2. Hello, Thanks for visiting my
LinkedIn profile!
I am a life long learner with over fifteen years of visual communication experience. Design is my passion.
I developed an eye for functional design, clean layout and white space within Marshall University’s Art Program. I expanded
my background in typography, art history and persuasive messaging while studying amidst my peers in Shepherd
University’s liberal arts environment.
In my professional career, I have served as the lead designer, art director and marketing coordinator for a large screen
printing and distribution company in Jacksonville, Florida. While working as the Director of Creative Strategy for a Sarasota
based advertising agency, I developed a deep understanding of best design practices and Implementation processes.
I have had the great fortune to work with and learn from many national marketing teams in areas including: health care,
law, technology, retail and real estate. I welcome new challenges daily in my partnerships with small and medium sized
businesses and developing start-ups.
I am always interested in introducing myself to individuals, teams and organizations that may benefit from my expertise in
visual communication, and experience in brand development. Let’s Connect!

3. Adobe Illustrator
Graphic & Web Designer
stevenwroczynski.com4225 Swift Road
Sarasota, Florida, 34231
AddressContact steven@stevenwroczynski.com
941 237 7453
OBJECTIVE
Responsible for maintaining consistent branding across mobile web,
3D rendering, digital & print collateral, infographics and messaging.
Maintains relationships with professionals offering specialized
expertise. This includes: freelance developers, photographers,
SEO gurus and sales people.
Creates or oversees all client design, proof creation & presentations.
To introduce myself to individuals, teams and organizations that may
benefit from my visual communication skills and experience in brand
development. (Full Time Hire or Contract)
Led project kick-offs, gave direction to mid-level designers and
managed campaigns from concept through completion.
Created playbooks and worked inside existing brand guidelines to
strengthen brand identity across multiple forms of marketing
mediums.
Designed trade show booths, brochures, sales slicks, case studies,
white papers, catalogs, billboards, signage, animated web
advertisements, html email campaigns and premium mailers.
Attended photo and video shoots to direct production teams.
Illustrated storyboards and worked alongside video production
artists to create video, flash and animated presentations.
Attended trade shows to meet with clients and ensure that visual
consistency was applied across booth, video and print materials
for national companies including: LexisNexis, Nuance & Elsevier.
Designed mobile applications with the help of user interface
developers to complete comprehensive digital experiences.
Director of Creative Strategy
Next-Mark, June 2012 to June 2014
32 South Osprey, Suite 203, Sarasota, FL 34236
Responsible for managing multiple advertising campaigns in order to
represent our imprinted glassware across the advertising speciality
and food service markets.
Developed a complete branding solution, the Branded Brewsky,™ to
market our new personalized glassware line to craft breweries. This
Included: logo design, copywriting, printed materials, trade show
design and product photography.
Created a new ecommerce website for the brandedbrewsky.com
using the Magento platform. This made the complexity of multi-color
screen print ordering a reality.
Purchased booth space, designed floor layouts, rack cards, signage,
daily bulletin advertisements and invested in lead data retrieval
software to maximize our investments at trade shows and events.
Marketing Director / Art Director / Lead Designer
Benner China & Glassware, December 2008 to June 2012
5329 Powers Avenue, Jacksonville, FL 32207
EXPERIENCE
Chief Creative Officer
Element One Design, May 2014 to Present
233 E Bay St #1020, Jacksonville, FL 32202
For more information about my work experience please visit www.stevenwroczynski.com
Adobe Photoshop
Adobe Dreamweaver
Adobe Fireworks
Adobe After Effects
Adobe Acrobat Pro
Adobe Bridge
Adobe Lightroom
HTML & CSS
Microsoft Office Suite
Adobe InDesign
EDUCATION
Marshall University, Huntington, WV
Graphic Design - Fine Arts
Shepherd University, Shepherdstown, WV
Graphic Design - Art History & Creative Writing
State College of Florida, Bradenton, FL
Graphic Design - Web Design & Photography
SKILL SET
Excellent communication and presentation skills with a focus on print
and web design. The ability to tailor design and messaging to meet
the specific needs of the client.
Exceptional understanding of color theory, white space, vector
illustration, typography and photography. Well-versed in copywriting,
social media and the latest marketing trends.
Can demonstrate examples of logo, brochure, multi-page layout,
direct mail, catalog, trade show, video, powerpoint, flash
presentations, storyboards, photo manipulation, product
photography, web banner animation and mobile web design.
Strong knowledge of pdf workflow, preflight and print production.
LATEST CONTRACT PROJECTS
“20/20 A New Vision For America” (Jacksonville, FL)
200+ Page Design & Copy Flow (2015)
http://tinyurl.com/q43gvu3
L. Spa (Sarasota FL)
Web Design, Copywriting & Image Selection/Editing (2015)
http://www.lspasarasota.com
Sarasota Film Festival (Sarasota FL)
Posters, Magazine Advertisements, T-Shirts, Program Guides, Building
Wraps, Billboards, Steet Signage, Menus and Invites (2013 & 2014)
http://www.sarasotafilmfestival.com