Maciej's presentation at UX Riga conference on agency-client cooperation based on a strong belief that UX changes the whole organisation, not only its digital identity.

1. ACROSS THE CORPORATE
UNIVERSE
UX RIGA 2016

2. 2
MACIEJ PŁONKA
@MACIEJPLONKA
@EDISONDASTUDIO
UX CONSULTANT
EDISONDA

3. CORPORATE CLIENT

4. HIPPO
DESIGN BY COMMITTEE
SILOING
GOVERNANCE
LEGACY MINDSET AND TOOLS
MEETINGS AND MANAGERS
STEERING COMMITTEE

7. RESPONSIBILITY

8. UX AS CREATING DESIGN DELIVERABLES

9. UX AS TEACHING THE MINDSET

10. DOES HIRING A DESIGNER MEAN I BECAME
„DESIGN-ORIENTED”?

11. START BY GOING BEYOND
EXPECTACIONS

12. 12© EDISONDA 2016
WHAT IS TAURON?

13. 13© EDISONDA 2016
WHAT IS TAURON?
13 SUBSIDIARIES
WITH VERY
DIFFERENT
FUNCTIONS
30 000 WORKERS,
FROM MINERS TO
CUSTOMER
SUPPORT
SOME INTRANETS
OR INTRANET-LIKE
SOLUTIONS IN-
PLACE

18. 18
GO BEYOND EXPECTATIONS
1.Present how to think about UX project.

19. 19
GO BEYOND EXPECTATIONS
1.Present how to think about UX project.
2.Project is a story – present it as such.

20. 20
GO BEYOND EXPECTATIONS
1.Present how to think about UX project.
2.Project is a story – present it as such.
3.Be a little different.

21. OFFER MORE THAN YOU’RE
ASKED FOR

23. WHY?

28. GROUPSUBSIDIARY

31. 25 INTERNAL PR MOVIES
20 SCREENCASTS
„MAKING OF” MOVIE

32. 32
OFFER MORE THAN YOU’RE ASKED FOR
1.Don’t question client’s presumptions, tactfully challenge.

33. 33
OFFER MORE THAN YOU’RE ASKED FOR
1.Don’t question client’s presumptions, tactfully challenge.
2.Offer an outside perspective.

34. 34
OFFER MORE THAN YOU’RE ASKED FOR
1.Don’t question client’s presumptions, tactfully challenge.
2.Offer an outside perspective.
3.Be „Socratic”.

35. SHOW STRENGTH OF SIMPLICITY

37. http://blog.sqlauthority.com/tag/sql-statistics/, http://www.upcindex.com/9780470185483

38. http://www.progarmentusa.com/META-1963-Mens-Lab-Coat-p/1963.htm,

40. http://www.huffingtonpost.com/dr-boxer-wachler/give-thanks-for-your-eyes_b_6142554.html

41. http://abcnews.go.com/Lifestyle/years-off-ears-eartox/story?id=25128185

42. OBSERVE AND LISTEN

43. BE CURIOUS

46. _01_NEW_NEW
_03_THISONE
_130313_150313
_THISONEFORSURE

50. 50
SHOW STRENGTH OF SIMPLICITY
1.The simplest methods can bring most valuable results.

51. 51
SHOW STRENGTH OF SIMPLICITY
1.The simplest methods can bring most valuable results.
2.Try to approach those „actually working”.

52. 52
SHOW STRENGTH OF SIMPLICITY
1.The simplest methods can bring most valuable results.
2.Try to approach those „actually working”.
3.Having a bigger picture in mind, hunt for details.

53. 53© EDISONDA 2016
NEW EMPLOYEE
TEAM UP AND EDUCATE

56. WHAT IS UAM?

63. 63
TEAM UP AND EDUCATE
1.Engage your client, don’t do things in isolation.

64. 64
TEAM UP AND EDUCATE
1.Engage your client, don’t do things in isolation.
2.Consider your client not as a mandator, but user/stakeholder.

65. 65
TEAM UP AND EDUCATE
1.Engage your client, don’t do things in isolation.
2.Consider your client not as a mandator, but user/stakeholder.
3.Show clear link between analysis/research and design.

66. ONE SMALL STEP..

67. THANK YOU
@MACIEJPLONKA