SlideShare une entreprise Scribd logo
1  sur  35
Télécharger pour lire hors ligne
VILLE VIVANTE
How can we bring mobile data to life?




presented by Interactive Things
01

THE
VISION


presented by Interactive Things   2
INTERACTIVE
 THINGS
 User Experience & Data Visualization Studio




presented by Interactive Things                3
Data Base
Anonymized mobile data provided by Swisscom




presented by Interactive Things               4
Data Base
Anonymized mobile data provided by Swisscom




presented by Interactive Things               4
Data Base
Represented in an artistic way




presented by Interactive Things   5
Data Base
Represented in an artistic way




presented by Interactive Things   5
02

THE
PROCESS


presented by Interactive Things   6
The Process
Simplified in 3 Steps




                                  Understand the Data


                                  Find Personal Stories


                                   Make it Attractive



presented by Interactive Things                           7
Data Analysis
To understand the data, we use whatever tool is necessary




presented by Interactive Things                             8
Data Analysis
To understand the data, we use whatever tool is necessary




presented by Interactive Things                             8
Data Analysis
To understand the data, we use whatever tool is necessary




presented by Interactive Things                             8
Data Analysis
To understand the data, we use whatever tool is necessary




presented by Interactive Things                             8
Data Analysis
To understand the data, we use whatever tool is necessary




presented by Interactive Things                             8
Provided Data
Anonymous Mobile-Usage Data of One Week




                                       Cell
                                     Position




                                  Hand Overs per
                                       Day
                                    ~200’000

                                    Calls per
                                      Day
                                    ~2’000’0
                                       00




presented by Interactive Things                    9
Storytelling
Transform the Data in Stories
Visual DNA
How does the Visualization look like
Visualization Patterns
Convey growth, interaction, dynamics, ebb and flow.




presented by Interactive Things                      12
Scale of Abstraction
-




          Abstract                Specific



presented by Interactive Things             13
Scale of Abstraction
-




          Abstract                Specific



presented by Interactive Things             13
Timeline
      -

                                                                  13:50            21:30                22:10

MON


                 MON           TUE        WED                  THU         FRI               SAT                        SUN



TUE


                                                                                   22:10



                 MONDAY       TUESDAY   WEDNESDAY             THURSDAY    FRIDAY           SATURDAY                     SUNDAY
WED

       21:33




THU                                                 22:10


                 MONDAY       TUESDAY   WEDNESDAY             THURSDAY    FRIDAY           SATURDAY                     SUNDAY




FRI




                                                                                                        N         MO
                                                                                                      SU            N
SAT




                                                                                                                           TUE
                     MONDAY                                 MONDAY




                                                                                           SAT
                     22:10                                  22:10                                       22:10




                                                                                                                         WE
SUN




                                                                                               I
                                                                                             FR




                                                                                                                           D
                                                                                                            THU
03

THE
OUTCOME


presented by Interactive Things   17
Design Strategy
Our two Principles




                    Get attention through emotions


              Provide insights through stoytelling




presented by Interactive Things                      18
Communication Principles
Get attention through emotions and provide insights


                           Projection   Posters




                             Abstract   Specific



presented by Interactive Things                       19
presented by Interactive Things   22
presented by Interactive Things   23
presented by Interactive Things   24
presented by Interactive Things   25
More Information
-




                    villevivante.ch   datavisualization.ch



presented by Interactive Things                              26
Many thanks!
Don’t hesitate to get in touch




Email
 
 hello@interactivethings.com
Web
 
 http://interactivethings.com
Twitter
 @ixt




presented by Interactive Things        27

Contenu connexe

Plus de UXconference

Smokeless - Alberto Tacconi & Matteo Loglio
Smokeless - Alberto Tacconi & Matteo LoglioSmokeless - Alberto Tacconi & Matteo Loglio
Smokeless - Alberto Tacconi & Matteo LoglioUXconference
 
UXconference 2013 - Maddalena Fiordelli - One size does not fit all: the imp...
UXconference 2013 - Maddalena Fiordelli  - One size does not fit all: the imp...UXconference 2013 - Maddalena Fiordelli  - One size does not fit all: the imp...
UXconference 2013 - Maddalena Fiordelli - One size does not fit all: the imp...UXconference
 
