The Viracopos International Airport is located in an important Brazilian center of scientific, technological and industrial development, the city of Campinas, São Paulo. Known for harboring major university centers, the city has access to the best roads in the country and has a large industrial park in its metropolitan area.
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“Target Business in Campinas
The Gateway to Brazil”
By
Tom Reaoch
Talk2Brazil.com Founder and Host
Founding Member Amcham Campinas
Member Future Advisory Board ACIC Campinas
Member Internations.org
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Business in Brazil
Brazil is not “One Thing”
One language.
Strong regional cultural influences.
There are similarities but also differences.
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Some things are the same…
Relationship building is very
important
Time is time and money is money
Everything takes longer than planned
Persistency pays…
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Some things are not…
Laws & judicial system
Gov´t regulations
Taxes, Federal, State and Local.
Credit analysis. Receivables
Import and export duties
Word usage!
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Recommendations
Brazilians never say no…
Everything is always “OK”.
When you think a proposal is closed,
it's just starting!
Network, Network, Network…
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Where is the Business?
There is business everywhere in
Brazil.
Beware of the Cost of doing
business, though? Benefits?
By region.
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Target Brazil…
Over 200 million inhabitants
Brazil more Cel phones and cattle
than people!
More Lawyers than Doctors!
Political Stability.
Successful major events: World Cup
and Olympics
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Growth: Brazil!
Thru Imports and Exports.
Internal market growth, expanding
middle class, poverty reduction.
Economic stability, climbing out of
recession.
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Growth in Campinas
Energy: Oil, Ethanol, Hydro, Wind, Solar.
New Rail project Campinas to Sao Paulo.
New hotels.
Viracopos Airport and highway construction.
Public transportation, Electric busses.
Education & Health care.
ICT Information & Communication.
Housing.
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Reasons to Target Campinas
Privileged location
1) Close to the capital Sao Paulo (96km) Brazil´s
financial heart and close to the Port of Santos and Sao
Sebastiao.
2) A metropolitan region comprising 19 municipalities,
with +3 million inhabitants.
3) Campinas Metropolitan Region (CMR) represents
+9% of Brazillian GDP.
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The Region of Campinas
https://goo.gl/maps/ZhoUkat83EU2
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Five major highways cross Campinas.
Viracopos International Airport, largest cargo
airport in Lat Am and Azul Airlines passenger
hub for Brazil, domestic and International.
Railroad network allows cargo transportation
between Port of Santos and the interior of Brazil.
Waterway Tiete-Parana allows commercial
navigation among five Brazilian states
Logistics
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Best for Business
The third largest industrial park in the country.
Campinas, the 11th richest city in Brazil,
Campinas is the best city in Brazil to work
(Getulio Vargas Foundation)
4th largest financial center in Brazil.
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70 major world companies are located in the
Campinas Metropolitan Region.
Corporate synergies
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Main economic activities.
Agricultural, agricultural equipment , fertilizers, and agricultural
research.
Textiles
Automobiles, auto parts
Railroad equipment
Machinery
Food and beverages
Chemical and petrochemical
Health, pharmaceuticals
Paper and cellulose
Telecommunications, computers, electronics, phones
Financial services, insurance
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Campinas is recognized for its research centers.
LNLS Laboratório Nacional de Luz Síncrotron
ITAL Food Institute
CPqD Informatuion and Communication Technology
CenPRA Information Technology
EMBRAPA Agriculture
Human Capital
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20. Universities
Unicamp State University
Pucamp Catholic University
Facamp Faculdade Campinas
Policamp
Unip Universidade Paulista
Esamc, Marketing and Communication
DeVry Brasil, Metrocamp
Faculdade Anhanguera
Inova Business School
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Campinas is one of the largest world technological centers and
the Latin American version of Silicon Valley.
Magazine Wired has identified Campinas as one of the state-
of-the art technology cores located in South America.
Optic Fiber crossroad , world class uptime reliabiltiy for Data
centers, IBM, Algar, Santander...
Technology
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Alternative Energy Research in
Campinas
Petrobras Bio Diesel
Ethanol from sugar cane and bio mass
Electricity from Bio mass
Solar
Wind
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24. Health
Centro Medico de Campinas (Bosch)
Centro Infantil Boldrini (Cancer)
Hospital Vera Cruz
Centro de Oncologia de Campinas
Instituto Penido Burnier
Hospital das Clinicas UNICAMP
Pharmaceuticals: EMS and
Medley/Sanofi 24www.talk2brazil.com
