Marketing funnels are the next step to get measurable results from your websites for you and for your clients. We'll go through what funnels are, how they work for you while you sleep and give you the tools you need to build automated WordPress powered marketing systems, even if you don't call yourself a marketer.

1. MARKETING FUNNELS
With WordPress
By Simon Kelly
@Simon_L_Kelly

2. THE PLAN
Why Funnels?
Funnel Example
3-Page Funnel
Funnel Demo
Funnel Worksheet
Lead Magnet Template
Q & A

3. WHY FUNNELS?

5. FUNNEL FRAMEWORK
1. Attract
2. Capture
3. Convert
4. Nurture

6. FUNNELS IRL
Start with the end in mind

7. KISSMETRICS
Analytics tool to understand
customer behavior and drive
growth

9. ROCKSTAR
EMPIRES
Course to create your
own course

12. WEB AGENCY
Example

13. HEALTH FOOD SHOP
Example

14. MAGAZINE SUBSCRIPTION
Example

15. 3-STEP FUNNEL
LANDING
PAGE
(OPT-IN)
THANK YOU
PAGE
DELIVERY
PAGE
THANK YOU
EMAIL

16. DEMO
Let’s dive into a funnel

20. Source: https://blog.bufferapp.com/people-dont-buy-products-they-buy-better-versions-of-themselves
PEOPLE BUY OUTCOMES

21. TEMPLATES & TOOLS

22. Download: bit.ly/lmtemplate
LEAD MAGNET TEMPLATE

23. X WAYS TO
[ACHIEVE RESULT]
WITHOUT
[CAUSING HEADACHE]

24. FUNNEL WORKSHEET
Build your funnel step by step

25. Download: bit.ly/funnelworksheet
FUNNEL WORKSHEET
Define audience
Define offers
Landing page
Thank you page
Delivery page
Email nurture

26. TOOLS
Landing pages
Beaver Builder
Divi
ThriveThemes
Opt-ins
Optinmonster
Gravity Forms
Sumome
Icregram
Bloom
Email
Mailchimp
ActiveCampaign

27. “You don't have to be
great to start, but you
have to start to be great”
- Zig Ziglar

28. QUESTIONS?
RESOURCES
bit.ly/funnelworksheet
bit.ly/lmtemplate
bit.ly/lmchecklist
(and THANKS!)
@Simon_L_Kelly www.renegade-empire.com