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IPX IN THE AGE OF THE
CUSTOMER
towards effective 4G roaming
Bernd Hoogkamp
Director Product Management
Voice and Mobile
Growing demand for our services and changing
customer behaviour…
Customers demanding
bandwidth & quality…
…with more usage,
anytime anywhere…
…and simplicity for customers
Fixed data traffic distribution, peak hour Total mobile data traffic, MB
Q111 Q112 Q113 Q114
CAGR >80%Streaming
media
Other
POWER
TO THE
USER!
And this is his weapon
An Internet minute source: Intel 2012
Dow Jones
Index*
Bandwidth
Growth**
Sources:
* Dow Jones index, retrieved June 2014;
** TSIC network traffic. August 2014
2004 2014
Carriers see no traffic ‘go slow’.
The 2008-9
global
recession
CONTINUED ORDER OF
MAGNITUDE GROWTH
175-400% CONNECTED DEVICES
16% GLOBAL M2M ECO SYSTEM
30% NORDIC M2M REVENUE
EXPECTED
GROWTH
UNTIL
2020
Source: Arthur D Little TeliaSonera M2M report 2013; All numbers refer to the Nordic countries in total. Cisco report 2013. TeliaSonera internal data.
It’s a brave new world…
M2M CONNECTION PER INHABITANT 2013 - 2017
1 2.6
X11 GROWTH IN DATA TRAFFIC BY 2018
+20 000% GROWTH IN CARRIER NETWORK TRAFFIC
ENOUGH
IS NOT
ENOUGH
4Genabled handsets
widely available
in 3G networks
1bnSmartphones
delivered
Source: Stastica 2014
350LTE networks
launched
Source: GSA 17 sept
Old game plan.
Flatter curves
enabled strict
planning rules
Peakier, slimmer
events demand
new network
operations
Peaks converge,
CoS solves short
term issues
YESTERDAY TODAY TOMORROW
CAPACITY MEDIUM HIGH MEGA
DELIVERY MONTHS WEEKS HOURS
FLEXIBILITY LOW MEDIUM HIGH
FOCUS EVERYTHING SUPPLIER MANAGED
Demand will drive IPX networks beyond fixed
bandwith
IPX-based services model
TSICs ‘Hosted DRX Service’
High level in conjunction with given Mobile Network Operator
DRXaaS
MNO EPC
NAP
PDN-GW
HSS
TSIC IPX AS8837
External IP network
e.g Internet
IMS domain
C7/TDM break-out support for legacy
voice
IPX interconnect
S6d
S6a
S6a
S9
S1
S1
S5
S7
4G
E-UTRAN
S11
Multiple MNOs
S6d
S8
SLA components for Access:
- AS8837
- Quality of Service
- Class of Service
- Redundancy for connection
availability
- Multiple services over single Port IP
(e.g. Sigtran, VoIPX, MMS -etc)
Reference predefined IPX Class table (CoS)
QoS Information
Diffserv PHB
DSCP
Bin. (Dec.)
MPLS EXP/
precedence
TeliaSonera
traffic classGSMA traffic Class
Conversational EF 101110 (46) 5 Real time
Streaming AF41 100010 (34) 4 Real time
Interactive
AF31 011010 (26) 3 Business critical +
AF21 010010 (18) 2 Business critical
AF11 001010 (10) 1 Best effort +
Background BE 000000 0 Best effort
All other traffic falls to class-default class.
CoS IPX Standard (AF11, AF21, AF31,BE )
• End users wont go back
• MNOs are prioritizing 4G roaming
• MNOs and Carriers: increased automation and agility
• Carriers: plan big
• Think out of the box
Toward effective 4G roaming
Future Trends in Roaming
IPX
M2M
Big Data
Big data is part of my life…
Good morning! Today
as you arrive at the RAI
for LTE world at 8:30am
you will run into your old
girlfriend Hester (you
dated 20 years ago)
She is going to tell you
that she is getting
married. Do try to act
surprised!
and contextual services soon will be.
M2M – by 2020 29 billion of these
Internet of Things and M2M:
Quickly growing market with the Nordics paving the way...
2
Internet of things: fast growing space…
Infrastructure
Industrial
processes
Building
Money
Consumer
gadget
People
Vehicle
+30%
…expected to reach 2.6 mobile connected units
per person in 2017*
2014 2017
~3x
2.6 units / person
0.9 units / person
30% year-on-year revenue growth,
twice as fast as the global market
* Excluding mobile phones, tablets and devices connected over fixed network
M2M Challenges
M2M SIM
card
Visited
network
PeeringCarrier
Management
platform
Customers want ubiquitous services –across
networks, platforms & devices
Own your own – If you are serious about quality of service,
you own your network end to end
Agility is key
1.
2.
3.
CONCLUSIONS
More is more
The future network should support the convergence of multiple
services
Plan your next move carefully
What is next and is it worth focusing on?
End User Market, not Enterprise Market
That’s what’s driving the future
4.
5.
6.
CONCLUSIONS
Internal /Relation/Identifier 0.1 Draft24

