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SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
Agenda


         •   Problem statement
         •   Solution - Transparent Pakistan
         •   Make it
         •   Market it
         •   Sustain it
         •   Timelines and Financials
SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
                                        Problem Statement
• National Assembly - 342 seats.
• Senate - 104 members
• Provincial assembly - 728 members.
Candidate eligibility criteria



•   Must be a citizen of Pakistan.

•   Must be over age of 25.

•   Must be honest and have a good character.

•   Mentally stable.

•   No criminal conviction.

•   No dual citizenship.

•   Withhold The ideology of Pakistan.
Voting Process
•   District Returning Officer appointed for each District

•   The list of polling stations is prepared and approved.

•   Election Schedule is published.

•   Nomination papers invited from contesting candidates.

•   Final list of candidates is prepared and published.

•   Election Symbols are allocated to the candidates

•   Votes casted at specified polling stations.
Data processing & the election commission

     •    Votes are counted at the polling stations.

     •    Statement of the count is prepared.

     •    Results of count are announced at the polling station.

     •    Un-official results are compiled and forwarded to the
          Election Commission.
     `•   Contesting candidates are notified regarding place &
          timing fixed for consolidation of the result.

     •    The consolidated statement is submitted to Election
          Commission.

     •    ECP publishes the names of the candidates in the official
          Gazette.
Problem Statement

•   Lack of awareness.

•   No transparency.

•   Corruption.

•   Process not crowd-sourced.

•   Background/track record of candidates not accessible to public.

•   Existing sources of information (media etc) biased.

•   No singular platform for consolidating issues of general public.
Proposed resolutions


•   Complete transparency - candidate backgrounds.

•   Enabling general public to voice their opinion

•   Political information - completely accessible.

•   Virtual polls to authenticate support for specific candidates/parties

•   Listing cases/allegations/issues regarding candidates, constituencies

•   Complete social integration
Solution – Transparent Pakistan
Why Transparent Pakistan?


   •   Crowd sourced, UGC platform that contains all of the aforementioned.

   •   Technology independent, web + mobile (IoS, Android, Windows etc)- reaches 29m people.

   •   SMS based data integration for polls, votes and comments/allegations (+120m ppl)

   •   Wiki of Pakistan’s political scenario - constituencies, candidates, issues, allegations and free journalism.

   •   Automated primary data collection (crawlers) through various data sources (wiki, ECP, NADRA etc).

   •   Secondary data collection crowd sourced (UGC).

   •   Virtual elections and polls in real time, in parallel with elections 2013

   •   Issues and allegations highlighted/prioritized through UGC and public voting.

   •   Crowd sourced moderation, gamified for most regular, authentic contributors/moderators.

   •   Sustenance ensured via NGO registration, donations and affiliation with local/international
       regulatory institutions that can prevent Mr. Malik from ‘pulling the plug’.
Why Transparent Pakistan?




                            “O_o”
Make It
`




    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
`




                         Constituency map
                            of Pakistan



    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
`




    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
Social integration plug-in.
    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN

                                            Citizen journalism.




`




                                        Constituency
                                        specific
                                        candidates
`
Users report
              issues relating to
              their constituency




`




    Stars assigned
    highlighting the
    urgency of the matter.
`




    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
Virtual Polling
                                                              Votes and allegations by
                                                              visitors.


                                    Allegations
                                    Most recent allegations
`                                   brought forward.




             Users have their say


    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
`




    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
Candidate
                    Comparison




`




    SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
Petitions and legislature improvements


   • Get to know laws regarding specific issues

   • Suggest amendments in existing law

   • Create new petitions for amendments/legislation

     within assemblies at citizen level (EU/US)
Allegation validation process
Proof repositories




• Three stages for the allegation process:
   – Green for any non validated allegation
   – Yellow for an allegation accompanied with some authentic doc
     or video, proving guilt of alleged candidate.
   – Red for serious allegations, thoroughly checked and validated
     from respective sources.
• Citizen journalism/UGC
   – Report issues that need govt. attention.
Market It
Marketing and Promotions




• Crowd sourcing, integrations and data
  sources
• Conventional Marketing channels
• Associations with top international
  institutions and political
  entities(TI, SAARC, WB, UN, USAID etc).
• Affiliation with media institutes of Pakistan
Marketing Channels



               • Digital
                  • Social
                  • Search
                  • Advertising
               • ATL & BTL
Sustain It
Associations With Intl. Institutions
Affiliation With Media Institutions Of
Pakistan
Timeline & Financials
Timelines and financials


 Phase                      Costs        Duration         Goal

 Make it(5 x platforms)     PKR 1M       800 QH (160*5)   Product

 Market it (5 x channels)   PKR 30M      45 Days          Reach (120 m+)

 Sustain it                 Everything   5 years          TP Elections 2018
SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
                                        Time is running out..

