2. Why use social media?
• Visibility – get noticed, build reputation, network
• Information Sharing – broadcasting platform, ideas
• Engagement – participating, conversation space
• Information Gathering – personal newsfeed
20 July 2015
4. 20 July 2015Twitter
• Connect with people
with similar
interests
• Participate in
discussion and
debate
• Receive information
and keep up to date
• Share information
about your research
or events attended
• Raise your profile
and visibility
For more info see guide by LSE:
http://blogs.lse.ac.uk/impactofsocialsciences/files/2011/11/Published-Twitter_Guide_Sept_2011.pdf
5. 20 July 2015Linked In
• Online CV
• Professional
network
• Share updates &
info
• Engage in discussion
through Groups
• Network & connect
• Profile & visibility
6. 6
20 July 2015Blogging
• Personal voice &
profile
• Share your reflections
on research or event
attended
• Seek feedback on ideas
• Engage with a wider
audience
https://tessacoombes.wordpre
ss.com
7. 7
20 July 2015ResearchGate
• Engage with an
academic audience
• Create exposure for
your work
• Ask questions to
help with your work
• Showcase skills and
expertise
• Access to
unpublished papers!
8. Some common concerns
• It takes up too much time
• Information overload
• Privacy and confidentiality
• Speed of change
• Quality
20 July 2015
9. Some things to think about
• Purpose – your primary goals for using social media?
• Audiences – who are you trying to reach?
• Tools – which are the best tools to use?
• Content – what will you share?
• Identity – what will your profile look like?
• Evaluation – what does success look like?
Have a strategy & a plan then get started
20 July 2015
10. Some things to think about
• Purpose – your primary goals for using social media?
• Audiences – who are you trying to reach?
• Tools – which are the best tools to use?
• Content – what will you share?
• Identity – what will your profile look like?
• Evaluation – what does success look like?
Have a strategy & a plan then get started
20 July 2015