Dr. Tapish Panwar

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Strategic Thinking and Management

Kapferer's Brand Identity Prism for LIC and Fair & Lovley

Blockchain and Its application in Marketing

Marketing Failure # 2 Starbucks' 'Race Together' Campaign

Career Options in Sales & Marketing after MBA

STP the right way

CX over CS - Are you ready?

Container shipping industry

Cusomter experience

Indian ecommerce industry - boom or bubble

Marketing failure # 1 - New coke (Coca Cola)

Battle of health drinks in India

Incorporating a cement manufacturing unit in india

Continuous replenishment and vendor managed inventory

Growth story globalization and inequality