2. Topic for Document Design Exercise
#1
• We begin selling consumer electronic goods.
This company name is Sato Denki.
• In this market, priced competition is very
fierce and the pace of mergers and
acquisitions is vivacity.
• Our advantage is knowledge of electronics
(computer).
3. Topic for Document Design Exercise
#2
• My company main business is product sold,
but service is involved in products with sold.
• An advantage to buy the product of our
company is a thing of the performance of the
product and splendor of the after-sale service
4. Importance of the documents for
launching business(1)
1. Through working of documentation, we make
our plan more steady and concretely and
check up about our plan as a third party.
2. We have to prepare stead and concrete
documents because we have to explain our
business for other person.
Especially, when we need capital, we have to
prepare rock-steady documents.
5. Importance of the documents for
launching business(2)
We already make up three documents
1. E-mail
This document explain our business with concision.
2. Internal memo
Through this documentation, group members
discuss about our business in detail.
3. Web broucher
In this document, We explain our business in detail.
6. The logical arrangement
of the content
• E-mail
・Outline of establishment
• Internal memo
・Detail of establishment
・Purpose of the company
7. The logical arrangement
of the content
• Brochure of Satou denki
・Why we establish
・Service that we provide
・Prices
・Advertisement of commodity
・Contacts
8. What are the major headings,
questions, key words?
• How do you plan to start this business?
• To whom will you market your products?
• Your most important company strengths and
core competencies
• Purpose and History of the Company
• Benefits of buying the product
9. Why are they important?
• There is detail plan of establishment of
company.
• Moreover, their contents are written about
core of the company management.
• They are going to control the destiny of the
company.
