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Company Overview
1
What is LeverIT?
We are a unique group of IT Engineers, Software & App
Developers, Data Scientists and Digital Marketers that
helps Small & Medium Businesses leverage their IT
Infrastructure to drive measurable short term sales boost
while building long term business value.
2
Leverage your IT to create your competitive advantage
How does LeverIT Work?
We start with:
1) Managing the day to day tasks of your entire IT Infrastructure, help desk and all of
your line of business application support.
2) Then a thorough evaluation of all of your critical hardware and software assets.
3) Repair/rebuild or replace any ailing hardware or software assets including websites.
4) Deep-analyze your sales/customer data & competitor data to uncover hidden insights
and trends.
5) Use that data to create a digital marketing strategy, execute on that digital marketing
strategy, provide you with metrics to measure short term and long term ROI.
6) Put all the findings into a ROADMAP and manage the Roadmap
3
How does LeverIT Work?
4
IT Managed
Services
Web
Development &
Support
Custom Software
Development & Support
Mobile App.
Development
Digital
Marketing
How does LeverIT Work?
5
• 20 Years in Business
• 91% Customer Retention over the 20 Years
• 94% Customer Satisfaction Rating over the 20 Years
• 96% of customers will enthusiastically recommend our services to others
• Certified Technical Engineers
• Each Engineer has an average of 12 years of technical experience
• 20 Employees in Tampa, FL and 68 Employees in Kolkata, India
• Ranked 9th in Tampa by Tampa Bay Business Journal for IT MSP
Companies
Veteran Management Team
6
Pratik Roychoudhury
CEO
2 Years
Tom Perricone
President
10 Years
Rob Weatherford
Controller
12 Years
Kausik Sarkar
Managing Director,
Shield Watch India
14 Years
Dante Pasquarelli
Head of IT
9 Years
Tampa Office
7
India Office
8
Our Engagement Pillars
9
Strategy Collaboration
AccountabilityAffordability
IT Managed Services
10
IT MSP Strategy
11
PROACTIVE
REACTIVE
NETWORK
ADMINISTRATION
IT SECURITY
V-CIO SERVICES
- IT Roadmap
- Software Roadmap
- Security Roadmap
- Marketing Roadmap
- Desktop Security
- Server Security
- Network Security
- LOB Security
- Web Security
- BDR/Disaster Recovery
IT MSP For Small Business
12
Virtualization
Proactive
Hardware
Management
& Repair
Backup &
Disaster
Recovery
Your Own
IT Help Desk
Proactive
Network
Management
Proactive
Virus
Protection
• Engineered for “PEACE OF
MIND”
• One Set Monthly Price based on
your size
• All your IT issues are covered
• Proactive IT Management
• IT Help Desk
• Talk to a Live Tech for support
• Hardware Repair
• Monthly Accountability Report
Managed Services Accountability
13
• Monthly Network Health Report
• Monthly Report on Help Desk
Tickets
• Online Client Portal
• Monthly Report on Hardware
Health
• Complete Maintenance Report
How does LeverIT Work?