The jinni and the city - Stefan Klocek & Chris Noessel
The jinni and the city - Stefan Klocek & Chris NoesselThe jinni and the city - Stefan Klocek & Chris Noessel
The jinni and the city - Stefan Klocek & Chris NoesselUXconference
 
Interactive technologies for children - Garzotto Valoriani
Interactive technologies for children - Garzotto ValorianiInteractive technologies for children - Garzotto Valoriani
Interactive technologies for children - Garzotto ValorianiUXconference
 
Reinventing the wheel - Cesare Bottini
Reinventing the wheel - Cesare BottiniReinventing the wheel - Cesare Bottini
Reinventing the wheel - Cesare BottiniUXconference
 
My Home Web - Andrea Cerri
My Home Web - Andrea Cerri My Home Web - Andrea Cerri
My Home Web - Andrea Cerri UXconference
 
Uxconference2012 presentazione cornice
Uxconference2012   presentazione corniceUxconference2012   presentazione cornice
Uxconference2012 presentazione corniceUXconference
 
Social Experience Design
Social Experience DesignSocial Experience Design
Social Experience DesignUXconference
 
Corporate user experience
Corporate user experienceCorporate user experience
Corporate user experienceUXconference
 
L'uso delle personas nell'experience design
L'uso delle personas nell'experience designL'uso delle personas nell'experience design
L'uso delle personas nell'experience designUXconference
 
Ottimizzazione cognitiva in contesti mobile touch
Ottimizzazione cognitiva in contesti mobile touchOttimizzazione cognitiva in contesti mobile touch
Ottimizzazione cognitiva in contesti mobile touchUXconference
 
Evolutive experience design
Evolutive experience designEvolutive experience design
Evolutive experience designUXconference
 
La UX come semi - cosa
La UX come semi - cosaLa UX come semi - cosa
La UX come semi - cosaUXconference
 
Slide la città del futuro vuole aspettare
Slide la città del futuro vuole aspettareSlide la città del futuro vuole aspettare
Slide la città del futuro vuole aspettareUXconference
 
Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...
Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...
Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...UXconference
 
Haute couture 2.0 Moda, sartoria, antropometria nell’epoca digitale
Haute couture 2.0 Moda, sartoria, antropometria nell’epoca digitaleHaute couture 2.0 Moda, sartoria, antropometria nell’epoca digitale
Haute couture 2.0 Moda, sartoria, antropometria nell’epoca digitaleUXconference
 
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivareOLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivareUXconference
 
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivareOLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivareUXconference
 
Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...
Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...
Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...UXconference
 

Plus de UXconference (20)

Smokeless - Alberto Tacconi & Matteo Loglio
Smokeless - Alberto Tacconi & Matteo LoglioSmokeless - Alberto Tacconi & Matteo Loglio
Smokeless - Alberto Tacconi & Matteo Loglio
 
UXconference 2013 - Maddalena Fiordelli - One size does not fit all: the imp...
UXconference 2013 - Maddalena Fiordelli  - One size does not fit all: the imp...UXconference 2013 - Maddalena Fiordelli  - One size does not fit all: the imp...
UXconference 2013 - Maddalena Fiordelli - One size does not fit all: the imp...
 
Uxcon2013
Uxcon2013 Uxcon2013
Uxcon2013
 
The jinni and the city - Stefan Klocek & Chris Noessel
The jinni and the city - Stefan Klocek & Chris NoesselThe jinni and the city - Stefan Klocek & Chris Noessel
The jinni and the city - Stefan Klocek & Chris Noessel
 
Interactive technologies for children - Garzotto Valoriani
Interactive technologies for children - Garzotto ValorianiInteractive technologies for children - Garzotto Valoriani
Interactive technologies for children - Garzotto Valoriani
 
Reinventing the wheel - Cesare Bottini
Reinventing the wheel - Cesare BottiniReinventing the wheel - Cesare Bottini
Reinventing the wheel - Cesare Bottini
 
My Home Web - Andrea Cerri
My Home Web - Andrea Cerri My Home Web - Andrea Cerri
My Home Web - Andrea Cerri
 
