The Craft Consulting

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The Craft Consulting is a business strategy consultancy that delivers Strategic Differentiation through change consulting, competitive positioning (including bid and Merger & Acquisition effectiveness) and Account Based Strategy (the future of Account Based Marketing), for true competitive advantage and growth. We help engineer your position to make the competition irrelevant so you become the purchase of choice, the partner of choice, the employer of choice and the investment of choice.

marketing strategy strategy positioning competitive positioning account based marketing abm strategic management marketing technology b2b marketing strategic planning differentiation sales mergers m&a acquisitions b2b information technology it channel marketing project management tenders bids

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The Craft Consulting

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