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1
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Privacy Program Management: A
Framework for Success
March 23, 2017
2
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Today’s Speaker
Hilary Wandall
General Counsel
Chief Data Governance Officer
TRUSTe
3
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
• Welcome & Introductions
• Policy and Regulatory Origins and Developments
• Choosing a Model
• Framework for Core Program Elements
• 3Ds: Design, Document & Demonstrate
• Q&A
Today’s Agenda
4
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Policy and Regulatory Origins and
Developments
5
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Policy and Regulatory Origins
• OECD Privacy Guidelines – 1980
– Accountability Principle
• PIPEDA (Canada) – 2000
– Accountability Principle
• APEC Privacy Framework – 2005
– Accountability Principle
• CIPL Accountability Project – 2008
• APEC CBPRs – 2011
• Canada Privacy Management Program – 2012
• Revised OECD Privacy Guidelines – 2013
– Privacy Management Programme
• EU GDPR – 2016
6
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
OECD Privacy Guidelines 2013
• New Part III – Implementing Accountability
– Establish a Privacy Management Programme
o Implements requirements of the Guidelines
o Tailored based on structure, scale, sensitivity and
volume of the operations (“risk factors”)
o Safeguards implemented based on privacy risk
assessment
o Integrated with organizational governance and
oversight mechanisms
o Inquiry and incident response mechanisms
o Update based on monitoring and periodic assessment
– Demonstrate the programme to regulators and others
responsible for enforcement
7
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
EU GDPR – Example Provisions
• Article 5.2
– Controllers are responsible for demonstrating compliance with
the principles of:
o Lawfulness, fairness and transparency
o Purpose limitation
o Data minimization
o Accuracy
o Storage limitation
o Integrity and confidentiality
• Article 24
– Controllers are responsible for implementing organizational
and technical measures to ensure and demonstrate that
processing is compliant, such as policies and procedures,
codes of conduct, or certification
• Article 39 – Tasks of the DPO
– Advice, monitoring compliance, awareness, training, audits
8
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Choose a Model
9
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Choose a Model
• Consider organizational structure
– Where are you headquartered?
– Centralized versus distributed
– Is central coordination possible and effective?
– How do other organizational governance functions operate?
• Consider functional alignment and coordination
– Which organizational area is best suited to support sustainable
success of the program?
– Is there a strong executive champion?
– What levels of cross-functional coordination are needed –
strategic vs. tactical?
• Consider legal requirements, ethical obligations and risk
– Legal drivers, culture toward ethical and CSR considerations
– Organizational risk tolerance
10
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Aligning Organizational Governance & Oversight
Legal
Regulatory
Government
Affairs
Compliance
Ethics
CSR
IT
Data &
Records
Mgmt.
Business
Analytics
Risk Mgmt.
Privacy
11
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Aligning Organizational Governance & Oversight
• Elements of an Effective Ethics and Compliance Program
– Establish Policies, Procedures and Controls
– Exercise Effective Compliance & Ethics Oversight
– Exercise Due Diligence (third party risk)
– Communicate and Educate Employees
– Monitor and Audit for Effectiveness
– Ensure Consistent Rewards and Sanctions
– Incident Response and Prevention
12
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Framework for Core Program Elements
13
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Build Your Program – 6 Essential Elements
Build
Establish, maintain
and evolve an
integrated privacy
and data governance
program aligned with
other data
management and
information risk
functions such as
security, IP, trade
secret protection and
e-discovery
Integrated
Governance
Identify stakeholders. Establish
program leadership and governance.
Define program mission, vision and
goals.
Risk
Assessment
Identify, assess and classify data-
related strategic, operational, legal
compliance and financial risks.
Resource
Allocation
Establish budgets. Define roles and
responsibilities. Assign competent
personnel.
Policies &
Standards
Develop policies, procedures and
guidelines to define and deploy
effective and sustainable governance
and controls for managing data-
related risks.
Processes Establish, manage, measure and
continually improve processes for
PIAs, vendor assessments, incident
management and breach notification,
complaint handling and individual
rights management.
