Ted Woods (ProducerTed.com) walks you through the workflow and production process for Season 4 of 'Podcast Movement Sessions', a branded show crafted for the team behind "the world's largest gathering of podcasters": Podcast Movement. Booking, researching, content gathering, storyboarding, scriptwriting, and content repurposing strategies for creating a compelling scripted audio narrative podcasts. Through on-site interviews and audio ripped directly from the Podcast Movement stage, co-founders Dan Franks and Jared Easley tasked Producer Ted with the creation of a documentary style show aimed at drawing attention to PM19's "Society, Culture, and Advocacy" track. Over three days, we compiled over 16 hours of source audio which became an eight episode arch featuring conversations with 24 highly decorated podcasters; including: Earlonne Woods and Nigel Poor (co-creators of 'Ear Hustle'), Meredith Stedman and Christina Dana (producers for Tenderfoot TV's 'Up and Vanished', 'Atlanta Monster', and 'Monster: DC Sniper'), and Natalie Jablonski (producer of 'In The Dark').

1. How to Go Over
How we made season four of
Podcast Movement Sessions
Ted Woods
ProducerTed.com

2. Workflow
Overview
- Pre-Production
- Booking
- Researching
- On-Site Production
- Content gathering
- Audio ingest/note taking process
- Post-Production
- Storyboarding
- Scriptwriting
- Voice Over
- Edit/Assemble/Mix
- Content Repurposing
- Release Episodes
- Pull Audio Highlights
- Create shareables
- Community Outreach

3. Pre-Production
- Prepare to collect the
best tape possible!
- Show Concept
- Booking
- Research

4. What will the show be about???
- Focus on PM19’s “Society, Culture, and Advocacy” track
- “This track encourages speakers and attendees alike to address some of
the most difficult, but also most important, topics head-on. From
discussions around diversity, racism, and harassment, to bringing voice
to underrepresented communities, we look forward to them happening at
this year's conference.”

5. Booking Guests for
Podcast Movement
Sessions
Let’s get that tape!
- Identify speakers within PM19’s
“Society, Culture, and Advocacy” track
- Work with Podcast Movement team to
locate as many direct contacts as
possible
- Leverage social media connections to
track down emails or phone numbers
for potential guests
- Cold messages on Facebook,
Instagram, LinkedIn
- Cold emails to addresses found on
podcast or professional websites
- Follow-up!!
- Booked guest connections?

6. Researching Your Guests!

7. Production
- Collect great tape!
- Mobile interview kit
- On-site intro with guests
- Conduct Interviews
- Collect on-stage audio

8. Producer Ted’s Mobile Kit!

9. Conducting
Interviews for
Podcast Movement
Sessions
Most important thing is to LISTEN to
what your guests are saying!
- Coordinate with guests on a place
to meet up ahead of the interview
- Find a quiet place in convention
space or lobby of hotel
- Reference prep materials ahead of
connecting with guests
- Small talk to break the ice
- Specific prepared questions
created benchmark features for
season four
- Listen, listen, LISTEN!
- Use notes as jumping off point

10. Collect on-stage audio of “Society, Culture, and Advocacy” track presentations!!

11. Post-Production
- Produce Great
Episodes!
- Ingest audio
- Storyboard Season
- Scriptwriting
- Assemble/Mix Episodes

12. Audio ingest and note taking process

13. Storyboarding and Episode Layouts

14. - After field and stage audio has been
compiled and arranged into
episodes, it was time to write my
scripted pieces to create the
narrative
- First step: raw drafts of all eight
episodes
- Second step: revise episode order
based on thematic arcs unveiled in
draft process
- Third step: revise draft copy for VO
session
- Fourth step: make final revisions
during recording sessions
Scriptwriting
Let the audio drive the narrative!

15. Recording VO for that week’s episode!

16. Episode Mixing
Process
- Storyblocks for SFX and beds
- Assembled episode by segment
- VO
- Interview audio
- Session audio
- When to bed
- Add energy
- Bridge segments
- Prerecorded spots
- Rejoiner pieces
- Episode Intros
- Pulling highlight bites
- Finding theme music
- Episode outro
- Tease next episode
- Full credits

17. Content Repurposing
- Get the word out!
- Release episodes
- Create shareables
- Social Media Strategies
- Leverage Guests

18. - Teaser
- Fun, 60 second piece to remind current
subscribers that we were coming back
for a new season
- Trailer
- Informative 3 minute piece to lay out
content strategy for season four
- Launch with two episodes
- Put our best foot forward with biggest
guests and most powerful theme
- Weekly release of remaining episodes
- Episode order determined in
scriptwriting phase
- Dropping episodes on holidays
Release Episodes
Seasonal release strategy

19. Shareables for Social Media

21. Encourage your guests to share personal info about their experience!

22. Thanks!
Questions??
ProducerTed.com
@TedWoods (Instagram)
@TedDWoods (Twitter)