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21st Century
The Age of Collaborative Consumption
Collaborative consumption:
Less ownership, more sharing—of goods,
services, skills, space, and time.
300,000 rooms were made available to rent globally via
Airbnb in five years of development
By 2020, there will be 31 million members of carsharing
programs worldwide
On average, four to five new coworking spaces open
every single day
1,000 new TaskRabbits are added each month
In 2012, 2.7 billion dollars were raised via crowdfunding
in the United States
“People sharing idle time, their skills, or their
knowledge… it is truly a movement in the
global economy.”
Brian Chesky,
Cofounder & CEO, Airbnb
“I think we will continue to see a rise in collaborative
consumption and a growing awareness for how these
new economic models save people money, are more
sustainable and efficient.”
Scott Griffith, CEO of Zipcar
“I want to live in a world where we're
all producers, where we are each
contributing value.”
Dale Dougherty,
Founder of Maker Faire
“The Internet is removing the middleman, so that
anyone from a T-shirt designer to a knitter can make a
living selling peer-to-peer. And the ubiquitous force
of this peer-to-peer revolution means that sharing is
happening at phenomenal rates.”
Rachel Botsman, Co-author of What’s Mine
Is Yours: The Rise of Collaborative Consumption
“It is the long history of humankind (and
animal kind, too) those who learned to
collaborate and improvise most effectively
have prevailed.”
Charles Darwin, Naturalist
“In an era when families are scattered and we may
not know the people down the street, sharing
things — even with strangers we've just met online
— allows us to make meaningful connections.”
Bryan Walsh, TIME Magazine
“It empowers people to tap into skills and talent that
they have but haven't found opportunities to make
money from before. It empowers people to be in
control of their jobs and their lives. It empowers
people to make all new kinds of connections that
are often quite tricky to make.”
Rachel Botsman
“...sharing is to ownership what the
iPod is to the eight-track, what the solar
panel is to the coal mine. Sharing is clean,
crisp, urbane, postmodern; owning is dull,
selfish, timid, backward.”
Mark Levine, The New York Times
“Being ‘socially connected’ is no longer just about
having a lot of people to share your news with;
these days, it’s about having a lot of people to
share your stuff with — either for free or at a
fraction of the market fee. It’s about collaborative
consumption.”
Lada Gorlenko, Fast.Co Design
“The 20th century was about hyper-
consumption, but the 21st century will be
defined by collaborative consumption.”
Rachel Botsman

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Collaborative Consumption

  • 1. 21st Century The Age of Collaborative Consumption
  • 2. Collaborative consumption: Less ownership, more sharing—of goods, services, skills, space, and time.
  • 3. 300,000 rooms were made available to rent globally via Airbnb in five years of development By 2020, there will be 31 million members of carsharing programs worldwide On average, four to five new coworking spaces open every single day 1,000 new TaskRabbits are added each month In 2012, 2.7 billion dollars were raised via crowdfunding in the United States
  • 4. “People sharing idle time, their skills, or their knowledge… it is truly a movement in the global economy.” Brian Chesky, Cofounder & CEO, Airbnb
  • 5. “I think we will continue to see a rise in collaborative consumption and a growing awareness for how these new economic models save people money, are more sustainable and efficient.” Scott Griffith, CEO of Zipcar
  • 6. “I want to live in a world where we're all producers, where we are each contributing value.” Dale Dougherty, Founder of Maker Faire
  • 7. “The Internet is removing the middleman, so that anyone from a T-shirt designer to a knitter can make a living selling peer-to-peer. And the ubiquitous force of this peer-to-peer revolution means that sharing is happening at phenomenal rates.” Rachel Botsman, Co-author of What’s Mine Is Yours: The Rise of Collaborative Consumption
  • 8. “It is the long history of humankind (and animal kind, too) those who learned to collaborate and improvise most effectively have prevailed.” Charles Darwin, Naturalist
  • 9. “In an era when families are scattered and we may not know the people down the street, sharing things — even with strangers we've just met online — allows us to make meaningful connections.” Bryan Walsh, TIME Magazine
  • 10. “It empowers people to tap into skills and talent that they have but haven't found opportunities to make money from before. It empowers people to be in control of their jobs and their lives. It empowers people to make all new kinds of connections that are often quite tricky to make.” Rachel Botsman
  • 11. “...sharing is to ownership what the iPod is to the eight-track, what the solar panel is to the coal mine. Sharing is clean, crisp, urbane, postmodern; owning is dull, selfish, timid, backward.” Mark Levine, The New York Times
  • 12. “Being ‘socially connected’ is no longer just about having a lot of people to share your news with; these days, it’s about having a lot of people to share your stuff with — either for free or at a fraction of the market fee. It’s about collaborative consumption.” Lada Gorlenko, Fast.Co Design
  • 13. “The 20th century was about hyper- consumption, but the 21st century will be defined by collaborative consumption.” Rachel Botsman