1. Your Customers are Already Online! Effective Communication Strategies For Thermal Tourism Kevin Turnbull Chief Executive SpaFinder EMEA  Copyright SpaFinder

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15. Defining the Global Spa Economy: SRI (Stamford Research Institute) study for the Global Spa Summit 2010 This study defines spas as establishments that promote wellness through the provision of therapeutic and other professional services aimed at renewing the body, mind, and spirit.  Copyright Global Spa Summit

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22. We live in a multi-channel marketplace “ Wellness” is a big, rapidly growing industry Key Messages So reach out to them. It’s all about the Customer! Valued at $1.9 trillion per annum Different consumers have different needs  Copyright SpaFinder and Global Spa Summit

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