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startupbizmodel.com                                                                                         29 mar - 2012

 Key                       Key                            Value                      Customer                    Customer
 Partners                  Activities                     Proposition                Relationships               Segments
                           Platform development
 Local Photographers          and maintenace
                                                                                      Self-service on site
                               Community                                              with a support team,
                               management                  Great places to stay        SMS, iPhone App             Travelers that are
                                                           all around the world
                                                                                                                   looking for a good
                                Marketing                      for low prices
                                                                                                                   experience with a
                                                                                      Self-service on site              low price
    Main Investors               Online and                                           with a support team,
                           international payment                                       SMS, iPhone App
                              Photographers
                               management


                           Key                                                        Channels
                                                           Rent out extra place                                    People with extra
                           Resources
                              Base of places                effortlessly for a                                     place that want to
                                                                                     Site, Youtube, iPhone
                               announced                   worldwide audience                                             rent
                                                                                     App, Blog, Facebook
Online and international       Community of                                                and Twitter
       payment              travellers and hosts
                                                                                     Site, Youtube, iPhone
                                 Platforrm
                                                                                     App, Blog, Facebook
                                  Brand
                                                                                           and Twitter


  Cost                     Insurance                                       Revenue
  Structure                                                                Steams                6-12% of booking fee

     Photographers          Servers                 Online and
                                                   international                               3% of each successfully
                                                     payment                                          booking
                            Human
        Marketing
                           Resources

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Business Model - Airbnb

  • 1. startupbizmodel.com 29 mar - 2012 Key Key Value Customer Customer Partners Activities Proposition Relationships Segments Platform development Local Photographers and maintenace Self-service on site Community with a support team, management Great places to stay SMS, iPhone App Travelers that are all around the world looking for a good Marketing for low prices experience with a Self-service on site low price Main Investors Online and with a support team, international payment SMS, iPhone App Photographers management Key Channels Rent out extra place People with extra Resources Base of places effortlessly for a place that want to Site, Youtube, iPhone announced worldwide audience rent App, Blog, Facebook Online and international Community of and Twitter payment travellers and hosts Site, Youtube, iPhone Platforrm App, Blog, Facebook Brand and Twitter Cost Insurance Revenue Structure Steams 6-12% of booking fee Photographers Servers Online and international 3% of each successfully payment booking Human Marketing Resources