Organizations using the TrustArc platform can expect to see a 126% ROI in just three years! We know that privacy leaders often struggle to define the return their investment in time and dollars has on their organization. Those responsible for privacy know that moving to a technology solution allows for increased efficiency and cost savings, but how do they quantify it? TrustArc commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to examine the potential return on investment (ROI) organizations realize when deploying TrustArc. In this webinar, you will hear Chris Babel, TrustArc’s CEO and Henry Huang, TEI Consultant at Forrester explore the multiple, quantified benefits and relative deployment costs associated with investing in TrustArc. This webinar will review: - The total ROI a TrustArc customer realized - over $2M in three year - How TrustArc reduced the time to comply with privacy laws by 75% - An evaluation of the Total Economic Impact TrustArc can have on your company

1. 1
© 2022 TrustArc Inc. Proprietary and Confidential Information.
Drive 126% ROI by using the TrustArc Platform

2. 2
Agenda
● Why we undertook this
● What is TEI?
● Executive Summary
● Customer Journeys
● Study Results
● Q&A

3. 3
Speakers
Chris Babel
CEO
TrustArc
Henry Huang
TEI Consultant
Forrester

4. 4
Why we undertook this
You Said
We Did
We need a way to
measure the
business value our
privacy team is
delivering
“
Met with our
customers and
partnered with
Forrester

5. 5
TEITM
is a proven,
consistent, repeatable
methodology to justify
technology investments
TOTAL ECONOMIC
IMPACT
BENEFITS
COSTS
FLEXIBILITY
RISK

6. 6
Industrial Organization
$50B+ in annual revenue
More than 200,000 employees
Forrester interviewed a TrustArc customer with:

7. 7
When new laws would come
into effect, evaluations were
done manually to find
compliance gaps.
Chief Compliance Officer,
Industrial Company
Manual processes were inefficient and
time-consuming
The volume of data records made
structured compliance with privacy
laws difficult
Privacy compliance done through
spreadsheets was not scalable
“
Key challenges

8. 8
Three-year
impact
ROI
126%
BENEFITS
$3.74M
NPV
$2.08M

9. 9
decreased cost related
to complying with
privacy laws
$645K
eliminated cost of
privacy audits
$82K
dollars saved by
mitigating a privacy
incident
$3M
Three-year risk-adjusted benefits

10. 10
Reduced cost
of compliance
with privacy
laws
FINANCIAL IMPACT
$645K 3-year PV
Improvement in the
time to adhere to
privacy laws
Decreased time to
compliance
75%
from 8 to
3 weeks

11. 11
The number of privacy
incidents prior to using
TrustArc
2.5
per year
Decrease in privacy
incidents
80%↓
FINANCIAL IMPACT
$3M 3-year PV
Reduced cost
of privacy
incident

12. 12
Reduced cost
to prove
compliance
and support
audits
82K
35%
Total cost of proving
compliance decreases
Less spent on external
audits

13. 13
An additional benefit that couldn’t be quantified
Global access to
privacy management

14. 14
ROI
126%
BENEFITS
$3.74M
NPV
$2.08M
Three-year impact

15. 15
Read the full
Forrester TEI Study

16. 16
Using the suite of TrustArc tools is incredibly
important to us to document and track
compliance with our global privacy program.
“
— Chief Compliance Officer, Industrial Company

17. 17
Thank You!
See http://www.trustarc.com/insightseries for
the 2022 Privacy Insight Series and past
webinar recordings.
If you would like to learn more about how TrustArc can support
you with compliance, please reach out to sales@trustarc.com for a
free demo.

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The audience should be aware of the following:
● This document is an abridged webinar version of a full case study (Forrester Total Economic Impact of
TrustArc, May 2022).
● The study is commissioned by TrustArc and delivered by the Forrester Consulting group.
● Forrester makes no assumptions as to the potential return on investment that other organizations will
receive. Forrester strongly advises that readers should use their own estimates within the framework
provided in the study to determine the appropriateness of an investment in TrustArc.
● TrustArc reviewed and provided feedback to Forrester, but Forrester maintains editorial control over the
study and its findings and does not accept changes to the study that contradict Forrester’s findings or
obscure the meaning of the study.
● The customer name for the interview was provided by TrustArc
● Forrester does not endorse TrustArc.
Disclosures