Online launch of a book Dream With Your Eyes Open by first-generation entrepreneur and UTV-Founder Ronnie Screwvala, reach out to more than 13 million audience in India.

1. Targets

2. MALE 78%
FEMALE 22%
0.25%
19.00%
2.00% 0.60% 0.04% 0.00% 0.00%
0.44%
68.00%
8.00%
1.00% 0.11% 0.01% 0.02%
13-17 18-24 25-34 35-44 45-54 55-64 65+
Targeted Age:
18-45 Years
Targeted Gender:
Male & Female

3. Calcutta
2,371
New Delhi
2,360
Mumbai
1,530
Pune
1,429
Chennai
1,401
Ahmedaba
d
1,318
Lucknow
1,225
Bangalore
1,192
Targeted Location:
Pan India

4. News
Sports Content
Heavy Traffic
WebsiteEntertainment
Job
Portals
Knowledge
Base
Lifestyle
Clicks: 7,797
Impressions: 7,44,386
Clicks: 4,445
Impressions: 1,75,892
Clicks: 9,379
Impressions: 4,29,471
Clicks: 4,900
Impressions: 3,11,119
Clicks: 674
Impressions: 22,402
Clicks: 6,332
Impressions: 3,08,621
Clicks: 1,571
Impressions: 72,507
Clicks: 2,917
Impressions: 1,75,980
Google Display
Networks

5. Creatives

6. 268,675
158,199
135,011
45,419 51,214
34,559
93,880
55,155
32,791
0
50,000
100,000
150,000
200,000
250,000
300,000
Total Reach

7. Facebook Like Ad 1
Reach: 2,68,675
Page Likes: 44,102
Facebook Like Ad 2
Reach: 1,58,199
Page Likes: 20,725

8. Facebook PPS 3 - EXCLUSIVE!
Reach: 51,214
Engagement: 7,589
Facebook PPS 2 - Book Cover
Reach: 45,419
Engagement: 4,607
Facebook PPS 1 - Intro Video
Reach: 1,35,011
Views: 2,266
Engagement: 3,400

9. Facebook PPS 4
Entrepreneur
Reach: 34,559
Engagement: 2,099
Facebook PPS 5
Entrepreneurial Journey
Reach: 93,880
Views: 14,617
Engagement: 16,324

10. Facebook PPS 6 - Out Now
Reach: 55,155
Views: 10,025
Engagement: 10,056
Facebook PPS 7 - Karan Johar
Reach: 32,791
Views: 5,064
Engagement: 6,851

11. YouTube
Skippable Ads
Duration: 2.36 Min
Views: 29,262
Clicks: 1,474
YouTube
Non-Skippable Ads
Clicks: 15,533
Impressions 5,99,152
25% Watched 88%
50% Watched 82%
75% Watched 79%
Completes 76%
YouTube
Skippable Ads
Duration: 33 Sec
Views: 1,51,073
Clicks: 5,283
YouTube
Skippable Ads
Duration: 1 Min
Views: 35,107
Clicks: 1,712
YouTube
Skippable Ads
Duration: 2.31 Min
Views: 11,505
Clicks: 756

12. YouTube MastHeadUnique
Users
34,72,102
Impressions
87,03,177
Plays 22,255
25% Watched 15,193
50% Watched 11,718
75% Watched 9,526
Completes 7,689
Clicks
18,395

13. Google Network Display
Banner Ads
Reach: 28,50,061
Clicks: 45,114
Google Network Display
Engagement Ads
Reach: 39,49,158
Clicks: 1,38,718

14. YahooMail - Login Billboard
Impressions: 22,38,872
Clicks: 53,343

15. Facebook
Post Reach: 165,952
Engagement: 1,73688
ScoopWhoop
Page Views: 60,000
Unique Views: 52,124

16. Amazon
Flipkart
Shopclues
Banner Ads: 13,397
Engagement Ads: 48,821
Banner Ads: 18,763
Engagement Ads: 46,248
Banner Ads: 13,254
Engagement Ads: 43,649