Awareness &
Training
Communicate expectations. Provide
general & contextual training.
Learn and Evolve Over Time
14
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Demonstrate Your Program – 2 Core Standards
Monitoring &
Assurance
Evaluate and audit effectiveness of
controls and risk mitigation initiatives.
Reporting &
Certification
Demonstrate the value and
effectiveness of your program and
controls to customers, employees,
management, the board of directors,
regulators and the public.
Demonstrate
Demonstrate program
and practices
compliance, maturity,
responsibility and
value to
organizational
leadership, regulators,
customers, other
stakeholders through
monitoring,
assurance, reporting
and certification
Learn and Evolve Over Time
15
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
3Ds: Design, Document, Demonstrate
16
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Tools to Build and Demonstrate Your Program
Supported by the TRUSTe Data Privacy Management Platform
17
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Privacy & Data Governance Program Assessment
18
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Privacy & Data Governance Program Assessment
19
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Privacy & Data Governance Program Assessment
20
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Privacy & Data Governance Program Assessment
21
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
Privacy & Data Governance Program Assessment
22
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Questions?
23
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Hilary Wandall
hilary@truste.com
Contact:
24
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Register now for the next webinar in our 2017 Winter/Spring Webinar Series
on April 13, 2017 “Swiss-US Privacy Shield Rollout: What to Expect”
• https://info.truste.com/swiss-us-privacy-shield-rollout-webinar.html
See http://www.truste.com/insightseries for the 2017 Privacy Insight Series
and past webinar recordings.
Thank You!
25
vPrivacy Insight Series - truste.com/insightseries
© TRUSTe Inc., 2017
v © TRUSTe Inc., 2017
Register now for the next webinar in our 2017 Winter/Spring Webinar Series
on April 27, 2017 “ROI of Privacy: Building a Case for Investment”
• https://info.truste.com/roi-of-privacy-webinar.html
See http://www.truste.com/insightseries for the 2017 Privacy Insight Series
and past webinar recordings.
Thank You!

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Privacy Program Management: A Framework for Success [Webinar Slides]

  • 1. 1 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Privacy Program Management: A Framework for Success March 23, 2017
  • 2. 2 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Today’s Speaker Hilary Wandall General Counsel Chief Data Governance Officer TRUSTe
  • 3. 3 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 • Welcome & Introductions • Policy and Regulatory Origins and Developments • Choosing a Model • Framework for Core Program Elements • 3Ds: Design, Document & Demonstrate • Q&A Today’s Agenda
  • 4. 4 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Policy and Regulatory Origins and Developments
  • 5. 5 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Policy and Regulatory Origins • OECD Privacy Guidelines – 1980 – Accountability Principle • PIPEDA (Canada) – 2000 – Accountability Principle • APEC Privacy Framework – 2005 – Accountability Principle • CIPL Accountability Project – 2008 • APEC CBPRs – 2011 • Canada Privacy Management Program – 2012 • Revised OECD Privacy Guidelines – 2013 – Privacy Management Programme • EU GDPR – 2016
  • 6. 6 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 OECD Privacy Guidelines 2013 • New Part III – Implementing Accountability – Establish a Privacy Management Programme o Implements requirements of the Guidelines o Tailored based on structure, scale, sensitivity and volume of the operations (“risk factors”) o Safeguards implemented based on privacy risk assessment o Integrated with organizational governance and oversight mechanisms o Inquiry and incident response mechanisms o Update based on monitoring and periodic assessment – Demonstrate the programme to regulators and others responsible for enforcement
  • 7. 7 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 EU GDPR – Example Provisions • Article 5.2 – Controllers are responsible for demonstrating compliance with the principles of: o Lawfulness, fairness and transparency o Purpose limitation o Data minimization o Accuracy o Storage limitation o Integrity and confidentiality • Article 24 – Controllers are responsible for implementing organizational and technical measures to ensure and demonstrate that processing is compliant, such as policies and procedures, codes of conduct, or certification • Article 39 – Tasks of the DPO – Advice, monitoring compliance, awareness, training, audits
  • 8. 8 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Choose a Model
