’t related, nor were they together as a couple.
Several years later, the boy and his dad ran into these two very same friends. To
their surprise, these two friends were now together, very happily married.
What are the odds? Well, you might be surprised! Research indicates that people
with similar facial traits have a better chance of being in a strong, long-term
relationship. It’s this very same research that the Soul2Match vision for love is
based upon.
5. Soul2Match
The Honeycombs
Science proves that soulmate relationships are based on shared values that can
partially be detected within facial features. The biometric software of Soul2Match
analyzes facial features and bone structure, giving a love and friendship
compatibility score.
1. Online
At Soul2Match.com, we don’t conduct personality tests. Simply upload a photo (for
best results, official ID photos work best) and find a match. No intimidating
questions and endless descriptions to fill in. One click and you’ll already have a leg
up on forming that special chemistry, as if you’ve already been on a couple of dates.
Race, ethnicity and class are not the be-all. We believe that values, personality
traits, characters and morals are altogether hiding in our facial features.
Unlike our so-called rivals, Soul2Match gives immediate answers – a click reveals
the compatibility score. You are in control of your search, you determine the
matches.
It’s you who chooses whether it’s time for the Flirt Wall or the results oriented
Match Wall.
6. Soul2Match
2. iPhone app
The Soul2Match App is the ultimate, fun mobile matchmaking tool to help you find
your best match.
Touch and match - that's all it takes with the Soul2Match App. The app is designed
to analyze you and a potential mate – on the spot!
Our app facial analysis technology is used by major entities. It analyzes 1,000 facial
features in mere moments, leaving you with a compatibility score – and a great
conversation starter.
Free and intuitive to use, you can sign up, use photos from your gallery and share
the results right away through social media.
One cool feature is the option to take photos with your iPhone and instantly upload
them to your Soul2Match profile.
7. Soul2Match
The Love Bees
Soul2match was founded by enthusiastic young Europeans who settled in San
Francisco who bonded over their interest in bringing people together.
Today, the hive has slightly evolved and continues to grow. However, the
Soul2Match philosophy of keeping a friendly and relaxed culture within the
company will never change.
Linda van Liempt, CFO & Co-Founder
Linda is an experienced Project Manager with a focus on finance and a passion for
love. Linda has a Bachelors degree in Hospitality Management. Soon after her
graduation, she started her own project management company.
Her clients have included non-and-for-profit organizations, foundations, banks and
telecommunication companies. As Soul2Match co-founder, Linda strengthens the
team as its financial expert.
Linda also has a great interest in social media marketing, one of the core strategies
for the Soul2Match brand.
8. Soul2Match
Jorn Eiting, CEO & Co-Founder
Jorn’s background includes success in roles such as Business Development Manager
and Business Engineer. He also has extensive Project Management experience in a
wide range of areas, including ICT.
He has both an Engineering degree and a Bachelor’s degree in Technical Business
Administration.Jorn’s passion and creativity were stifled in living the corporate life.
He decided to set up a Product and Business Development Management company,
running projects for clients.
The combination of a business background and an eye for innovative products and
services, make Jorn the right guy for managing the Soul2Match team.
Lukasz Nieweglowski, IT Director & Partner
Lukasz has a Master’s degree in Mathematics. He concentrated on data mining
algorithms, used to reveal the “hidden truths” in multidimensional data sets. These
advanced concepts are the foundation for facial recognition software solutions.
In addition to having worked as an IT consultant for several large businesses, Lukasz
gained invaluable experience running several intriguing side projects. In his spare
time, he developed a portable music device for professional musicians, including a
digital sound processing software development kit. He is also an author of an open
source library that implements a set of data-mining algorithms that can be used in
R - open source statistical engines.
In 2010, Lukasz was asked to become a partner in Soul2Match. He is the major
caretaker of the Soul2Match IT platform, managing and innovating the software
development and expansion of the IT Team.
10. Soul2Match
Quotes
‘We have combined the latest in science and technology with
our passion for connecting people.’
'It may sound like a cliché, but one's own face shows all kinds of
characteristics we find ourselves attracted to. Only, society
conditions us to disregard these innate attractions in similar-
looking potential mates.'
Our app lets people take someone's picture and immediately know what their
relationship compatibility is. It gives you one hell of an icebreaker! Our
Soul2Match-tool is based on loads of scientific research in the serious areas of
psychology and biometrics, but the results are a whole lot of fun!’
‘Not only can you check your compatibility with best friends and friends, but also with any
of our members that you find on our Flirt Wall or whose picture you get from Facebook, for
example!'
‘The Soul2Match tool is used by Universities to do research on attractiveness and
on how relationships begin. So, not only is Soul2Match built on science, but it
continues to contribute to ongoing research and science.’
‘We’re proud to have already brought real joy and happiness to our
friends and to many members of the Soul2Match community.’
12. Soul2Match
Quick facts
Soulmate relationships are based on shared values that can be detected
within facial features.
The biometric software of Soul2Match analyzes your facial features and bone
structure, helping to detect soulmate love and friendship compatibility.
