Read the Benefits of Google AdWords.

1. Google Adword
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2. What is Google Adword?
• Google AdWords is the advertising service by Google for the
organizations wanting to display the ads on Google and its
advertising network.
• This programs enables the businesses to set a budget for
advertising and only pay when people have the clicks on their
ads. The ad service is largely focused on keywords.
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3. How much AdWords cost?
• Google Ads are based on an auction system which rewards
business who have the highest quality ad campaigns with
lower cost and better ad placement.
• The average cost per click is between $1 and $2 on the search
network. The most expensive keywords in Google Ads costs
for $50 or more per click.
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4. Benefits of Google AdWords
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Targeted
advertising
Measurable
ROI
Brand
exposure
Immediate
impact
Advertise
locally
& globally
Limit your
spend

5. Does Google Ads Work?
• Depending upon the competitiveness of the keywords which
you are bidding for and the relevancy of that keyword to real
conversion for your company, Adwords may or may not work
for your business.
• It is found that Adwords are extremely effective for many
kinds of businesses, as long as they don’t waste money on the
wrong keyword, low CTR ads.
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6. Purpose of Google AdWord
• The main purpose of Google AdWords is Google’s massive
reach for the customers businesses. It also has the capabilities
which allow a range of targeting.
• It harness intent and maintains full control of your campaigns
at all times. On the other hand, it brings any budget to the
table.
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7. Limitations of AdWord
A Learning curve
Potential to lose money
Not tracking campaigns
Believe what Google suggest
Quality score cost per clicks
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8. Information contributed by Tekshapers
Software Solutions Pvt Ltd. , one of the
leading software development company.
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9. To discuss your Google AdWords details, you can
directly connect with us at:-
• Contact:+91 (120) 414-4455 (India)
+1 (248) 565-4747(USA)
• E-mail: sales@tekshapers.com
• Visit: http://tekshapers.com
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10. You can also follow us on Social Media Platform:
https://www.facebook.com/Tekshapers
https://twitter.com/TekshapersInc
https://www.linkedin.com/company/tekshapers-
inc
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11. THANK YOU
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