A presentation

1. How Mobile is Mobile Gaming?
Contextual Influences on Mobile Player Experience:
A Model Proposition
Stephan Engl, Information Science, University of Regensburg, Germany
Lennar Nacke, Department of Computer Science. University of Saskatchewan, Canada

2. 1. Mobile Gaming Experience
2. User Studies
3. Contextual Gameplay Model

3. Salen & Zimmerman, 2003
Sánchez et al., 2009 Rollings & Morris, 2003
Glassner, 2004
Playability Järvinen et al., 2002
Fabricatore et al., 2002
Csikszentmihalyi,1975
Nacke, 2009
Cowley et al. 2008 Flow Chen, 2007
Brown & Cairns, 2004
Ermi & Mäyrä, 2005 Immersion Player Sweetser & Wyeth, 2005
Jennett et al., 2008
Experience Fernandez, 2008
Costello & Edmonds, 2007 Poels, de Kort & Ijsselsteijn, 2007
PLEX Four Fun Keys
Korhonen, Montola & Arrasvuori, 2009
Lazzaro, 2008

4. 1997 2007

5. three user studies on
mobile gaming

6. Online Survey

8. “I usually play games while I'm
in the bathroom or while I'm
on the bus. It helps pass the
time.”

9. “I play while riding the trolley
on my way to work. People see
me playing and are less likely to
try and start random
conversations.”

10. 110 statements
65% 35%
mobile home

11. Observations
&
Interviews

12. 16 participants in 5 cities

13. initial assumptions confirmed
more insights regarding
• hardware
• motivation
• constraints

14. mobile gaming
experience is subject to
many influencing factors

15. Semistructured Game
Experience Tests

17. Game Experience
Questionnaire (GEQ)

18. Stimuli
Bejeweled 2
!
Super Monkey Ball
!

21. Results

22. Bejeweled 2
1'"# "':&*#
%
$
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*
!
!""#$%&'( )*'+ ,'"-#.#(/# 0#(%&'( ,12**#(3# 4'%&.&5#6788#/. 9#32.&5#6788#/.

23. Super Monkey Ball
1'"# "':&*#
%
$
#
*
"
*
!
!""#$%&'( )*'+ ,'"-#.#(/# 0#(%&'( ,12**#(3# 4'%&.&5#6788#/. 9#32.&5#6788#/.

24. So what?

25. • setting × gender
• setting × age (classified)
• setting × gamer type

26. !

27. mobile gaming
experience is subject to
many different internal
and external influencing
factors

29. • Spatial
• Temporal
• Social
• Cultural
• Psychological

30. A holistic model?

31. Contextual Gameplay
Experience Model

32. !

33. This is just the beginning

34. ?