This document summarizes social media marketing and the services provided by VMS Marketing Services. It defines viral marketing and outlines the growth and influence of social media platforms. It notes that most companies fail at social media marketing by not properly planning or having the right tools. VMS provides a comprehensive set of social media marketing services to help businesses succeed, including reputation management, website design, and training consultants. Joining VMS as a consultant provides training, commission opportunities, and access to various specialized marketing websites and services.
2. Refers to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of virus or computer viruses. Definition: Viral Marketing
3. The Power of Social Media To effectively reach an audience of 50 Million Buyers… Radio took 38 Years Television took 8 years Internet took 4 years Only took only 5 months!
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5. More than 3 billion minutes are spent on Facebookeach day (worldwide)
6. More than 18 million users update their statuses at least once each day
7. More than 850 million photos uploaded to the site each month
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9. Doubles revenue in 2010 to $240 million 2000+ employees and $1.86 Billion in 2010 4th QTR revenue up 26% to $8.44 Billion Declined $6B Offer from Google - $800 million in revenue
10. The convergence of Social Networking with SmartPhone Mobile Devices has further increased the amount of time spend per user on Social Networks Sales of mobile devices exceeds sales of computer/laptop devices by 10X By 2015, consumers are expected to spend $119 Billion through their mobile devices
11. Advertising Spending will rise as much as 13.9% this year, to a record $25.8 Billion Continued growth through 2014 Will surpass $30 Billion in 2012 Breaking $40B barrier in 2014, outstripping all other major ad mediums. Advertising budgets will experience an average annual growth of 2.9% through 2014 On-Line Advertising Market Size Source: eMarketer January 2011
17. Business Challenges with Social Media Only use one type of Media Service (SEO, Video, Blogs, Social Integration, or Branding Management) Fail to produce real lasting results (I.e. Groupon) Social marketing plan is fragmented and non-cohesive Fail to provide any true value to the consumer Geographic targeted marketing is very costly! Most internal employees are not prepared for the wave of new customers Many companies don’t have the culture to support Social media programs.
19. To Be Successful Using Social Media Marketing, companies must …. Use a complete system that incorporates all aspects of social media technology Create a media campaign that provides value and interest to the desired audience The campaign should create high engagement with your target audience in the areas you service Insure internal roles, processes, policies, employees, and stakeholders are in alignment with outcomes of social marketing campaign.
21. VMS Services VMS increases the level of visibility of our client’s business to new customers in a specific geographical territory. VMS provides a lower cost-per-lead model for our clients. VMS builds the brand value of our clients, which increases the referral power of their business.
22. Comprehensive Internet Marketing Services Reputation & Brand Management Services Social Media Marketing Mobile Advertising Web Site & Mobile Application Design & Programming Sales Support and Business Alignment Tools Services Provided by VMS
23. We Train You To Be A Professional Media Consultant!
24. How Are We Different? Other Services are based on pay-for-click advertising models & embedded Keyword Concentration VMS drives traffic to our customer’s web sites organically. VMS clients can be found horizontally (by geographical location and interest) as well as vertically (by product sector)
56. Typical Income You Can Expect Recurring Commission $300 $900 Typical Month Close 2 Consulting Contracts @ $1000 Sell 30 Marketing Advertisements @ $200 Each You Will Earn An Initial Bonus Of $2,000.00 The Bonus Plus the following month’s commission = $3,200 in Revenue
57. Why Join the VMS Team? Perfect Timing! This is a $26B Market and growing. Great training that will allow you to quickly learn the steps to success. Advanced technology that brings true value to your clients Extensive product line of services that can grow your personal income with your existing client base.
[1] Marriott’s Insider Rewards community doesn’t have any call to action and its community has not taken off. http://www.marriottrewardsinsiders.marriott.com/index.jspa[2] Tiffany & Co tweeted the first time on February 25. Has 10 tweets so far. http://twitter.com/tiffanyandco[3] McDonald’s links to its Facebook fan page from its corporate website, but has this funny message “Are you sure you want to leave?” http://mcdonalds.com
60 million people use search engines daily. If a business isn’t found on the first 2 pages of search engine results, then prospective clients will never find them.