Presentation describes the steps you take to create a LinkedIn profile. Focuses on creating groups and the importance of networking and developing business relationships through LinkedIn.

1. Expand your network one person at a time

2. What is LinkedIn?
 Online networking community
 Post your professional resume
 Connect with other people in your field
 Connect with employers

3. Getting Started
 Set up you LinkedIn account with any email
 Enter your basic information

4. Experience
 List your work experience so that others in your online
community will see
 Follow the easy steps to build your
LinkedIn profile

5. Experience
 Show off your skills and let employers know the value of
your work experience
 Include anything that could be considered useful to the
jobs you are interested in

6. Network
 Search through your email contacts and add them to
your LinkedIn Network
 Enter your email to begin the search

7. Network
 Tell your contacts that you are on LinkedIn through
other social media outlets
 Invite them to view your profile and add you to their
network

8. Interests and Groups
 Through groups you can connect with other LinkedIn
users who share your interests
 LinkedIn will even offer suggestions of groups you may
be interested in based on your education and work
experience:

9. Groups
 Groups can provide the
perfect opportunity to
build personal and business
relationships
 A community where
members can contact one
another directly

10. Building A Group
 Follow the easy steps to set up your group
 Create a valued LinkedIn Group by giving it a specific
focus
 Be clear about you the market you intend to target
 Attract the right members to your group my making it
stand out

11. Adding Group Information
 Name your group and add a logo
 Make your group name specific
 Select the proper type of group you are establishing

12. Adding Group Information
 Briefly describe the purpose of the group
 Consider this your group’s mission statement
 Let other members know what your group is about so
they can decide if it’s the right choice for them

13. Open vs Members-Only
 Make your group exclusive so members feel like they are
a part of something important
 Open groups are often an area where online vendors and
spammers contact other LinkedIn members
 Exclusive groups provide members with a safe place and
level of comfort in their discussions

14. Managing your Group
 Be consistent with managing your group by posting
frequently
 Screen for vendors, promoters and service providers
that could ruin the integrity of your LinkedIn Group
 Construct thought provoking conversations with
members of your group and allow them to provide their
input on topics you are discussing
 Remember that quality is more important than quantity
with your group

15. Get the most out of LinkedIn
 Connect with others who share similar interests and
work environments
 Develop working business relationships with members
you can reach locally
 Build an area where members
can reach out easily