14
Reduce Cost
by 25% or
more
Predictable
Fixed Cost
Increase
Service
Levels
Improve
Employee
Productivity
Proactive IT
Management
• 80% companies have reduced
their IT costs by 25%
• 13% companies have reduced
their IT costs by 50%
• Predictable Fixed Cost
• Significantly increase Service
Levels
• Avoid IT Emergencies
• Improve Employee Productivity
• Achieve greater ROI from your
IT Investments
Web Solutions
15
Web Development Solutions
16
• 14 Years in Web Development & SEO Services
• 1200+ Websites/Web Applications Developed
• Average Experience of Web Developers – 13 Years
• ISO 9001:2008 Certified (Renewed 2015)
• Development Platforms:
Custom Software Development
17
Custom Software Development
18
• Support existing LOB Custom Applications
• Support Block of Hours Agreements
• Open Source
• Microsoft Technologies
• Ecommerce
• Fixed Cost Projects
• Dedicated Software Support Staff/Dedicated Developers
• Monthly Fixed Cost Maintenance Plans
• Full Accountability – Monthly Accountability Reports
• Monthly Block of Hours Statement with Full Usage Details
Transparent Billing
19
Recent Custom Projects
Custom Project
Management Software
Custom Construction
Project Management
Software
Custom ERP Software &
Ecommerce Store
Spice & Tea
Business Intelligence
Ecommerce
Business
Brokerage CRM
Custom Boat Web
Configurator
Custom Scanning
Software
Custom Studio
Management Software
and CRM + Ecommerce
Custom ERP Software
Custom CRM Software
Custom ERP Software
Integrated with
Datapro
20
Mobile Application Development
21
Mobile Application Development
22
Revolutionary Projects
23
TELEMEDICINE APP
APP To connect Concierge
Doctor with Patients
Digital Marketing Solutions
SEO, SEM, PPC, RETARGETING & CONVERGED MARKETING
24
Our Methodology
25
• Analysis of keywords being currently optimized
• Target Demographics Analysis
• Google Analytics - Full Analysis
• Analysis of Competitor Websites/Keywords
• Analysis of Competitor PPC Campaigns
• Google Map Location Analysis (Catchment Area Identification) – Keywords
Analysis
• Keywords Suggestions for SEO & PPC
• Website Analysis for SEO Readiness
• Microsite Strategy (Turning Targeted Keywords in URLs)
• Retargeting Campaign
Digital Optimization Strategy
26
TOP 3
LISTING
STRATEGY
ORGANIC SEO
(10 – 40)
Keywords
GOOGLE PPC
CAMPAIGN
MICRO SITE
STRATEGY
(Turn
Keywords into
an URL)
Video
Marketing
(2-12/year)
RETARGETING
Google AdWords Campaign
27
Retargeting
28
Video Targeting
29
Demographics
30
Targeted Demographics
for Print Marketing
Recent Projects
31
Obsessive Customer Support
32
1 10
How would you rate our response time for your IT issues?
9.18
How satisfied are you with our overall IT services?
9.21
How likely are you to recommend our IT services to others?
9.39
Unacceptable Obsessive
9
Accountability
33
• Priced for Small & Medium
Businesses
• Bring your own device
• We’ll maintain your existing
equipment
• Flexible Payment Plans
• Tremendous Value for the $$$
• Pay for Performance Model
WWW.SHIELDWATCH.COM
SALES@SHIELDWATCH.COM
(813) 490-4260
GET
34

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Shield Watch IT & Web Services - Company overview (2016)

  • 2. What is LeverIT? We are a unique group of IT Engineers, Software & App Developers, Data Scientists and Digital Marketers that helps Small & Medium Businesses leverage their IT Infrastructure to drive measurable short term sales boost while building long term business value. 2 Leverage your IT to create your competitive advantage
  • 3. How does LeverIT Work? We start with: 1) Managing the day to day tasks of your entire IT Infrastructure, help desk and all of your line of business application support. 2) Then a thorough evaluation of all of your critical hardware and software assets. 3) Repair/rebuild or replace any ailing hardware or software assets including websites. 4) Deep-analyze your sales/customer data & competitor data to uncover hidden insights and trends. 5) Use that data to create a digital marketing strategy, execute on that digital marketing strategy, provide you with metrics to measure short term and long term ROI. 6) Put all the findings into a ROADMAP and manage the Roadmap 3
  • 4. How does LeverIT Work? 4 IT Managed Services Web Development & Support Custom Software Development & Support Mobile App. Development Digital Marketing
