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TOTEM 
AW 2015-16 
AUTUMN 
WINTER 
COLLECTION 
2015-16 
BY RUHITAMERCOGAL
C-1 PANTONE 574 C 
C-2 PANTONE 7623 C 
C-3 PANTONE 2767 C 
C-4 PANTONE 426 C 
C-5 PANTONE 464 C 
C-6 PANTONE GOLD
TOTEM 
AW 2015-16 
CONCEPT 
The Italian leading artist Mimmo Paladino and his unique artworks played an important role as the inspirational point of the collection. A long 
path followed from minimalism to conceptualism in order to establish a strong accessory wardrobe for today’s metropolitan, dynamic, chic 
and elegant man. A touch of transavangarde details have been distinctly infused into the collection to give it an unmistakable uniqueness 
and charm. 
Totem, a term coined by Native Americans, signifies the spirit being, sacred object. In order to provide the power of the collection, it has 
been used as the title in accordance with the Paladino’s mood. Every single painting & sculpture of him became a totem just like the every 
single piece of this collection. 
In A/W 2015-16 collection the aim is transcending the borders of fashion and expressing our own mood with the combination of 
different materials, colours and prints. In each and every piece, it is possible to feel the influence from different artworks of 
Paladino all blended with innovative ideas. 
This collection provides four main silhouettes. 
An array of various kinds of materials are used with a strong colour palette. High tech polyesters, 
different kind of leathers and fur are used in combination with each other. Tones of soil 
colours, green, dark blue and bordo are strongly used in addition to shades of gray, 
brown and gold. 
As an all over overwiev, from techno sneakers to casual shoes, from 
everday classics to high elegance; a total wardrobe has been 
created fot the today’s modern men. Every item has been 
designed considering the functionality & comfort 
blended with the modern detailings. Souls has 
been redesigned in order to provide the 
magical world of the Italian artist 
Mimmo Paladino and his 
magnificent artworks such 
as sculptors and 
paintings.
TOTEM 
AW 2015-16 
MATERIAL CHART 
MSH-01 
VGL-01 
LCL-01 
CVL-01 
MESH / POLYESTER 
C-1 
BUFFED CALF SKIN 
C-1 
EMBOSSED CALF SKIN 
C-1 
PONY 
PLL-01 C-1 
C-2 
C-2 
C-2 
C-2 
C-5 
C-5 
C-3 
C-4 
C-4 
C-3 C-5 
C-1 
C-2 
C-3 C-5 
CALF SKIN
TOTEM 
AW 2015-16 
SOLE MATERIAL CHART 
SOLE 01 
PAINTED PU 
SOLE 02 
PRINTED LEATHER 
SOLE 03 
PAINTED PU 
SOLE 04 
PAINTED RUBBER
TOTEM 
AW 2015-16 
HARDWARE CHART 
HW-01 / #5mm 
HW-4 / #15mm & #20mm 
HW-07 / #18mm 
HW-10 
HW-02 / #10mm 
HW-05 / #20mm 
HW-08 / #37mm 
HW-11 
HW-03 
HW-06 / #20mm 
HW-09 
HW-12 / #21mm 
HW-13 
HW-16 
HW-14 
HW-17 
HW-15 
HW-18 / Type 5
TOTEM 
AW 2015-16 
TRIMMING CHART 
TECHNICAL DRAWING TRM-01/A 
TECHNICAL DRAWING TRM01/B 
COLOR VARIATIONS 
COLOR VARIATIONS 
APPLICATION 
APPLICATION 
C-1 C-3 C-4 
TRM-01 
C-1 C-3 C-4 
6 cm 
6 cm 
8 cm 
8 cm
TOTEM 
AW 2015-16 
TRIMMING CHART 
TECHNICAL DRAWING TRM-02/A 
TECHNICAL DRAWING TRM02/B 
COLOR VARIATIONS 
COLOR VARIATIONS 