Uxconference2012 presentazione cornice
Uxconference2012   presentazione corniceUxconference2012   presentazione cornice
Uxconference2012 presentazione cornice
 
Social Experience Design
Social Experience DesignSocial Experience Design
Social Experience Design
 
Corporate user experience
Corporate user experienceCorporate user experience
Corporate user experience
 
L'uso delle personas nell'experience design
L'uso delle personas nell'experience designL'uso delle personas nell'experience design
L'uso delle personas nell'experience design
 
Ottimizzazione cognitiva in contesti mobile touch
Ottimizzazione cognitiva in contesti mobile touchOttimizzazione cognitiva in contesti mobile touch
Ottimizzazione cognitiva in contesti mobile touch
 
Evolutive experience design
Evolutive experience designEvolutive experience design
Evolutive experience design
 
La UX come semi - cosa
La UX come semi - cosaLa UX come semi - cosa
La UX come semi - cosa
 
Slide la città del futuro vuole aspettare
Slide la città del futuro vuole aspettareSlide la città del futuro vuole aspettare
Slide la città del futuro vuole aspettare
 
Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...
Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...
Contaminazione di competenze per l’Augmented Reality: aspetti cognitivi e val...
 
Haute couture 2.0 Moda, sartoria, antropometria nell’epoca digitale
Haute couture 2.0 Moda, sartoria, antropometria nell’epoca digitaleHaute couture 2.0 Moda, sartoria, antropometria nell’epoca digitale
Haute couture 2.0 Moda, sartoria, antropometria nell’epoca digitale
 
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivareOLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
 
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivareOLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
OLTRE LA MIMESI – Suggestioni dal mondo che sta per arrivare
 
Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...
Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...
Nativi e migranti digitali a confronto: due approcci diversi all’uso di una p...
 

Dernier

Call Girls in Kalkaji Delhi 8264348440 call girls ❤️
Call Girls in Kalkaji Delhi 8264348440 call girls ❤️Call Girls in Kalkaji Delhi 8264348440 call girls ❤️
Call Girls in Kalkaji Delhi 8264348440 call girls ❤️soniya singh
 
VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130
VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130
VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130Suhani Kapoor
 
VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...
VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...
VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...Call Girls in Nagpur High Profile
 
Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...
Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...
Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...home
 
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun service
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun serviceCALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun service
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun serviceanilsa9823
 
Booking open Available Pune Call Girls Kirkatwadi 6297143586 Call Hot Indian...
Booking open Available Pune Call Girls Kirkatwadi  6297143586 Call Hot Indian...Booking open Available Pune Call Girls Kirkatwadi  6297143586 Call Hot Indian...
Booking open Available Pune Call Girls Kirkatwadi 6297143586 Call Hot Indian...Call Girls in Nagpur High Profile
 
Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...amitlee9823
 
(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...
(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...
(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...ranjana rawat
 
WAEC Carpentry and Joinery Past Questions
WAEC Carpentry and Joinery Past QuestionsWAEC Carpentry and Joinery Past Questions
WAEC Carpentry and Joinery Past QuestionsCharles Obaleagbon
 
Best VIP Call Girls Noida Sector 44 Call Me: 8448380779
Best VIP Call Girls Noida Sector 44 Call Me: 8448380779Best VIP Call Girls Noida Sector 44 Call Me: 8448380779
Best VIP Call Girls Noida Sector 44 Call Me: 8448380779Delhi Call girls
 
Editorial design Magazine design project.pdf
Editorial design Magazine design project.pdfEditorial design Magazine design project.pdf
Editorial design Magazine design project.pdftbatkhuu1
 
VVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts Service
VVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts ServiceVVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts Service
VVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts Servicearoranaina404
 
Stark Industries Marketing Plan (1).pptx
Stark Industries Marketing Plan (1).pptxStark Industries Marketing Plan (1).pptx
Stark Industries Marketing Plan (1).pptxjeswinjees
 
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...Pooja Nehwal
 
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...Pooja Nehwal
 
CBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call Girls
CBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call GirlsCBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call Girls
CBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call Girlsmodelanjalisharma4
 
