Styling your survey will engage respondent and increase your response rate.

1. Theme Builder
Survey software that
makes you smile.
www.surveygizmo.com
800-609-6480

2. You Need to Style Your Survey
The style of your survey is as vital as the
questions themselves.

3. First Impressions Count
The first impression you make is usually visual.

4. Peak Respondents’ Interest
Your survey should reflect your brand or what your survey is about.

5. Increase Your Response Rate
• Customizing your
survey to include your
brand’s colors, logo,
etc, builds trust.
• Including header and
background images
that are relevant to the
survey motivates
respondents.

6. Increase Engagement & Response
Rate
A pleasant design increases respondents positive
feelings, resulting in more completions.

7. Skewed Results
If you ignore visual survey design, you may
unintentionally skew your results.

8. Boring Surveys Don’t Engage
And result in a lower response rate.

9. You Don’t Have to Be an Artist
to style your survey.

10. Make an Impression;
Style Your Survey

11. Customize Colors

12. Add Images

13. Customize Fonts

14. Choose Survey Elements

15. Select Device Interactions
Give you respondents the best experience regardless
of device type.

16. Complete Customization

17. Good Survey Style
Build interest and trust.

18. Get Results
With a good survey design!