APPLICATION 
APPLICATION 
C-1 C-2 C-5 
TRM-02 
C-1 C-2 C-5 
4 cm 
4 cm 
3 cm 
3 cm
TOTEM 
AW 2015-16 
TRIMMING CHART 
TECHNICAL DRAWING TRM-03/A 
TECHNICAL DRAWING TRM03/B 
COLOR VARIATIONS 
COLOR VARIATIONS 
APPLICATION 
APPLICATION 
C-1 C-2 C-3 
TRM-03 
C-1 C-3 C-4 
1 cm 2.5 cm
TOTEM 
AW 2015-16 
SHAPE-01 
SOLE-01
TOTEM 
AW 2015-16 
SHAPE-02 
SOLE-02/A
TOTEM 
AW 2015-16 
SHAPE-02 
SOLE-02/B
TOTEM 
AW 2015-16 
SHAPE-03 
SOLE-03/A
TOTEM 
AW 2015-16 
SHAPE-03 
SOLE-03/B
TOTEM 
AW 2015-16 
SHAPE-04 
SOLE-04/A
TOTEM 
AW 2015-16 
SHAPE-04 
SOLE-04/B
collection view
TOTEM 
AW 2015-16
TOTEM 
AW 2015-16 
MATEMATICO 
SHOE-01
TOTEM 
AW 2015-16 
MATEMATICO 
SHOE-02
TOTEM 
AW 2015-16 
MATEMATICO 
SHOE-03
TOTEM 
AW 2015-16 
MATEMATICO 
BAG
TOTEM 
AW 2015-16 
DORMIENTI 
SHOE-01
TOTEM 
AW 2015-16 
DORMIENTI 
BAG
TOTEM 
AW 2015-16 
DORMIENTI 
SHOE-02
TOTEM 
AW 2015-16 
DORMIENTI 
CLOTCH
TOTEM 
AW 2015-16 
DORMIENTI 
I-PAD CASE
TOTEM 
AW 2015-16 
DORMIENTI 
I-PHONE CASE
TOTEM 
AW 2015-16 
DORMIENTI 
SHOE-02
TOTEM 
AW 2015-16 
DORMIENTI 
SHOE-03
TOTEM 
AW 2015-16 
ETRUSCO 
SHOE-01
TOTEM 
AW 2015-16 
ETRUSCO 
SHOE-02
TOTEM 
AW 2015-16 
ETRUSCO 
BAG
TOTEM 
AW 2015-16 
ETRUSCO 
WALLET
TOTEM 
AW 2015-16 
ETRUSCO 
BELT
TOTEM 
AW 2015-16 
MUTO 
SHOE-01
TOTEM 
AW 2015-16 
MUTO 
SHOE-02
TOTEM 
AW 2015-16 
MUTO 
SHOE-03
TOTEM 
AW 2015-16 
MUTO 
BAG
TOTEM 
AW 2015-16 
TECHNICAL CHART 
SOLE 4/A 
MATERIALS HARDWARES DESCRIPTION 
CVL-01 / C-5 
PLL-01 / C-5 
HW-02 
1.5 cm 
CVL-01 
CVL-01 
MUTO SHOE-01 
Combat boots in pol-ished 
green leather & 
Lined in supple perforat-ed 
bordeoux leather 
Leather sole in double 
color with sfumata effect 
Tonal stitching 
Elastic construction at the 
back part 
3 cm 16 cm 
5.5 cm 
PLL-01 / C-5 
PRINTED 
SOLE 
EMBOSSED BRAND LOGO 
PLL-01
TOTEM 
AW 2015-16 
TECHNICAL CHART 
MATERIALS HARDWARES DESCRIPTION 
CVL-01 / C-5 
PLL-01 / C-5 
PLL-01 / C-5 
HW-01 
CVL-01 
PLL-01 
2,5 cm 
CVL-01 
HW-03 
ETRUSCO SHOE-02 
Leather & pony shortwing 
brogue boots 
Round-toe with gold 
spray effect 
Tonal lace-up closure 
Docorative fringes 
Painted PU sole 
Tone in tone stitching 
INJECTED BRAND LOGO 
3.5 cm 5.5 cm 8 cm 
SOLE 3/A
TOTEM 
AW 2015-16 
TECHNICAL CHART 
25 cm 
DORMIENTI CLOTCH 
MATERIALS HARDWARES DESCRIPTION 
VGL-01 / C-4 HW-02 
HW-03 
HW-03 
Black smooth-calfskin-clotch 
Gold metal detailing 
Magnetic closure in the 
front 
Gold hardwares 
Gold metal type 5 zipper 
on top closure 
msh-01 / C-2 
18 cm 2.5 cm 
2.5 cm 
HIDDEN POCKET 
I PHONE POCKET 
BRAND LOGO EMBOSSED 
ON GOLD PLACKET 
VGL-01 HW-02
TOTEM 
AW 2015-16 
TECHNICAL CHART 
MATERIALS HARDWARES DESCRIPTION 
CVL-01 / C-5 
PLL-01 / C-5 
HW-01 
ETRUSCO BAG 
Beiege smooth calfskin & 
pony messenger back-pack 
Side gussets 
Snap-button pocket at 
the front 
Gold hardwares 
Rolled leather top handle 
Adjustable flat leather 
shoulder straps 
1.5” handle drop 
38 cm 
30 cm 
10 cm 
24 cm 
7.5 cm 
22 cm 
5 cm 
14 cm 
18 cm 
PLL-01 
CVL-01 
PLL-01 
CVL-01
TOTEM 
AW 2015-16 
TECHNICAL CHART 
HW-08 
PLL-01 
PLL-01 
PIPING 
MSH-01 
MSH-01 
HW-08 
MATERIALS HARDWARES DESCRIPTION 