Fashion trends before and after covid.pptx
Fashion trends before and after covid.pptxFashion trends before and after covid.pptx
Fashion trends before and after covid.pptxVanshNarang19
 

Dernier (20)

Call Girls in Kalkaji Delhi 8264348440 call girls ❤️
Call Girls in Kalkaji Delhi 8264348440 call girls ❤️Call Girls in Kalkaji Delhi 8264348440 call girls ❤️
Call Girls in Kalkaji Delhi 8264348440 call girls ❤️
 
VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130
VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130
VIP Call Girls Service Mehdipatnam Hyderabad Call +91-8250192130
 
VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...
VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...
VVIP Pune Call Girls Hadapsar (7001035870) Pune Escorts Nearby with Complete ...
 
Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...
Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...
Recommendable # 971589162217 # philippine Young Call Girls in Dubai By Marina...
 
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun service
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun serviceCALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun service
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun service
 
Booking open Available Pune Call Girls Kirkatwadi 6297143586 Call Hot Indian...
Booking open Available Pune Call Girls Kirkatwadi  6297143586 Call Hot Indian...Booking open Available Pune Call Girls Kirkatwadi  6297143586 Call Hot Indian...
Booking open Available Pune Call Girls Kirkatwadi 6297143586 Call Hot Indian...
 
Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Brookefield Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
 
(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...
(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...
(AISHA) Ambegaon Khurd Call Girls Just Call 7001035870 [ Cash on Delivery ] P...
 
WAEC Carpentry and Joinery Past Questions
WAEC Carpentry and Joinery Past QuestionsWAEC Carpentry and Joinery Past Questions
WAEC Carpentry and Joinery Past Questions
 
Best VIP Call Girls Noida Sector 44 Call Me: 8448380779
Best VIP Call Girls Noida Sector 44 Call Me: 8448380779Best VIP Call Girls Noida Sector 44 Call Me: 8448380779
Best VIP Call Girls Noida Sector 44 Call Me: 8448380779
 
Editorial design Magazine design project.pdf
Editorial design Magazine design project.pdfEditorial design Magazine design project.pdf
Editorial design Magazine design project.pdf
 
Call Girls Service Mukherjee Nagar @9999965857 Delhi 🫦 No Advance VVIP 🍎 SER...
Call Girls Service Mukherjee Nagar @9999965857 Delhi 🫦 No Advance  VVIP 🍎 SER...Call Girls Service Mukherjee Nagar @9999965857 Delhi 🫦 No Advance  VVIP 🍎 SER...
Call Girls Service Mukherjee Nagar @9999965857 Delhi 🫦 No Advance VVIP 🍎 SER...
 
꧁❤ Hauz Khas Call Girls Service Hauz Khas Delhi ❤꧂ 9999965857 ☎️ Hard And Sex...
꧁❤ Hauz Khas Call Girls Service Hauz Khas Delhi ❤꧂ 9999965857 ☎️ Hard And Sex...꧁❤ Hauz Khas Call Girls Service Hauz Khas Delhi ❤꧂ 9999965857 ☎️ Hard And Sex...
꧁❤ Hauz Khas Call Girls Service Hauz Khas Delhi ❤꧂ 9999965857 ☎️ Hard And Sex...
 
VVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts Service
VVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts ServiceVVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts Service
VVIP CALL GIRLS Lucknow 💓 Lucknow < Renuka Sharma > 7877925207 Escorts Service
 
Stark Industries Marketing Plan (1).pptx
Stark Industries Marketing Plan (1).pptxStark Industries Marketing Plan (1).pptx
Stark Industries Marketing Plan (1).pptx
 
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Hy...
 
B. Smith. (Architectural Portfolio.).pdf
B. Smith. (Architectural Portfolio.).pdfB. Smith. (Architectural Portfolio.).pdf
B. Smith. (Architectural Portfolio.).pdf
 
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
 
CBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call Girls
CBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call GirlsCBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call Girls
CBD Belapur Individual Call Girls In 08976425520 Panvel Only Genuine Call Girls
 
Fashion trends before and after covid.pptx
Fashion trends before and after covid.pptxFashion trends before and after covid.pptx
Fashion trends before and after covid.pptx
 

Christoph Schmid - Visualizing urban flows with mobile data