World Circular Economy Forum 2018 Japan Wcef2018 Ashok Khosla

1. Ashok Khosla
Development Alternatives
and TARAlife
Circular Economy
and Rural Development
Local Production and Consumption
Are the Key
*
WCEF, Yokohama
23 October 2018

2. flickr.comWikimedia.com
∞
flickr.comflickr.com
The Good Life
− of Plenty

3. Affluenza!
How Much
More Can
I Have ?

4. 1 Week’s
Food for
a Family
Europe:
$ 342 (2005)
Photo Credit:
Peter Menzel

5. Povertitis!
What
Resources
are there
for me to
Recycle?

6. The
Prajapatis
of Central
India
One Week’s
Food ~ $ 6
(2015)

7. Wastes
are all I
have to
live on

8. – No
Clean
Drinking
Water
> 700
million
people
World
wide

9. Vicious Cycles - In a Permanent Trap ?
Poverty
Resource Destruction
No Income No Markets
Circular
Economies
*
How to
Convert
BAD Circles
into
GOOD Circles
?

10. World’s
Deserts
Growing
by
50,000
Sq Km
per year

11. Goals
Needing
More
Resource
Efficiency

12. Goals
Needing
More
Emphasis
on
Equity

13. Circular Economy in the Global South: > 50% People

14. They
Need
BOTH
Efficiency
and
Equity

15. The Development Alternatives Group
Solutions
for
People, Planet and Profit

16. The Development Alternatives Group
Solutions
at Scale and Speed

17. The Development Alternatives Group
Scale and Speed
mean
 Innovation
 Market-based
 Triple Bottom Line

18. Bootstrapping the Village Economy
Skill Building Local Resources
Local Jobs &
Local Consumption
Aspirational
Basic Needs
Local Industries
& Markets

19. Development
Alternatives
Group HQ
Built: 2008

20. Mostly
Compressed
Earth and
Recycled
Wastes from
Demolition,
Industry and
Mining

21. Development Alternatives Group: TECHNOLOGIES
Water – Shelter – Agri – Renewable Energy – Recycling –
Agribusiness – Livelihoods – GIS – Resources – Enterprises

22. Development Alternatives Group: KNOWLEDGE & ACTION
Empowerment – Education and Skills – Self-Help Groups –
Sustainable Livelihoods – GIS – Resource Planning
Over 35 Years, the Development Alternatives Group has
acquired unique understanding of Rural Lives and the
Rural Market – an invaluable Asset for TARAlife’s
Success.

23. Mini Watershed Development

24. Into a Virtuous Cycle
Rising Wellbeing
Local Jobs & Livelihoods
Income & P.P. Smaller Families

25. TARA Machines
TARA Academy
Future Companies
TARAlife RuralTARAlife Enterprises
TARAbazaar
TARAhub
TARAgram
Development Alternatives
TARAlife
TARA
To Village
Consumers
DA Group Social Enterprises
From Village
Producers
Aggregator
TARAlife allocates
capital, oversees
growth and
synergies among
the subsidiaries

26. The TARA Hub – Engine of the NEW Village Economy

27. Main Wing, Serving – Ladies, Farmers, Patients, Trainees, Etc

28. Beauty Parlor Tailor & Fashion Skills
Govt. Service Girls Club Telemedicine
Farmers’
Services
Milk Chiller
Main Wing, Serving – Ladies, Farmers, Patients, Trainees, Etc

29. Telemedicine Center –
Connecting Village Patients to an Urban Doctor

30. Farmer Service Center –
Bringing Best Agricultural Knowledge and Inputs to the Farmer

31. Affordable Clean Drinking Water

32. The TARAhub: Massive New Rural Markets Big Business
The Underserved and Untapped Market of Rural India
− The World’s Most Exciting Business Opportunity:
 800+ Million Potential Consumers with Unmet Basic Needs
 Rapidly Growing Aspirations and Purchasing Power
for:
 Beauty Parlors, Mobiles and Electronics Shops, Tailors,
 Farmer Service Centres, Tele-Medicine, Banks, Insurance
Huge Possibilities for Local Businesses/Franchises

33. Financial Wing – Bank ATM, Credit, Insurance

34. Daytime: Playground, Evenings: Cinema and Entertainment

35. Solar Powered – Lights, Air Conditioning, Milk Chilling, Selling Electricity

36. Daytime: Playground, Evenings: Cinema and Entertainment

37. Handloom
Textile
Enterprises
Handcrafted
Paper
Enterprises
Local:
 Resources
 Skills
 Businesses
Global:
 Designs
 Quality
 Markets

39. 39
Village-
Made
Products
for Urban
Markets
*
Creating
Jobs and
Income

41. Spirulina CandyBiomass Pellets
TodayFromTarabazaar
Cooking Fuel MalnutritionMosquito Menace
Mosquito Repellent
Bands
TARAbazaar: New Products
for Aspirational Basic Needs

42. TodayFromTarabazaar
Water Scarcity Cook stove EmissionsWater Availability
Water Roller Clean Cook-stovesLow-cost Water filter
TARAbazaar: New Sustainable Solutions

43. 43
Casserole
Smart Phones Multipurpose
Speaker
Solar Lantern
Mixer Juicer
Hand-Grinder Non-Stick Utensils
Television
(₹ 300-650)
(₹ 2500-5000) (₹ 500-1500))
(₹ 1000-1300))
(₹ 1000-2500)
(₹ 600-1000) (₹ 300-750)
(₹ 5000-7500)
LED
(₹ 150-300) (₹ 300-400)) (₹ 500-700))
Solar Lantern Solar Lantern
Gas Stove
(₹ 800-2000)
Iron
(₹ 500-900)

44. Cooking Fuel
TARAlife: The USP – The TARA Hub
Maximizing Synergies, Minimizing Costs
Attracting Footfalls and Eyeballs
Financial and Other Services
Supplying/Selling to TARAgram
Buying and Shopping at TARA Bazaar
Telemedicine Lab
*
Water ATM
*
Women’s Wing
*
Partners’ Shops
TARA
SHOWROOMS
*
TARA Machines
*
TARA Building
Materials
*
TARA Training

45. Bootstrapping the Village Economy
Skill Building Local Resources
Local Jobs &
Local Consumption
Aspirational
Basic Needs
Local Industries
& Markets

47. 47
TARA Hub – Engine of the CIRCULAR Village Economy

48. 48
ALL IT NEEDS IS A LITTLE FINANCIAL CAPITAL
– BUT THAT IS NOT EASY TO FIND