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Michael Jackson’s
 Farewell Trends

   Research Report
By Trendsspotting.com
Akamai: 20% surge in traffic to leading
          online news sites




               Source : Akamai
Google search spiked for Michael Jackson




                 Source : Google Blog
And this is what Google thought..




              Source : Google Blog
Twitter buzz peaked up to 5000
       tweets per minute




            Source : Twist
MJ dominates US TV news




           Source : Snap Stream
Facebook’s fan page crossed over
       6 Million new fans




            Source : Inside Facebook
Last.fm: Tracks played per hour after
      announcement of his death




            Source : Last.fm
Bloggers join the mourn




         Source : BlogPulse
The death of Jackson resulted in a global
            media event of the first order

Mainstream Global Media               Internet, Blogs & Social Media
Rank   Story               Year   Rank    Story                    Year
1      Obama               2008   1       Obama                    2008
       Hurricane
2                          2005   2       Michael Jackson          2009
       Katrina
       Financial
3                          2008   3       Iraq War                 2003
       Tsunami
4      Iraq War            2003   4       Beijing Olympics         2008
       9/11 Terrorist
5                          2001   5       Financial Tsunami        2008
       Attacks
6      Beijing Olympics    2008   6       Hurricane Katrina        2005

7      Pope John Paul II   2005   7       Pope Joh Paul II         2005

8      S.Asian Tsunami     2005   8       9/11 Terrorist Attacks   2001

9      Michael Jackson     2009   9       S.Asian Tsunami          2005




                                  Source : The Global Language Monitor
Out of stock
Around the time of Jackson’s death, only one of his albums
ranked in the top 100 on iTunes in the US.
By Friday morning, 8    of the top 10 albums were
Jackson’s.


5    of Jackson’s singles made it to iTunes’ list of most-
purchased tracks.


As Amazon    sold   out all Jackson CDs - customers were
buying Jackson’s music in digital formats!
Jackson related videos on Amazon (mostly DVDs) are
currently   out of stock.
KING
of
POP
R.I.P.
Discover more Trend Reports:

     www.trendsspotting.com
Michael Jackson's Death Sparks Global Media Frenzy

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Michael Jackson's Death Sparks Global Media Frenzy

  • 1. Michael Jackson’s Farewell Trends Research Report By Trendsspotting.com
  • 2. Akamai: 20% surge in traffic to leading online news sites Source : Akamai
  • 3. Google search spiked for Michael Jackson Source : Google Blog
  • 4. And this is what Google thought.. Source : Google Blog
  • 5. Twitter buzz peaked up to 5000 tweets per minute Source : Twist
  • 6. MJ dominates US TV news Source : Snap Stream
  • 7. Facebook’s fan page crossed over 6 Million new fans Source : Inside Facebook
  • 8. Last.fm: Tracks played per hour after announcement of his death Source : Last.fm
  • 9. Bloggers join the mourn Source : BlogPulse
  • 10. The death of Jackson resulted in a global media event of the first order Mainstream Global Media Internet, Blogs & Social Media Rank Story Year Rank Story Year 1 Obama 2008 1 Obama 2008 Hurricane 2 2005 2 Michael Jackson 2009 Katrina Financial 3 2008 3 Iraq War 2003 Tsunami 4 Iraq War 2003 4 Beijing Olympics 2008 9/11 Terrorist 5 2001 5 Financial Tsunami 2008 Attacks 6 Beijing Olympics 2008 6 Hurricane Katrina 2005 7 Pope John Paul II 2005 7 Pope Joh Paul II 2005 8 S.Asian Tsunami 2005 8 9/11 Terrorist Attacks 2001 9 Michael Jackson 2009 9 S.Asian Tsunami 2005 Source : The Global Language Monitor
  • 11. Out of stock Around the time of Jackson’s death, only one of his albums ranked in the top 100 on iTunes in the US. By Friday morning, 8 of the top 10 albums were Jackson’s. 5 of Jackson’s singles made it to iTunes’ list of most- purchased tracks. As Amazon sold out all Jackson CDs - customers were buying Jackson’s music in digital formats! Jackson related videos on Amazon (mostly DVDs) are currently out of stock.
  • 13. Discover more Trend Reports: www.trendsspotting.com