msh-01 / C-2 
PLL-01 / C-5 
ETRUSCO BAG 
HW-02 Semi lined 
Multi purpose inte-rior 
pockets 
10 mm hidden snap 
buttons for the front 
closures 
Ebossed brand logo
TOTEM 
AW 2015-16 
TECHNICAL CHART 03 
MSH-01 
MATERIALS HARDWARES DESCRIPTION 
VGL-01 / C-4 HW-15 I-pad mini leather 
case 
Metal closure 
Embossed silicon 
decoration on the 
front 
Cover folds into 
multi-angle viewing 
or typing stand 
msh-01 / C-2 
22 cm 
8 cm 
8 cm 
TRM-01/B 
2.5 cm 
14.5 
VGL-01 
HW-15 
DORMIENTI I-PAD CASE
TOTEM 
AW 2015-16 
TECHNICAL CHART 03 
0.8 cm 
MATERIALS HARDWARES DESCRIPTION 
VGL-01 / C-4 HW-03 I-phone 6 leather 
cover 
Metal decoration 
around the sides 
and the camera 
objective window 
Embossed silicon 
decoration at the 
back side 
16 cm 
5 cm 
9.9 cm 
6cm 
6 cm 
TRM-01/A 
VGL-01 
HW-03 
HW-03 
DORMIENTI I-PHONE CASE
TOTEM 
AW 2015-16 
MERCHANDISING MIX 
LEATHER GOODS BAGS SHOES BOOTS SNEAKERS

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TOTEM-Ruhi Tamer Cogal Low Res.

  • 1. TOTEM AW 2015-16 AUTUMN WINTER COLLECTION 2015-16 BY RUHITAMERCOGAL
  • 2.
  • 3.
  • 4. C-1 PANTONE 574 C C-2 PANTONE 7623 C C-3 PANTONE 2767 C C-4 PANTONE 426 C C-5 PANTONE 464 C C-6 PANTONE GOLD
  • 5. TOTEM AW 2015-16 CONCEPT The Italian leading artist Mimmo Paladino and his unique artworks played an important role as the inspirational point of the collection. A long path followed from minimalism to conceptualism in order to establish a strong accessory wardrobe for today’s metropolitan, dynamic, chic and elegant man. A touch of transavangarde details have been distinctly infused into the collection to give it an unmistakable uniqueness and charm. Totem, a term coined by Native Americans, signifies the spirit being, sacred object. In order to provide the power of the collection, it has been used as the title in accordance with the Paladino’s mood. Every single painting & sculpture of him became a totem just like the every single piece of this collection. In A/W 2015-16 collection the aim is transcending the borders of fashion and expressing our own mood with the combination of different materials, colours and prints. In each and every piece, it is possible to feel the influence from different artworks of Paladino all blended with innovative ideas. This collection provides four main silhouettes. An array of various kinds of materials are used with a strong colour palette. High tech polyesters, different kind of leathers and fur are used in combination with each other. Tones of soil colours, green, dark blue and bordo are strongly used in addition to shades of gray, brown and gold. As an all over overwiev, from techno sneakers to casual shoes, from everday classics to high elegance; a total wardrobe has been created fot the today’s modern men. Every item has been designed considering the functionality & comfort blended with the modern detailings. Souls has been redesigned in order to provide the magical world of the Italian artist Mimmo Paladino and his magnificent artworks such as sculptors and paintings.
