Toby Metcalf

13 Abonné

My focus is formalizing PTC Community processes and metrics, increasing support discussions and participation volumes, while building PTC Community into a place where customers can visit to quickly find reliable answers and advice from their peers. •Grew PTC Community answer rate from 30% to 40% •Created the Community Contributor job model along with training modules •Designed and implemented our MVP program: "Community Champions" •Utilize Hootsuite, Twitter, and LinkedIn to successfully market and drive traffic to PTC Community: results tracked via Google Analytics. •Establised a PTC Technical Support "Social Face"

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Toby Metcalf

Présentations

Social brand

J’aime

50 Connected Devices - How Mobile and the Internet of Things Will Affect You

TRG – Social Media For Retailers

Social Media Shakedown of Top Brands in November 2013

What's Behind Whole Foods Market's Social Media Strategy

The power of brand advocates