The role of Visitor Centres in UNESCO Designated Sites Regional Workshop for Europe 30 September – 2 October 2018, Palermo (Italy) Thematic Session 3: Community engagement and community-oriented services. “The designations employed and the presentation of material throughout this document do not imply the expression of any opinion whatsoever on the part of UNESCO concerning the legal status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries. The ideas and opinions expressed in this publication are those of the authors; they are not necessarily those of UNESCO and do not commit the Organization”

1. Introduction- MAGMA UNESCO GLOBAL GEOPARK
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
2300 Km 2
5 Municipalities
2 Counties
46 Geosites
2010-2018 UNESCO
Global Geopark
Tourism, education,
sustainable development

2. Introduction
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
SARA GENTILINI- PROJECT MANAGER AT MAGMA UNESCO GLOBAL GEOPARK
- Master Degree in Archaeology in 2003
- Post Degree High School in Classical Archaeology in 2007
- Enrolled for a Marie Curie PHD at the Turin University, Earth Science Dep. From 1° Nov 2018.
TECH4Culture Programme : « Assessment of diversities for Cultural Heritage
enhancement and Geoheritage conservation» ,
Phd research: «Scientific Assessments, Management strategies and Technological Solutions
for UNESCO Global Geoparks territories: a holistic approach».
- Responsible for Emilia Romagna aspiring Geopark project 2009-2015
- Project manager in Magma Geopark since 2009.
- Responsible for project applications for EU/no EU funds and for international project.
- Responsible for the geoVR/exhibition centre projects

3. Framework - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
FUNCTIONS AND OBJECTIVES OF THE MAGMA GEOPARK VISITOR CENTRE
- Engaging local communities – increasing the awareness on the geological and cultural heritage.
- Involving schools- specific packages for experience the storyline with traditional and innovation
tools.
- Increase the Magma Geopark visibility within the local communities and tourist.
- Promote other UNESCO Global Geoparks within the virtual exhibition.

4. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
ACTIVITIES OF THE CENTRE
- Services: online virtual exhibition open to the public every day during the summer
- Free leaflets in English and Norwegian
- Educational material- test for schools. On-line booking system.

5. Lessons learned - Community engagement and services
Management
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
ACHIEVEMENTS AND EXPERIENCES- centre opened in Nov. 2017
- 500 kids tested the pre pilot project in the Jaren Science Museum
- At least 12 local Upper Secondary schools visited exhibition.
- geoVR presented at the Dalane schools festival
- At least 1600 users explored the geoVR virtual exhibition.

6. Potential - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
LATENT OR NOT FULLY DEVELOPED CAPACITIES AND CONDITIONS TO EXPRESS THEM
- Lack of space and possibility for displaying more materials/information.
- Location: combination with the Tourist Info Point has both positive and negative sides.
- Lack of visibility.
- Difficulty in display the contents to more visitors.
- Magma will duplicate the experience in the new Science Museum in Jossingfjord, open from 2020.
- Magma participated to the planning of the Science Museum rooms, tools and future experiences
- New centre will support Magma in disseminating the geological and cultural heritage
- More space will be address about Heart history, regional geology, shape of landscape and people.

7. Jossingfjord Centre
by Gustav Hultman Studio - https://www.gustavhultman.se/NEWS-Jossingfjord-Vitenmuseum

8. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)

9. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
A tool for UNESCO Global Geopark to disseminate their
natural and cultural heritage!
Double VR is a virtual reality concept that can be used for:
• Educational purposes;
• Interactive exhibitions;
• Entertainment industry and more!

10. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
Now you can make
your
own virtual reality
world, create your
content and share your
message in the most
interactive way!
• Uses DoubleVR Content
Management System
(CMS).
• Travelling Worldwide,
engage, learning and
exploring.
• geoVR : 360 degrees
pictures and hotspots
(pictures, videos, 3d
reconstruction)

11. GeoVR is a Double VR project which allows audiences of
different ages to explore the history of the Earth
through multidimensional pictures, illustrations,
sounds, animations and interactivity. There are already
10 GeoVR exhibitions around the world.
Future – Community engagement and services

12. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
It is already an INTERNATIONAL phenomena
Norway
Scotland
Iceland
Ireland
Northen Ireland
Greenland
Faroe Islands
Russia
Canada
Funds and supporters
Norwegian UNESCO Commission
Geological Survey of Norway
Oil Directorate
Rogaland County
Jærmuseet
Dalane Folkemuseum
NORA- North Atlantic Cooperation
EU -Northern Periphery Programme

13. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
Stonehammer UGGp Magma UGGp

14. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
Kenozero, Russia

15. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
DoubleVR
• Engagement of local communities
• Heritage for all
• Common promotion within
UNESCO sites
• Easy to transport and duplicate
• Self contents development
• Dissemination of the heritage
• Learning having fun
https://youtu.be/6VPu-831QIU
https://youtu.be/AYBWGb8T9Uk

16. Contacts
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop for Europe – 30 September – 2 October 2018 Palermo (Italy)
- More info at : www.magmageopark.com
- Sara Gentilini – sara@magmageopark.com
- Pal Thjomoe- CEO- post@magmageopark.com
- Cathrine Skogen- Education responsible- cathrine@magmageopark.com
- Juste Druskiniene- Tourism manager- juste@magmageopark.com