Here are four tips on how to improve a mobile shopping experience: prevent scrolling fatigue, include autofill, mention (if present) the additional benefits in the product's description, bring the product to life with high-quality images.
Fueling A_B experiments with behavioral insights (1).pdf
Marketing strategy: How to improve mobile shopping experience
1. Show number of items loaded, provide
top categories, add search bar and
filtering options, add a sticky top menu.
Eliminate Scrolling Fatigue
if present, benefits such as "Free shipping"
or "5 years guarantee" should be included
on the product page.
Show your value
Include autofill not just to the search bar
but also at the checkout, Take advantage
of Google Places API and Google Pay.
Include the autofill option
To make the product is represented as
faithful as possible, include high-quality
images from different angles.
Bring the product to life
How to improve a mobile shopping experience