Swaam Tech has helped businesses grow by applying effective business marketing strategies to eliminate the need of fight for potential customer’s attention. We recommend the client with different way to improve the inbound marketing approaches and update according to latest trends. A visual guide of inbound marketing with tips on how to grow your business, make your website more informational for user to stay and get their money when they are ready are. Read more on Swaam blog: https://www.swaam.com/blog/ Visit Website to learn more about our services: www.swaam.com

1. www.swaam.com
Why your appealing website need an inbound
marketing to generate sales?

2. You have a cool website with tons of visitors
coming but they are not converting to your
customer

3. You need Inbound marketing.
But WHY????

4. Because you don’t just want to send any form of
traffic to your website.

5. What Is Inbound Marketing?
Marketing tactics that pull people into your site rather than having your
marketing efforts fight for their attention.

6. Primary Principles of Inbound Marketing
Attract Convert Close Delight
Strangers Visitors Leads Customers Promoters
• Turn strangers into visitors
• Turn visitors into leads
• Turn leads into paying customers
• Turn customers into promoters

7. You need highly
targeted traffic
because the purpose
is to convert lead into
purchasing customers.

8. Some of the most vital tools to attract the
right traffic may involve:
1. Content Marketing
₋ Blogs
₋ Newspaper
₋ Case studies
₋ Research
₋ Surveys
2. Media Marketing
₋ Social Media
₋ Webinars
₋ Email Newsletters
₋ Videos
3. Search Engine Optimization
₋ Keywords
₋ Optimized Landing Pages
₋ Responsive and Mobile-Friendly.

9. Now let suppose you are attracting the right
traffic (potential audience) to your site.
What’s the next step?

10. • Calls-to-action
₋ calls-to-action on each and
every one of your landing
pages to ensure conversion
rates are maximized.
• Landing Pages
₋ Landing page where the sales
team can communicate with
the visitor and converts him to
customer.
• Forms
₋ Forms should be easy to fill
out to simplify the conversion
process.
Convert the traffic into leads by gathering contact
information of the visitor via:

11. • Lead Scoring
₋ Represent the sales readiness of a lead numerically to
determine which customers are most likely to make a
purchase
• Email
- SEND latest updates and offers through manually.
• Email Marketing Automation
₋ Automate your same content emails.
• Easy of communication through live chat or any
other medium
₋ Provide help when visitor approach you via any online medium
To seal the deal. Use the following closing techniques:

12. • Provide existing customers with remarkable content that can help
them know of a new product/service or feature via following aspects
₋ Smart Calls-to-Action
₋ Social Media
In Inbound approach you have to continuously
engage your customer by:
Delight your users even after customers have made their
initial purchases.

13. Appealing website need a good User
Experience for Inbound Marketing to hit
the Right Audience

14. Beauty always sells easily
But..
• Beauty needs to be through in every inch of a cell to
keep being paid for it. Showing a beauty is cool but
keep that in your words, phrases, messages, icons,
images whatever the heck you are going to use. Each
element needs to compliment each other.
• An art is sold on its beauty or an abstract message or a
vision or the viewer's eye. Everything is a variable
factor but the connection has to be made from end to
end that's how you win a person's heart and he willing
to pay you in a glimpse.
Swaam Tech follow this reputed strategy of inbound marketing to attract the right Audience

15. Get your inbound marketing strategy started today

16. Learn. Implement. Grow
Hi! I am your business
marketing problems solver.
Let’s discuss.
WHAT CAN I DO FOR YOU?
• Improve Your Current Site
• Make Your Website Mobile
• Application Marketing
• Application Maintenance
• Email ID: Sharon@swaam.com
• Website: www.swaam.com
CONTACT INFORMATION
Thank You !!!