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Transparent Pakistan

  • 2. Agenda • Problem statement • Solution - Transparent Pakistan • Make it • Market it • Sustain it • Timelines and Financials
  • 4. • National Assembly - 342 seats. • Senate - 104 members • Provincial assembly - 728 members.
  • 5. Candidate eligibility criteria • Must be a citizen of Pakistan. • Must be over age of 25. • Must be honest and have a good character. • Mentally stable. • No criminal conviction. • No dual citizenship. • Withhold The ideology of Pakistan.
  • 6. Voting Process • District Returning Officer appointed for each District • The list of polling stations is prepared and approved. • Election Schedule is published. • Nomination papers invited from contesting candidates. • Final list of candidates is prepared and published. • Election Symbols are allocated to the candidates • Votes casted at specified polling stations.
  • 7. Data processing & the election commission • Votes are counted at the polling stations. • Statement of the count is prepared. • Results of count are announced at the polling station. • Un-official results are compiled and forwarded to the Election Commission. `• Contesting candidates are notified regarding place & timing fixed for consolidation of the result. • The consolidated statement is submitted to Election Commission. • ECP publishes the names of the candidates in the official Gazette.
  • 8. Problem Statement • Lack of awareness. • No transparency. • Corruption. • Process not crowd-sourced. • Background/track record of candidates not accessible to public. • Existing sources of information (media etc) biased. • No singular platform for consolidating issues of general public.
  • 9. Proposed resolutions • Complete transparency - candidate backgrounds. • Enabling general public to voice their opinion • Political information - completely accessible. • Virtual polls to authenticate support for specific candidates/parties • Listing cases/allegations/issues regarding candidates, constituencies • Complete social integration
  • 11. Why Transparent Pakistan? • Crowd sourced, UGC platform that contains all of the aforementioned. • Technology independent, web + mobile (IoS, Android, Windows etc)- reaches 29m people. • SMS based data integration for polls, votes and comments/allegations (+120m ppl) • Wiki of Pakistan’s political scenario - constituencies, candidates, issues, allegations and free journalism. • Automated primary data collection (crawlers) through various data sources (wiki, ECP, NADRA etc). • Secondary data collection crowd sourced (UGC). • Virtual elections and polls in real time, in parallel with elections 2013 • Issues and allegations highlighted/prioritized through UGC and public voting. • Crowd sourced moderation, gamified for most regular, authentic contributors/moderators. • Sustenance ensured via NGO registration, donations and affiliation with local/international regulatory institutions that can prevent Mr. Malik from ‘pulling the plug’.
  • 14. ` SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 15. ` Constituency map of Pakistan SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 16. ` SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 17. Social integration plug-in. SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN Citizen journalism. ` Constituency specific candidates
  • 18. `
  • 19. Users report issues relating to their constituency ` Stars assigned highlighting the urgency of the matter.
  • 20. ` SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 21. Virtual Polling Votes and allegations by visitors. Allegations Most recent allegations ` brought forward. Users have their say SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 22. ` SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 23. Candidate Comparison ` SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN
  • 24. Petitions and legislature improvements • Get to know laws regarding specific issues • Suggest amendments in existing law • Create new petitions for amendments/legislation within assemblies at citizen level (EU/US)
  • 25. Allegation validation process Proof repositories • Three stages for the allegation process: – Green for any non validated allegation – Yellow for an allegation accompanied with some authentic doc or video, proving guilt of alleged candidate. – Red for serious allegations, thoroughly checked and validated from respective sources. • Citizen journalism/UGC – Report issues that need govt. attention.
  • 27. Marketing and Promotions • Crowd sourcing, integrations and data sources • Conventional Marketing channels • Associations with top international institutions and political entities(TI, SAARC, WB, UN, USAID etc). • Affiliation with media institutes of Pakistan
  • 28. Marketing Channels • Digital • Social • Search • Advertising • ATL & BTL
  • 30. Associations With Intl. Institutions
  • 31. Affiliation With Media Institutions Of Pakistan
  • 33. Timelines and financials Phase Costs Duration Goal Make it(5 x platforms) PKR 1M 800 QH (160*5) Product Market it (5 x channels) PKR 30M 45 Days Reach (120 m+) Sustain it Everything 5 years TP Elections 2018
  • 34. SOCIALVOCIAL.COM/TRANSPARENT-PAKISTAN Time is running out..