A power point presentation on technical environment .

1. St. Xavier’s College of Management and
Technology

2. Presented by Group 9
Simran Jeet Kaur 101
Sonal Prabhat 103
Srikant Pandey 104
Supriya Kumari 105
Anmol Kumar 128
Technological Environment

3. • Technological environment is one of the important factor that
influences the business.
• Technologies change at a very fast pace and a company
needs to adapt themselves according to it. Failing to do so
may keep it at a damaging or difficult position.
• Technological Environment affects the businesses and
markets in a very wide range of possibilities.

4. Contents
 Technological Environment
 Types of Technologies
 The Technology Cycle
 Technology Management
 Impact of Technological Environment on Business
 Positive Aspects
 Negative Aspects
 Dilemma of Transfer of Technologies
 Conclusion

5.  Technology comprises of both machines (hard technology) and
scientific thinking (soft technology) used to solve problems and
promote progress.
 It consists of knowledge and methods required to carry on and
improve production and distribution of goods and services
 It consists of also entrepreneurial expertise and professional
know how.
“Technological Environment is the combination
of external factors in technology impacting on
the operations of business.”

6. TYPES OF TECHNOLOGIES
 State-of-art technologies – Technologies which equal or
surpass that of competitors
 Proprietary technologies – Technologies protected by patents
or secrecy agreements
 Known technologies – Technologies common to different
organisations (but used in a way different from one another)
 Core technologies – Technologies essential to maintain a
competitive position
 Leveraging technologies – Technologies which support several
products, product lines or classes of products.

7. TYPES OF TECHNOLOGIES
 Supporting technologies – Technologies which support core-
technologies
 Pacing technologies – Technologies whose rate of
development controls the rate of product process development
 Emerging technologies – Technologies under consideration for
future products/processes
 Scouting technologies – Formal tracking of potential product
and process technologies for future study or application
 Idealised Unknown technologies – Technologies which, if
available, would provide a significant benefit in some aspect

8. Technology Life Cycle
The Process of Assimilation and
Abandonment of Technology

9. Awareness
of marketable
invention
Acquisition
by self-
generation or
transfer
Adaptation
minor
modifications for
specific needs
Advancement
innovations
involving major
modifications
Abandonment
obsolescence
Demolition
External & Internal
Environment
Factors affecting
technology user
Promotion
Installation

10.  Technology cycle shows a five staged platform which in
real-life scenario, are randomly paced and can trap
unsuspecting victims.
 A set of skills used in the management of technologies
which are owned by the company
 It provides strategic and competitive advantage over
the opponents

11. IMPACT OF TECHNOLOGY
ON BUSINESS
• Increased Productivity – the main reason for adopting a
technology
• Transfer of Technologies – Companies, MNCs and even
countries trade in technologies.
• E-commerce – major phenomenal impact on business comes
with this extended platform
• R&D – a new need of businesses for their technological
environment
• Jobs – technological environment changes the nature of most
jobs (jobs become intellectual)
• Ease of Transportation – there is easier transportation of big
machineries (and lesser expenditure)

12. The PositiveAspects of Tech-Environment
• Emergence of new industries (eg. telecom)
• Globalisation of Production (also Internationalisation of Markets)
• Low production cost and higher wages (also decline in price of
products)
• Rise in the consumer’s expectations
• Redefined boundaries (new fields created by technologies create
new opportunities for everyone)

13. The NegativeAspects of Tech-Environment
• Substitution of capital for labour (look, unemployment)
• Re-training (rehabilitation) of employees on new technologies (it
is a costly procedure and becomes even more problematic when
trained workers leave)
• Problem of Techno-structure (main problem, technocrats
<scientists, engineers and professional workers> interfere with
management)
• Severe Patents
• Destruction of existing businesses

14. Dilemma of Transfer of Technology
• Technology transfer is the process that permits the
flow of technology from a source to a receiver
through published material.
• It is both internal (eg. from R&D lab to manfac.
dept.) and external (eg. from one corp. to another)
• Successful transfer of technology brings awards such
as:
• advancements in different sectors
• high level of industrial capability
• cost saving factor
• better relationships between the parties

15. Dilemma of Transfer of Technology
• However there are some risks associated with it:
• It is complex and time-consuming
• It is costly
• It can be a source of conflict
• The company providing technology may
appear as trying to dominate the receiver

16.  Technological Environment has various issues related to it in
terms of its combination of business. We must always
remember the impacts of technological add-ons and its
influence on the style of conduction of business.
 We must always remember technology is a neutral object,
just as power is a neutral concept. It is neither bad nor good.
What matters, is the way it is used and in how much control.
 Technology is however, inevitable and advancements must
be incorporated wisely.

17. Thank You

18. Questions

19. THE END