Incontinence and ostomy care products are used by patients suffering from involuntary loss of control of bladder and bowel. Increasing aged population and awareness in emerging market is projected to drive the growth.

1. IQ4I Research & Consultancy Pvt. Ltd. Page 1
Incontinence and Ostomy Care Global Market
–Forecast to 2023
Incontinence and Ostomy care Global Market estimated to be worth $22,150.3
million by 2023
IQ4I Research & Consultancy published a new report on “Incontinence and Ostomy
care Global Market – Forecast To 2023” This report analyzes and studies the overall
market, major drivers & Opportunities, Restraints & Threats in North America, Europe, Asia-
Pacific and Rest of the World
IQ4I’s Report Contains 213 market data tables and 119 figures spread through 545
pages and an exhaustive TOC on “Incontinence and Ostomy care Global
Market, PRODUCTS[Incontinence care products {Disposables (Absorbents-Diaper: pad
type, flat type and others and Shields), Incontinence bags, deodorizers, Clamps and
cleanser, urinals, anal irrigation system, Incontinence catheter, Pessaries and others) &
Implantable products (sacral nerve stimulation, tibial nerve stimulation, sphincters &
slings) and Ostomy care products {ostomy bags(one-piece and two-piece), deodorant, skin
barrier, irrigation products and others}], UTILITY [(Security & leakage control, Protection &
cleaning, Odor control, Irrigation products)], APPLICATION (Women health related, GI
Tract disease, Oncology, Neurological conditions, Urinogenital disease and others), END-
USERS [(Hospitals, Home Care and Private Clinics)] REGION [(North America (U.S. and
Others), Europe (Germany, U.K., France, and Others), APAC (China, Japan, Australia and
others) and ROW(Brazil, Middle East and Others)]
This report analyzes the Incontinence and ostomy care global market in terms of market
revenue ($ million) for all segments and it enables incontinence and ostomy care
stakeholders such as Incontinence and ostomy care Products manufacturers, incontinence
and ostomy products distributors and wholesalers, Original equipment
manufacturers/Contract manufacturers, Hospitals, Private clinics, Surgeons, Integrated
Distribution Networks (IDN) and group purchasing organizations (GPOs) to identify and
analyze market expansion opportunities, technological advancements and competition in
Incontinence and ostomy care global market.
Incontinence is the involuntary loss of urine or stool, this is a widespread condition and
varies with severity from small leaks to complete loss of control of the bladder or bowel. The
two main types of incontinence are urinary incontinence and fecal incontinence. Urinary
incontinence can be further classified as stress incontinence, urge incontinence, overflow
incontinence and mixed incontinence. An ostomy is a surgical process of creating an
opening in the abdomen wall, called a stoma, which may be temporary or permanent. In
conditions wherein a section of the bowel has to be removed as in case of colorectal cancer
or in conditions when section of the bowel or urinary system requires time to heal, temporary

2. IQ4I Research & Consultancy Pvt. Ltd. Page 2
Incontinence and Ostomy Care Global Market
–Forecast to 2023
or permanent ostomies are opted. Based on the region being surgically excised for the
stoma, ostomy can be classified as ileostomy, colostomy and urostomy. The incontinence
and ostomy care global market is expanding at a steady rate, as estimated by IQ4I
Research, the incontinence and ostomy care global market is expected to grow at mid single
digit CAGR to reach $22,150.3 million by 2023.
Growing prevalence of medical conditions such as women related conditions (for e.g.
childbirth, menopause), inflammatory bowel diseases (Crohn’s disease and ulcerative
colitis), neurological diseases (multiple sclerosis, Parkinson’s disease etc), oncology
(colorectal and prostate cancer) and others diseases, increase in population prone to aging
related medical conditions, increase in awareness and acceptance of the condition of
incontinence and ostomy, and development of more personalized products for greater
patient comfort and care are driving the market growth. Most disposables used in the
incontinence and ostomy care market raise environmental concerns which are a factor that
may hinder the growth of the market. The limited reimbursement facilities and alternative
treatments that include pharmaceutical drugs, exercises, electroceuticals, laser surgeries
and radiotherapies are threats for the market growth.
The Incontinence and Ostomy care global market is segmented into products, applications,
end-user and by geography. The market is classified based on products into incontinence
and ostomy care products. Incontinence care products segment accounted largest revenue
in 2016 is project to grow at mid single digit CAGR as per estimates of IQ4I Research.
Incontinence and Ostomy care global market is classified by application into neurological
conditions, oncology, urinogenital diseases, GI Tract diseases, women health related and
others. Women health related segment accounted for the largest share in 2016, Oncology
segment is the fastest growing segment and is projected to growth at a high CAGR as per
estimates of IQ4I Research.
The End-user market consists of hospitals, private clinics and home care centers. Among
them home care segment occupied largest share and is projected to maintain the status as
largest segment throughout the forecast period.
The Incontinence and Ostomy global market based on geography is divided into North
America, Europe, Asia-Pacific and Rest of the world. Europe region commanded the largest
revenue in 2016 due to favourable reimbursement coverage and high investments in
healthcare infrastructures that have led to the market growth in this region. However, Asia-

