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LOCAL AREA SOCIAL
MEDIA MARKETING

@SteveHubba
@PowerToConnect
@Westpac
#360Collins #Melbourne
#LocalSocial
PERSONAL BRAND

Social Media Consultant

Marketing Partner

Local Trader

Innovation Partner
LINKEDIN PERSONAL & COMPANY PROFILES
DAVIDS’ SLINGING LOCALLY SOCIALLY!

Malcolm Gladwell: The unheard story
of David and Goliath
Ted Talk:
http://www.youtube.com/watch?v=ziGD7vQOwl8
Original “David and Goliath” photo via
http://www.gardenofpraise.com/bibl14s.htm
WEB & SOCIAL MEDIA MARKETING STRATEGY
YOU
&
YOUR
BUSINESS
DAVID

YOUR
INDUSTRY
&
PARTNERS

VS.
YOUR
RIVALS
GOLIATH

YOUR
PROSPECT
S&
CLIENTS

YOUR
WEBSITE

ONLINE /
SEARCH
incl.
GOOGLE,
PPC, SEO

SOCIAL
MEDIA
BUSINESS, BRAND AND
THE MARKETING HOUSE

Connecting

Reaching Your Customers

Finding Your Customers

Customers

Offer

YOU
Target Audience

Problems Solved
Action You’d Like Them To Take?

Your Unique Solution
Proof You’re Unique
Traditional Communications
Web, Online & Social Communications
Brand Personality & Promise
Tagline
Creative Theme
A.I.D.A
WEB SOCIAL PROOFING THE MARKETING NETWORK
WEB SOCIAL PROOFING MELBOURNE TIGERS
WEB SOCIAL PROOFING ALLA’S MUSIC STUDIO
WEB SOCIAL PROOFING ATRONICS CONSULTING
FACEBOOK PAGES “PARETO PRINCIPLE”
FACEBOOK POSTS HABIT & PROMOTED ADS
FACEBOOK ADVERTISING
TARGETED LIKES MELBOURNE TIGERS
TARGETED LIKES ALLA’S MUSIC STUDIO
TARGETED LIKES ATRONICS CONSULTING
TARGETED POSTS MELBOURNE TIGERS
TARGETED POSTS ALLA’S MUSIC STUDIO
TARGETED POSTS ATRONICS CONSULTING
WEEKLY INSIGHTS MELBOURNE TIGERS
WEEKLY INSIGHTS ALLA’S MUSIC STUDIO
WEEKLY INSIGHTS ATRONICS CONSULTING
TWITTER, GOOGLE+, YOUTUBE AND SO ON
GOLIATHS CAN SLING LOCALLY SOCIALLY TOO!

MelbTigersHQ
1

5

13

15

24

33

42

43

7

9

12

DD

SH

TM

54

CA
QUESTIONS?
LINKEDIN, WEB & SOCIAL MEDIA AUDITS?

// Business is about two things and two
things only, marketing and innovation. //
Peter Drucker, Father of Modern Management
POWER TO CONNECT

Steve Hubbard B.App.Sc (Recreation), MMktg
Local Area Social Media Marketing Consultant
The Marketing Network
M: +61 418 362 181
E:
Steve.Hubbard@TheMarketingNetwork.com.au
L: http://www.linkedin.com/in/stevehubba
T: https://twitter.com/stevehubba

The Marketing Network
1/192 Graham Street
Port Melbourne Vic 3207
P: +61 3 9645 6226
F: +61 3 9645 6224
W:
http://themarketingnetwork.com
.au/

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