WordStream’s Google AdWords Tools are the ultimate, automated ad text authoring and AdWords management software for competitive search marketers. By helping you create compelling, highly relevant copy that grabs the attention of your audience, WordStream’s AdWords Tools make AdWords learning a snap, and will effectively raise your productivity, boost your Quality Score, improve your conversion rate and lower your pay-per-click advertising costs.

1. AdWords Tools – Increase Conversions and
Reduce Ad Spend with Google AdWords Tool
by WordStream
WordStream’s Google AdWords Tools are the ultimate, automated ad text authoring and
AdWords management software for competitive search marketers.
By helping you create compelling, highly relevant copy that grabs the attention of your audience,
WordStream’s AdWords Tools make AdWords learning a snap, and will effectively raise your
productivity, boost your Quality Score, improve your conversion rate and lower your pay-per-
click advertising costs.
In addition, WordStream includes an embedded version of the Google AdWords Keyword Tool,
which you can use right within WordStream to develop an AdWords keyword list for your
search marketing campaigns.
The first step is to use WordStream’s AdWords keyword grouping functionality to segment and
organize your keyword database into closely knit groups that you can easily convert into high-
performance AdWords ad groups. Then you’re ready to get started writing topically relevant ad
text with our ad text tool.
AdWords Quality Score Tool
Our Quality Score management tools are uniquely designed to boost Quality Scores in Google
AdWords campaigns. These easy-to-use tools help you implement proven best practices that
raise your click-through rates (CTR) and increase the relevance of your ad groups and PPC ads.
These scalable tactics help you raise Quality Scores fast, improving ad rankings and lowering
advertising costs.
AdWords Ad Text Generator
WordStream's Ad Text Generator generates instant suggestions for Google AdWords text ads.
This AdWords marketing tool makes it faster and easier to write better targeted, more
compelling ads that benefit your AdWords PPC efforts. And because the WordStream AdWords
Tool for ad text generating is integrated with your site's keyword analytics, you can rest assured
the generated text is accurate and up-to-date, since it's based on real data from your own log
files.

2. AdWords Ad Text Tool
WordStream’s Ad Text Tool helps automate ad text authoring, so you can better engage your
paid search audience. As your first point of contact, it’s imperative that you craft compelling,
keyword-driven ad copy, so searchers will click on your ads and you’ll see a higher click-
through rate (CTR). Better AdWords click-through rate and higher relevancy in your content are
major factors used to calculate your AdWords Quality Score. So the more keyword-specific copy
you write, the less money you spend on PPC advertising. Knowing which PPC keywords to
focus on can be daunting as well, but WordStream has you covered. Instead of using a tool like
Google's Keyword Tool with unreliable results, WordStream AdWords Tools tap into your site's
actual data to make sure that when it comes time to create your ad text, you're using the best
keywords possible.
WordStream’s Ad Text Tool automatically analyzes the keywords inside your PPC ad group, and
suggests relevant ad copy to use in your ad's headline, description, and display URL fields. All
you have to do is supply an offer and confirm the language.
AdWords Bid Tool

3. WordStream AdWords Tools go far beyond the typical AdWords Bid Tool by focusing on the
often overwhelming but incredibly important role of keyword management. An effective
AdWords management strategy requires the ability to easily organize your keywords into related
groups, and to stay organized over time without expending too much time and energy.
AdWords Keyword Tool
The AdWords Keyword Tool is an external keyword suggestion tool offered through a Google
AdWords account. This is one of easy-to-use keyword tools and a pretty good start to establish a
baseline list of keyword ideas for your website. Using WordStream's AdWords Tools instead of
or in addition to the AdWords Keyword Tool makes your keyword research so much more
valuable as a marketing asset.

4. Powerful AdWords Tools: Check It Out for Yourself at No
Cost!
With WordStream’s AdWords Tools, you get powerful, keyword-centric copy generators and
keyword discovery tools that makes pulling in qualified traffic that much easier. Watch as your
Google AdWords PPC campaigns begin to generate more leads, more sales and more profit with
less effort with WordStream's AdWords Tools.
No other AdWords Tool on the market will raise your productivity and reduce your PPC
AdWords ad spend the way the WordStream's AdWords Tools can.
To learn more about the WordStream AdWords Tool suite and see the benefits for yourself, you
should:
Try WordStream Free Today
Request a Live Demonstration
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