Humorous look into the life of a digital marketer

1. Top 10 reasons why
it is hard to be a
digital marketer
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2. Reason #1
Marketers are from
Venus and
technologists are from
Mars…and neither
group claims you
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3. Reason #2
All budget and timeline
overruns due to
changing project scope
(driven by other
departments or groups)
are your problem
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4. Reason #3
People around you
read a blog post and
say things like, “We
have to do that!”
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5. Reason #4
Close to launch
someone always says
“I just have one little
change”…
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6. Reason #5
Folks don’t understand
what you do…or why it
takes so much time to
do what you do
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7. Reason #6
It is easier to pull teeth
from a live angry shark
than get content on time
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8. Reason #7
Anytime someone could use an
acronym you’ve never heard
of (probably recently made up
by somebody)…and you will
be deemed incompetent for
not knowing it
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9. Reason #8
Emerging technologies that
are…well…faster than
“emerging”
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10. Reason #9
Stakeholders say they want
exciting, fun, edgy stuff… but
in the end, after all is said and
done (read here – death by
budget cuts and committees)
they just have you
build a website”
© Copyright 2011 – TeamBuilder Search 10

11. Reason #10
Great digital talent is much
harder to find in a real person
than in a resume
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12. TeamBuilder Search
TeamBuilder Search helps firms build their digital marketing teams. The company was started when
two digital marketers realized recruiters, without deep digital marketing experience, struggled to help
firms build their digital marketing teams. TeamBuilder Search’s mission is to be the recruiting firm
that best understands and best fulfills the need for recruitment of top digital talent.
Please feel free to contact us for more information or just a casual conversation. If you are a firm
building or enhancing your digital marketing team, we have free tools like talent forecasting
worksheets, interactive delivery process gap assessments and talent gap assessments we can
share with you. We would also be happy to speak on the Four P’s of Building a Digital Marketing
Team to your organization.
Mark Whitman
mwhitman@teambuildersearch.com
http://www.linkedin.com/in/markawhitman
614-410-6674
Jen Wells
jwells@teambuildersearch.com
http://www.linkedin.com/in/jenwells
614-410-6675
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