3. IQ4I Research & Consultancy Pvt. Ltd. Page 3
Incontinence and Ostomy Care Global Market
–Forecast to 2023
Pacific region is expected to grow at the highest CAGR due to increasing healthcare
awareness, higher economic growth, large patient pool and rising aged population.
Some of the prominent players in incontinence and ostomy care market include B. Braun
Melsungen AG (Germany), Coloplast AG (Denmark), ConvaTec Inc. (U.S.), Hollister Inc.
(U.S.), Kimberly-Clark Corporation (U.S.), Medtronic Inc. (Ireland), Salts Healthcare (U.K.),
Svenska Cellulosa Aktiebolaget (Sweden), Unicharm Corporation (Japan), P & G (U.S.),
Paul Hartmann (Germany) and Ontex (Belgium).
Reasons for buying this report:
 Analysis of the Incontinence and Ostomy care global market by identifying various
segments by product, application, end-user and geography.
 Revenue forecast of the Incontinence and Ostomy care market and strategic analysis
of each submarket with respect to segmental growth trends.
 Analysis of the major market trends and factors driving or inhibiting the growth of the
Incontinence and Ostomy care global market.
 Revenue forecast of the Incontinence and Ostomy care global market with respect to
North America (U.S. and others), Europe (Germany, U.K., France and Others), Asia-
Pacific (Japan, China, Australia and others) and the Rest of the World (RoW) (Brazil,
Middle East and Others).
 Analysis of the opportunities for stakeholders by identifying the high-growth
segments of the market.
 Country level analysis of Incontinenence products and number of diapers units sold.
 Identification of key technology developments and innovations driving the market.
 Profiles of major players in the Incontinence and Ostomy care global market with
details of their product offerings, business strategies, SWOTs and patent application
filing trends, upcoming technology, and supply chain analysis.
 Market share analysis for overall incontinence and ostomy care, incontinence care,
ostomy care and diaper.
 Established and Emerging players (111 companies) and their product offerings.

4. IQ4I Research & Consultancy Pvt. Ltd. Page 4
Incontinence and Ostomy Care Global Market
–Forecast to 2023
FIGURE 1
INCONTINENCE AND OSTOMY CARE GLOBAL MARKET SEGMENTATION
Incontinence and Ostomy Care Global Market
By End-Users By Region
Hospitals
Home Care
NA
EU
APAC
RoW
By Application
Neurological
condition
Oncology
GI Tract diseases
Women health
Urinogenital
disease
Others
Private Clinics
By Products
Ostomy care
Products
Disposables
Ostomy Bags
Skin Barrier
Deodorant
Irrigation Products
Others
One-piece
Ostomy Bags
Two-piece Ostomy
BagsAbsorbents
Diapers
Shields
Incontinence Bags
Clamps and
Cleaners
Deodorizers
Urinals
Anal Irrigation
System
Urinary Catheters
Implants
Slings
Sphincters
Sacral Nerve
Stimulator
Tibial Nerve
Stimulator
Pessaries
Others
Incontinence care
Products