  • 5. How does LeverIT Work? 5 • 20 Years in Business • 91% Customer Retention over the 20 Years • 94% Customer Satisfaction Rating over the 20 Years • 96% of customers will enthusiastically recommend our services to others • Certified Technical Engineers • Each Engineer has an average of 12 years of technical experience • 20 Employees in Tampa, FL and 68 Employees in Kolkata, India • Ranked 9th in Tampa by Tampa Bay Business Journal for IT MSP Companies
  • 6. Veteran Management Team 6 Pratik Roychoudhury CEO 2 Years Tom Perricone President 10 Years Rob Weatherford Controller 12 Years Kausik Sarkar Managing Director, Shield Watch India 14 Years Dante Pasquarelli Head of IT 9 Years
  • 9. Our Engagement Pillars 9 Strategy Collaboration AccountabilityAffordability
  • 11. IT MSP Strategy 11 PROACTIVE REACTIVE NETWORK ADMINISTRATION IT SECURITY V-CIO SERVICES - IT Roadmap - Software Roadmap - Security Roadmap - Marketing Roadmap - Desktop Security - Server Security - Network Security - LOB Security - Web Security - BDR/Disaster Recovery
  • 12. IT MSP For Small Business 12 Virtualization Proactive Hardware Management & Repair Backup & Disaster Recovery Your Own IT Help Desk Proactive Network Management Proactive Virus Protection • Engineered for “PEACE OF MIND” • One Set Monthly Price based on your size • All your IT issues are covered • Proactive IT Management • IT Help Desk • Talk to a Live Tech for support • Hardware Repair • Monthly Accountability Report
  • 13. Managed Services Accountability 13 • Monthly Network Health Report • Monthly Report on Help Desk Tickets • Online Client Portal • Monthly Report on Hardware Health • Complete Maintenance Report
  • 14. How does LeverIT Work? 14 Reduce Cost by 25% or more Predictable Fixed Cost Increase Service Levels Improve Employee Productivity Proactive IT Management • 80% companies have reduced their IT costs by 25% • 13% companies have reduced their IT costs by 50% • Predictable Fixed Cost • Significantly increase Service Levels • Avoid IT Emergencies • Improve Employee Productivity • Achieve greater ROI from your IT Investments
  • 16. Web Development Solutions 16 • 14 Years in Web Development & SEO Services • 1200+ Websites/Web Applications Developed • Average Experience of Web Developers – 13 Years • ISO 9001:2008 Certified (Renewed 2015) • Development Platforms:
  • 18. Custom Software Development 18 • Support existing LOB Custom Applications • Support Block of Hours Agreements • Open Source • Microsoft Technologies • Ecommerce • Fixed Cost Projects • Dedicated Software Support Staff/Dedicated Developers • Monthly Fixed Cost Maintenance Plans • Full Accountability – Monthly Accountability Reports • Monthly Block of Hours Statement with Full Usage Details
  • 20. Recent Custom Projects Custom Project Management Software Custom Construction Project Management Software Custom ERP Software & Ecommerce Store Spice & Tea Business Intelligence Ecommerce Business Brokerage CRM Custom Boat Web Configurator Custom Scanning Software Custom Studio Management Software and CRM + Ecommerce Custom ERP Software Custom CRM Software Custom ERP Software Integrated with Datapro 20
  • 23. Revolutionary Projects 23 TELEMEDICINE APP APP To connect Concierge Doctor with Patients
  • 24. Digital Marketing Solutions SEO, SEM, PPC, RETARGETING & CONVERGED MARKETING 24
  • 25. Our Methodology 25 • Analysis of keywords being currently optimized • Target Demographics Analysis • Google Analytics - Full Analysis • Analysis of Competitor Websites/Keywords • Analysis of Competitor PPC Campaigns • Google Map Location Analysis (Catchment Area Identification) – Keywords Analysis • Keywords Suggestions for SEO & PPC • Website Analysis for SEO Readiness • Microsite Strategy (Turning Targeted Keywords in URLs) • Retargeting Campaign
  • 26. Digital Optimization Strategy 26 TOP 3 LISTING STRATEGY ORGANIC SEO (10 – 40) Keywords GOOGLE PPC CAMPAIGN MICRO SITE STRATEGY (Turn Keywords into an URL) Video Marketing (2-12/year) RETARGETING
  • 32. Obsessive Customer Support 32 1 10 How would you rate our response time for your IT issues? 9.18 How satisfied are you with our overall IT services? 9.21 How likely are you to recommend our IT services to others? 9.39 Unacceptable Obsessive 9
  • 33. Accountability 33 • Priced for Small & Medium Businesses • Bring your own device • We’ll maintain your existing equipment • Flexible Payment Plans • Tremendous Value for the $$$ • Pay for Performance Model