  • 6. TOTEM AW 2015-16 MATERIAL CHART MSH-01 VGL-01 LCL-01 CVL-01 MESH / POLYESTER C-1 BUFFED CALF SKIN C-1 EMBOSSED CALF SKIN C-1 PONY PLL-01 C-1 C-2 C-2 C-2 C-2 C-5 C-5 C-3 C-4 C-4 C-3 C-5 C-1 C-2 C-3 C-5 CALF SKIN
  • 7. TOTEM AW 2015-16 SOLE MATERIAL CHART SOLE 01 PAINTED PU SOLE 02 PRINTED LEATHER SOLE 03 PAINTED PU SOLE 04 PAINTED RUBBER
  • 8. TOTEM AW 2015-16 HARDWARE CHART HW-01 / #5mm HW-4 / #15mm & #20mm HW-07 / #18mm HW-10 HW-02 / #10mm HW-05 / #20mm HW-08 / #37mm HW-11 HW-03 HW-06 / #20mm HW-09 HW-12 / #21mm HW-13 HW-16 HW-14 HW-17 HW-15 HW-18 / Type 5
  • 9. TOTEM AW 2015-16 TRIMMING CHART TECHNICAL DRAWING TRM-01/A TECHNICAL DRAWING TRM01/B COLOR VARIATIONS COLOR VARIATIONS APPLICATION APPLICATION C-1 C-3 C-4 TRM-01 C-1 C-3 C-4 6 cm 6 cm 8 cm 8 cm
  • 10. TOTEM AW 2015-16 TRIMMING CHART TECHNICAL DRAWING TRM-02/A TECHNICAL DRAWING TRM02/B COLOR VARIATIONS COLOR VARIATIONS APPLICATION APPLICATION C-1 C-2 C-5 TRM-02 C-1 C-2 C-5 4 cm 4 cm 3 cm 3 cm
  • 11. TOTEM AW 2015-16 TRIMMING CHART TECHNICAL DRAWING TRM-03/A TECHNICAL DRAWING TRM03/B COLOR VARIATIONS COLOR VARIATIONS APPLICATION APPLICATION C-1 C-2 C-3 TRM-03 C-1 C-3 C-4 1 cm 2.5 cm
  • 12. TOTEM AW 2015-16 SHAPE-01 SOLE-01
  • 13. TOTEM AW 2015-16 SHAPE-02 SOLE-02/A
  • 14. TOTEM AW 2015-16 SHAPE-02 SOLE-02/B
  • 15. TOTEM AW 2015-16 SHAPE-03 SOLE-03/A
  • 16. TOTEM AW 2015-16 SHAPE-03 SOLE-03/B
  • 17. TOTEM AW 2015-16 SHAPE-04 SOLE-04/A
  • 18. TOTEM AW 2015-16 SHAPE-04 SOLE-04/B
  • 20.
  • 21.
  • 22.