Both the phenomenon «soulmates» and «love at first sight» date back
to ancient Greece, where they were mentioned by Aristophanes in Plato’s
Symposium.
One feels drawn to those who are alike.
This similarity is in the broadest sense: similarity in bone-structure,
characteristics, life goals, ethnicity and appearance. The more these points
match, the happier we are in a relationship (Folkes, 1982, Wilson et al,
2006).
The look-a-like effect is a significant element and plays an important role in
self- affirmation. One of the basic principles of interpersonal attraction is the
rule of similarity: similarity is attractive (Locke & Horowitz, 1990).
Penton-Voak, Perrett, and Peirce (1999) found that subjects rated the
pictures with their own face morphed into it as more attractive.
DeBruine (2002) demonstrated in her research how subjects entrusted
more money to their opponents in a game play, when the opponents were
presented as similar to themselves.
Little, Burt, & Perrett (2006) examined similarity in sight for married
couples and found that the couples were assessed at the same age and level
of attractiveness. The length of the moderate relationship was related
to perceptions of similarity; the couples who were together longer were seen
as more equal.
When time passes by, couples become more alike through shared
experiences, as well as-couples who are alike and who stay together longer
(Zajonc et al, 1987).
13. Soul2Match
Sex, love, and loneliness on the Internet
Today’s online dating industry in a nutshell:
In 2010, fee-based dating websites grossed over a billion dollars. Today, the online
dating industry is worth $4 billion worldwide. Last year, it was estimated that
Craigslist would earn $122 million, with $88 to $99 million being profit by 2011.
The Adult Services listings make up 30 percent of its revenue.
According to a recent study, online is now the third most common way for people
to meet (The most common are “through work/school” and “through
friends/family”). One in six new marriages is the result of meetings on Internet
dating sites (Nobody’s counting one-night stands). Moreover, 17% of couples who
married in 2009 met on a dating site. The even more staggering statistics – 1 in 5
singles have dated someone they met on a dating site; 1 in 5 singles are currently in
a committed relationship with someone they met on a dating site.
The top 2 giants in the online dating industry are Match.com and eHarmony.com.
Match.com is now the biggest dating site in the world and is, itself, the biggest
aggregator of other dating sites. Under the name Match, it owns thirty in all, and
accounts for about a quarter of the revenues of its parent company, I.A.C., Barry
Diller’s collection of media properties.
Match.com bases its matchmaking on the Myers-Briggs personality test.
Conversely, eHarmony pair people up using their "key dimensions of compatibility,"
which are grouped into core traits and vital attributes. Match.com has a more open
policy, whereas eHarmony.com only pairs up straight matches.
14. Soul2Match
Trendy
Niche online dating sites are on the cutting edge of trends. Some sites are based on
a simple gimmick. Scientific Match attempts to pair people according to their
DNA, and claims that this approach leads to a higher rate of female orgasms.
Ashley Madison notoriously connects cheating spouses. Howaboutwe.com asks only
that you complete a sentence that begins “How about we . . ,” with a suggestion for
a first date. At Whatsyourprice.com, you can pay or get paid to go on a date.
Social media + online dating =?
Sexting, Twirling, Facebook-stalking, etc… what else is out there?
The new online dating scene is nothing like it was at the turn of the century. Every-
one in your network is exposed to who you’re dating, how serious it is, and even how
you feel about that person — for better or worse. We post pictures of our significant
others, tweet about the gifts they give us, and check into restaurants while on dates
with them. We’ve accepted that the two are now one.
As social media and online dating began to meld, one couldn’t be without the other.
Googling, Facebooking and Tweeting potential dates is anything but uncommon —
so why not have that information gathered for you instantly while perusing an
online dating profile? Sharing your dating laundry with everyone is still a concern,
but daters are given choices of what info they share.
Dating moves from PC to the 3G
The social media revolution, combined with Smartphone’s attached to our hips, has
the world changing faster than ever and people interacting more than any other
time in history. As Smartphone usage has become increasingly prevalent, you can
now manage your entire dating life on the go. The market is so large, in fact, that
Juniper, a market research firm, has estimated that “the overall mobile dating
sector will grow to $1.4 billion worldwide by 2013.” Source
15. Soul2Match
There are 51M Smartphone subscribers in the United States, and strong growth in
Smartphone usage in Europe. Roughly 12.3M mobile users accessed an online
dating service in April 2010. There was a 111% increase in the use of mobile browsers
on smart phones and a 112% increase in app use from April 2009 to April 2010.
The average user of a mobile phone spends 12 minutes and 44 seconds on mobile
dating sites per week. According to Ground Truth, Flirtomatic was the #1 visited
dating site this summer through a mobile phone. Match.com was ranked 7th and
eHarmony was 17th. Other popular dating apps include: Meet Moi;
SpeedDate.com; Grindr; Zoosk.
Contact Soul2match
For further information, please contact Linda van Liempt of Soul2Match.
By email press@soul2match.com or by phone +1(415) 449 - 8776.
Soul2Match and Social Media
