A brief presentation about the famous YouTube

1. YOUTUBE
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3. WHAT IS YOUTUBE ?
• YouTube is a online video sharing website.
• One can watch, upload or comment on the videos on YouTube.
• Its the most democratic website on internet today.
• To upload one must a create account on YouTube.
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5. HISTORY OF YOUTUBE
• Founded in February 2005 and officially launched in December 2005
• Consumer media company for the sharing, commenting, and viewing
of original videos worldwide
• Purchased by Google October 9, 2006
• YouTube still operates independently
• Google bought YouTube for $1.76 billion
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7. PURPOSE OF YOUTUBE
• To upload videos for private and public viewing.
• To upload commercials for free.
• To provide entertainment.
• To provide live updates on live streams.
• To set a stage for people.
• To provide an income for people.
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9. CONTENT OF YOUTUBE
• Vast variety of entertainment such as movies, music, vlogs, etc.
• Has tutorials and educational videos
• One is able to relive the moments.
• Live news updates.
• The videos are monitored.
• The inappropriate content is removed within a week
• Requires login for age restricted videos.
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11. ADVANTAGES OF YOUTUBE
• It's free
• Content is powerful
• Local and National Audience
• Videos are worldwide
• Great Marketing Tool
• Useful for educational purposes
• Videos can be downloaded
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12. DISADVANTAGES OF YOUTUBE
• Content can be 18+ and can be accessible by all ages
• People can affect others in a negative way through their videos
• Content can be weak and people can refer them
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14. FACTORS THAT MADE YOUTUBE A BIG
HIT
• Entertainment 24x7:
It has A-Z videos available for all purpose.
• Fast Money And Success:
YouTube can become your side career. You earn by having a
specific no. of subscribers, views or likes on your video.
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15. FACTORS THAT MADE YOUTUBE A BIG
HIT
• Immediate Upload And Availability Of Videos:
Instant gratification is critical. Google video completely missed this point.
• Youtube Combined Two Technical Advances:
a) Declining cost of storage.
b)advent of videos on flash.
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16. FACTORS THAT MADE YOUTUBE A BIG
HIT
• Updates:
The company understood the importance of actively
working on driver user adoption.
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18. STATISTICS OF YOUTUBE
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19. FACTS & FIGURES
• The total number of people using YouTube – 1,300,000,000.
• 300 hours of video are uploaded to YouTube every minute!
• Almost 5 billion videos are watched on Youtube every single day.
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20. FACTS & FIGURES
• You can navigate YouTube in a total of 76 different languages (covering 95%
of the Internet population).
• Almost 5 billion videos are watched on Youtube every single day.
• YouTube increased its revenue to $4 billion in 2014 from $3 billion in 2013
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22. ONLINE ADVERTISING
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23. ONLINE ADVERTISING
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24. ONLINE ADVERTISING
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26. PROMOTING PRODUCTS USING YOUTUBE
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27. PROMOTING PRODUCTS USING YOUTUBE
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29. ADDICTION OF YOUTUBE
• As we know that every coin has two sides, so the need and requirement of YouTube
is sometimes overshadowed by its addiction and dependency.
• Teenagers as well as adults are growing more and more habituated to this unique
social media platform however in a bad way. It all starts by watching random videos
on YouTube only to realize that the individual now can’t possibly live without watching
more videos.
• The individual then only thinks of watching more and more interesting stuff on this
virtual media ignoring the real world around him leading to negative effects.
• There have been many serious cases of YouTube addiction causing young students
to land in rehab.
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31. THE RISE OF YOUTUBE
 We all can admit that we have used YouTube for some reason or the
other reason in our lifetime may be for streaming any latest hit song
or watch highlights of a missed match..
• YouTube has grown tremendously as an industry producing
numerous talents and bringing to light the news from the remote
corners of the world giving us various famous YouTubers & helping
them gain recognition in areas like music, fashion, makeup and video
games.
• Apart from making a YouTuber famous, YouTube is also seen as a
platform for financial profit.
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33. FAMOUS YOUTUBER
PewDiePie
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34. FAMOUS YOUTUBER
• Sweden, PewDiePie originally pursued a degree in industrial economist and technology management at Chalmers University
of Technology
• In 2010, during his time at the university, he registered a YouTube account under the name PewDiePie. The following year,
he dropped out of Chalmers after growing bored with his degree field, much to the dismay of his parents. After failing to earn an
apprenticeship with an advertising agency in Scandinavia, he then decided to focus on creating content for his YouTube
channel. In order to fund his videos.
• PewDiePie soon gathered a rapidly increasing online following, and in July 2012, his channel surpassed one million
subscribers.
• web-based comedian and video producer. He is known for his Let's Play commentaries and vlogs on YouTube.
• PewDiePie earned $4 million
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36. BEST FORMATS FOR UPLOADING
• MP4 (a multimedia container format standard specified as a part of MPEG-4)
• FLV (Flash Video, a kind of video format )
• AVI (Audio Video Interleaved,a kind of video format)
• MOV (the QuickTime multimedia file format)
• 3GPP (A multimedia container format defined by the Third Generation
Partnership Project (3GPP) for 3G UMTS multimedia services.)
• WMV (Windows Media Video)
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37. COMPETITION
MAJOR COMPETITORS:
MSN Video
Google Video
Yahoo
MySpace
YOUTUBE HAS HAD THE GREATEST OVERALL RISE IN
POPULARITY BETWEEN JANUARY AND AUGUST OF 2006
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39. YOUTUBE VS GOOGLE VIDEOS
Uploading
Free with YouTube profile
Advertisements
Banner Ads
Access
Categories and Tags
Videos are easily accessible
Appearance
Viewing page appears more
visually stimulating
Uploading
Free with Google account
Advertisements
No ads
Access
Categories and Tags
Videos are easily
accessible
Appearance
Viewing page is a bit
outdated and very plain
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41. CONCLUSION
• Online video is the wave of the future……
• So, get out there and start posting and watching!
• This has made a new era in the field of research and development,
education, etc.
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