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20150618 lte world summit

  • 1. IPX IN THE AGE OF THE CUSTOMER towards effective 4G roaming Bernd Hoogkamp Director Product Management Voice and Mobile
  • 2. Growing demand for our services and changing customer behaviour… Customers demanding bandwidth & quality… …with more usage, anytime anywhere… …and simplicity for customers Fixed data traffic distribution, peak hour Total mobile data traffic, MB Q111 Q112 Q113 Q114 CAGR >80%Streaming media Other
  • 4. And this is his weapon
  • 5. An Internet minute source: Intel 2012
  • 6. Dow Jones Index* Bandwidth Growth** Sources: * Dow Jones index, retrieved June 2014; ** TSIC network traffic. August 2014 2004 2014 Carriers see no traffic ‘go slow’. The 2008-9 global recession CONTINUED ORDER OF MAGNITUDE GROWTH
  • 7. 175-400% CONNECTED DEVICES 16% GLOBAL M2M ECO SYSTEM 30% NORDIC M2M REVENUE EXPECTED GROWTH UNTIL 2020 Source: Arthur D Little TeliaSonera M2M report 2013; All numbers refer to the Nordic countries in total. Cisco report 2013. TeliaSonera internal data. It’s a brave new world… M2M CONNECTION PER INHABITANT 2013 - 2017 1 2.6 X11 GROWTH IN DATA TRAFFIC BY 2018 +20 000% GROWTH IN CARRIER NETWORK TRAFFIC
  • 9. 4Genabled handsets widely available in 3G networks 1bnSmartphones delivered Source: Stastica 2014 350LTE networks launched Source: GSA 17 sept
  • 10. Old game plan. Flatter curves enabled strict planning rules Peakier, slimmer events demand new network operations Peaks converge, CoS solves short term issues YESTERDAY TODAY TOMORROW CAPACITY MEDIUM HIGH MEGA DELIVERY MONTHS WEEKS HOURS FLEXIBILITY LOW MEDIUM HIGH FOCUS EVERYTHING SUPPLIER MANAGED Demand will drive IPX networks beyond fixed bandwith
  • 12. TSICs ‘Hosted DRX Service’ High level in conjunction with given Mobile Network Operator DRXaaS MNO EPC NAP PDN-GW HSS TSIC IPX AS8837 External IP network e.g Internet IMS domain C7/TDM break-out support for legacy voice IPX interconnect S6d S6a S6a S9 S1 S1 S5 S7 4G E-UTRAN S11 Multiple MNOs S6d S8 SLA components for Access: - AS8837 - Quality of Service - Class of Service - Redundancy for connection availability - Multiple services over single Port IP (e.g. Sigtran, VoIPX, MMS -etc)
  • 13. Reference predefined IPX Class table (CoS) QoS Information Diffserv PHB DSCP Bin. (Dec.) MPLS EXP/ precedence TeliaSonera traffic classGSMA traffic Class Conversational EF 101110 (46) 5 Real time Streaming AF41 100010 (34) 4 Real time Interactive AF31 011010 (26) 3 Business critical + AF21 010010 (18) 2 Business critical AF11 001010 (10) 1 Best effort + Background BE 000000 0 Best effort All other traffic falls to class-default class.
  • 14. CoS IPX Standard (AF11, AF21, AF31,BE )
  • 15. • End users wont go back • MNOs are prioritizing 4G roaming • MNOs and Carriers: increased automation and agility • Carriers: plan big • Think out of the box Toward effective 4G roaming
  • 16. Future Trends in Roaming IPX M2M Big Data
  • 17. Big data is part of my life…
  • 18. Good morning! Today as you arrive at the RAI for LTE world at 8:30am you will run into your old girlfriend Hester (you dated 20 years ago) She is going to tell you that she is getting married. Do try to act surprised! and contextual services soon will be.
  • 19. M2M – by 2020 29 billion of these
  • 20. Internet of Things and M2M: Quickly growing market with the Nordics paving the way... 2 Internet of things: fast growing space… Infrastructure Industrial processes Building Money Consumer gadget People Vehicle +30% …expected to reach 2.6 mobile connected units per person in 2017* 2014 2017 ~3x 2.6 units / person 0.9 units / person 30% year-on-year revenue growth, twice as fast as the global market * Excluding mobile phones, tablets and devices connected over fixed network
  • 22. Customers want ubiquitous services –across networks, platforms & devices Own your own – If you are serious about quality of service, you own your network end to end Agility is key 1. 2. 3. CONCLUSIONS
  • 23. More is more The future network should support the convergence of multiple services Plan your next move carefully What is next and is it worth focusing on? End User Market, not Enterprise Market That’s what’s driving the future 4. 5. 6. CONCLUSIONS

Notes de l'éditeur

  1. We need to start not with the customer needs but our customers’ end users. This is fundamentally where communications service providers challenges are driven from…
  2. As an enabling infrastructure company, our products and services must always have the end user in mind. We talk about the bandwidth explosion, but we need to look at the fundamental changes driving order of magnitude traffic growth for communications service providers, whether fixed or mobile operators or content providers.
  3. 1.
  4. Bernd words….
  5. The future includes big data, ambient intelligence and ubiquitous computing A "data culture" that envelops and enables us all. Many corporations are today hard at work gathering data and making it widely available. The second scenario here is possible using big data compilation and algorithyms available today. Even without Ingrid updating Facebook or any other social network. Our future is more naked than we think with (the point is these also drive demand for high quality. Scalable network)
  6. The future includes big data, ambient intelligence and ubiquitous computing A "data culture" that envelops and enables us all. Many corporations are today hard at work gathering data and making it widely available. The second scenario here is possible using big data compilation and algorithyms available today. Even without Ingrid updating Facebook or any other social network. Our future is more naked than we think with (the point is these also drive demand for high quality. Scalable network)
  7. 03 July 2015
  8. 03 July 2015
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