  • 9. 9 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Choose a Model • Consider organizational structure – Where are you headquartered? – Centralized versus distributed – Is central coordination possible and effective? – How do other organizational governance functions operate? • Consider functional alignment and coordination – Which organizational area is best suited to support sustainable success of the program? – Is there a strong executive champion? – What levels of cross-functional coordination are needed – strategic vs. tactical? • Consider legal requirements, ethical obligations and risk – Legal drivers, culture toward ethical and CSR considerations – Organizational risk tolerance
  • 10. 10 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Aligning Organizational Governance & Oversight Legal Regulatory Government Affairs Compliance Ethics CSR IT Data & Records Mgmt. Business Analytics Risk Mgmt. Privacy
  • 11. 11 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Aligning Organizational Governance & Oversight • Elements of an Effective Ethics and Compliance Program – Establish Policies, Procedures and Controls – Exercise Effective Compliance & Ethics Oversight – Exercise Due Diligence (third party risk) – Communicate and Educate Employees – Monitor and Audit for Effectiveness – Ensure Consistent Rewards and Sanctions – Incident Response and Prevention
  • 12. 12 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Framework for Core Program Elements
  • 13. 13 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Build Your Program – 6 Essential Elements Build Establish, maintain and evolve an integrated privacy and data governance program aligned with other data management and information risk functions such as security, IP, trade secret protection and e-discovery Integrated Governance Identify stakeholders. Establish program leadership and governance. Define program mission, vision and goals. Risk Assessment Identify, assess and classify data- related strategic, operational, legal compliance and financial risks. Resource Allocation Establish budgets. Define roles and responsibilities. Assign competent personnel. Policies & Standards Develop policies, procedures and guidelines to define and deploy effective and sustainable governance and controls for managing data- related risks. Processes Establish, manage, measure and continually improve processes for PIAs, vendor assessments, incident management and breach notification, complaint handling and individual rights management. Awareness & Training Communicate expectations. Provide general & contextual training. Learn and Evolve Over Time
  • 14. 14 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Demonstrate Your Program – 2 Core Standards Monitoring & Assurance Evaluate and audit effectiveness of controls and risk mitigation initiatives. Reporting & Certification Demonstrate the value and effectiveness of your program and controls to customers, employees, management, the board of directors, regulators and the public. Demonstrate Demonstrate program and practices compliance, maturity, responsibility and value to organizational leadership, regulators, customers, other stakeholders through monitoring, assurance, reporting and certification Learn and Evolve Over Time
  • 15. 15 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 3Ds: Design, Document, Demonstrate
  • 16. 16 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Tools to Build and Demonstrate Your Program Supported by the TRUSTe Data Privacy Management Platform
  • 17. 17 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Privacy & Data Governance Program Assessment
  • 18. 18 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Privacy & Data Governance Program Assessment
  • 19. 19 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Privacy & Data Governance Program Assessment
  • 20. 20 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Privacy & Data Governance Program Assessment
  • 21. 21 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 Privacy & Data Governance Program Assessment
  • 22. 22 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Questions?
  • 23. 23 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Hilary Wandall hilary@truste.com Contact:
  • 24. 24 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Register now for the next webinar in our 2017 Winter/Spring Webinar Series on April 13, 2017 “Swiss-US Privacy Shield Rollout: What to Expect” • https://info.truste.com/swiss-us-privacy-shield-rollout-webinar.html See http://www.truste.com/insightseries for the 2017 Privacy Insight Series and past webinar recordings. Thank You!
  • 25. 25 vPrivacy Insight Series - truste.com/insightseries © TRUSTe Inc., 2017 v © TRUSTe Inc., 2017 Register now for the next webinar in our 2017 Winter/Spring Webinar Series on April 27, 2017 “ROI of Privacy: Building a Case for Investment” • https://info.truste.com/roi-of-privacy-webinar.html See http://www.truste.com/insightseries for the 2017 Privacy Insight Series and past webinar recordings. Thank You!