Using social media to find a job and get hired faster than through traditional means.

2. Business’ Purpose: Value Exchange

3. The Three Essentials Trust Ability Awareness

4. Established Tools

5. The Power of Community Best way to build trustand awareness = Community

6. Social Media Trend http://www.youtube.com/watch?v=fVXKI506w-E

7. Seth Godin on Community http://www.youtube.com/watch?v=r0h0LlCu8Ks&feature=related

8. Malcolm Gladwell on Community Ability to exchange value on a wide scale Ability to form real human relationships with many people (Weak Ties)

9. Strategy You don’t need a lot of activity, what you need is a strategy Choose your specialty Build Trust and Awareness Listen Help Others Succeed Be Consistent

10. Choose Your Specialty What are you passionate about? What do you want to continually learn about? What will bring value to other people? Where is there a need that I can fill?

11. Build Trust/Awareness: Listen (search)

12. Build Trust/Awareness: Listen (track)

13. Build Trust/Awareness: Listen (aggregate)

15. Post valuable content with insight, research, reporting, gathering information

16. Answer questions/Ask questions

17. Be the #1 commenter on your blog

18. Post Video/Multimedia

20. Build Trust/Awareness: Help Others Succeed

21. Build Trust/Awareness: Help Others Succeed

23. Join fan groups. Real fan groups that have meaning (not Jon and Kate + 8 shouldn’t get divorced!!)

24. Contribute meaningfully.

25. Add like-minded people as friends that you find from groups or from Facebook Search.

27. Build Trust/Awareness: Help Others Succeed

29. Connect to people.

30. Join groups.

31. Answer questions.

33. Build Trust/Awareness: Help Others Succeed

34. Build Trust/Awareness: Help Others Succeed

35. Build Trust/Awareness: Be Consistent

36. Listen Help Others Succeed Be Consistent

37. More Information vaultanalytics.com