  • 24. TOTEM AW 2015-16 MATEMATICO SHOE-01
  • 25. TOTEM AW 2015-16 MATEMATICO SHOE-02
  • 26. TOTEM AW 2015-16 MATEMATICO SHOE-03
  • 27. TOTEM AW 2015-16 MATEMATICO BAG
  • 28. TOTEM AW 2015-16 DORMIENTI SHOE-01
  • 29. TOTEM AW 2015-16 DORMIENTI BAG
  • 30. TOTEM AW 2015-16 DORMIENTI SHOE-02
  • 31. TOTEM AW 2015-16 DORMIENTI CLOTCH
  • 32. TOTEM AW 2015-16 DORMIENTI I-PAD CASE
  • 33. TOTEM AW 2015-16 DORMIENTI I-PHONE CASE
  • 34. TOTEM AW 2015-16 DORMIENTI SHOE-02
  • 35. TOTEM AW 2015-16 DORMIENTI SHOE-03
  • 36. TOTEM AW 2015-16 ETRUSCO SHOE-01
  • 37. TOTEM AW 2015-16 ETRUSCO SHOE-02
  • 38. TOTEM AW 2015-16 ETRUSCO BAG
  • 39. TOTEM AW 2015-16 ETRUSCO WALLET
  • 40. TOTEM AW 2015-16 ETRUSCO BELT
  • 41. TOTEM AW 2015-16 MUTO SHOE-01
  • 42. TOTEM AW 2015-16 MUTO SHOE-02
  • 43. TOTEM AW 2015-16 MUTO SHOE-03
  • 44. TOTEM AW 2015-16 MUTO BAG
  • 45. TOTEM AW 2015-16 TECHNICAL CHART SOLE 4/A MATERIALS HARDWARES DESCRIPTION CVL-01 / C-5 PLL-01 / C-5 HW-02 1.5 cm CVL-01 CVL-01 MUTO SHOE-01 Combat boots in pol-ished green leather & Lined in supple perforat-ed bordeoux leather Leather sole in double color with sfumata effect Tonal stitching Elastic construction at the back part 3 cm 16 cm 5.5 cm PLL-01 / C-5 PRINTED SOLE EMBOSSED BRAND LOGO PLL-01
  • 46. TOTEM AW 2015-16 TECHNICAL CHART MATERIALS HARDWARES DESCRIPTION CVL-01 / C-5 PLL-01 / C-5 PLL-01 / C-5 HW-01 CVL-01 PLL-01 2,5 cm CVL-01 HW-03 ETRUSCO SHOE-02 Leather & pony shortwing brogue boots Round-toe with gold spray effect Tonal lace-up closure Docorative fringes Painted PU sole Tone in tone stitching INJECTED BRAND LOGO 3.5 cm 5.5 cm 8 cm SOLE 3/A
  • 47. TOTEM AW 2015-16 TECHNICAL CHART 25 cm DORMIENTI CLOTCH MATERIALS HARDWARES DESCRIPTION VGL-01 / C-4 HW-02 HW-03 HW-03 Black smooth-calfskin-clotch Gold metal detailing Magnetic closure in the front Gold hardwares Gold metal type 5 zipper on top closure msh-01 / C-2 18 cm 2.5 cm 2.5 cm HIDDEN POCKET I PHONE POCKET BRAND LOGO EMBOSSED ON GOLD PLACKET VGL-01 HW-02
  • 48. TOTEM AW 2015-16 TECHNICAL CHART MATERIALS HARDWARES DESCRIPTION CVL-01 / C-5 PLL-01 / C-5 HW-01 ETRUSCO BAG Beiege smooth calfskin & pony messenger back-pack Side gussets Snap-button pocket at the front Gold hardwares Rolled leather top handle Adjustable flat leather shoulder straps 1.5” handle drop 38 cm 30 cm 10 cm 24 cm 7.5 cm 22 cm 5 cm 14 cm 18 cm PLL-01 CVL-01 PLL-01 CVL-01
  • 49. TOTEM AW 2015-16 TECHNICAL CHART HW-08 PLL-01 PLL-01 PIPING MSH-01 MSH-01 HW-08 MATERIALS HARDWARES DESCRIPTION msh-01 / C-2 PLL-01 / C-5 ETRUSCO BAG HW-02 Semi lined Multi purpose inte-rior pockets 10 mm hidden snap buttons for the front closures Ebossed brand logo
  • 50. TOTEM AW 2015-16 TECHNICAL CHART 03 MSH-01 MATERIALS HARDWARES DESCRIPTION VGL-01 / C-4 HW-15 I-pad mini leather case Metal closure Embossed silicon decoration on the front Cover folds into multi-angle viewing or typing stand msh-01 / C-2 22 cm 8 cm 8 cm TRM-01/B 2.5 cm 14.5 VGL-01 HW-15 DORMIENTI I-PAD CASE
  • 51. TOTEM AW 2015-16 TECHNICAL CHART 03 0.8 cm MATERIALS HARDWARES DESCRIPTION VGL-01 / C-4 HW-03 I-phone 6 leather cover Metal decoration around the sides and the camera objective window Embossed silicon decoration at the back side 16 cm 5 cm 9.9 cm 6cm 6 cm TRM-01/A VGL-01 HW-03 HW-03 DORMIENTI I-PHONE CASE
  • 52. TOTEM AW 2015-16 MERCHANDISING MIX LEATHER GOODS BAGS SHOES BOOTS SNEAKERS