This document provides advice and cultural tips for conducting business in Brazil. It highlights some key differences between Brazilian and American business culture, such as Brazilians prioritizing personal relationships over immediate business deals. It also notes regional variations within Brazil and touches on topics like inequality, class distinctions, communication styles, and corruption. Businesspeople are advised to be patient, let Brazilians do most of the talking, develop personal relationships, and understand indirect communication may be used to decline requests.

2. Steve Scheibe Cultural Communication - Brazil World Trade Center - San Diego March 18, 2010

4. Do Not Act Like Young Arnold My Advice Google: Arnold and “Carnaval”

7. Big: 5th in Population - 200 million 5th in sizE 5th in sizE

8. An Open Country - Migration

9. Regional Variations t North vs. South Coast vs. Interior Urban vs. Rural

12. Wrong Wrong and Right? Right and Light “ The man” Wrong

18. Brazil High USA High Class Consciousness Individualistic Status Consciousness Compassionate Cautious Autonomous Provocateur Risk Taker Avoid Intra-group conflict Independent