Description of SEO in a context based on Shari Turows article "Information Architects Are From Venus, SEOs Are From Mars" and Adam Audettes article "A Turning Point In The Field Of SEO". Links to articles inside presentation.
2. @Webbanalys Read more on: http://searchengineland.com/information-architects-are-from-venus-seos-are-from-mars-35533 http://searchengineland.com/a-turning-point-in-the-field-of-seo-44561