BAX is a location-based bucket list app that helps short-term study abroad students who want to find dynamic group choices during their study by reducing the difficulties of making choices among student-organized groups, and helping students to meet with others who share similar travel wishes and wanted experiences.
4. Current Study
Abroad Students
(long-term)
2
Previous Study
Abroad Students
(short-term)
3
Previous Study
Abroad Students
(long-term)
3
Business
Professionals
3
Young Travelers
(18-30 yrs old)
8
Program
Organizer
1
Interviews
5. 3.7 million
Increasing by about
12% each year.
International student
global population
Increased by over 150%
over the past decade.
313,415
U.S. study abroad
students in 2014/15
29,177
Students from California studied
abroad more than any other state
California study abroad
students in 2013/2014
http://calabroad.org
http://www.bbc.com/travel/story/20120926-the-statistics-of-studying-abroad
http://www.nafsa.org/Policy_and_Advocacy/Policy_Resources/Policy_Trends_and_Data/Trends_in_U_S__Study_Abroad/
Market Size
6. Communication between groups can be difficult when traveling abroad
due to lack of cellphone service, wireless internet, and language barriers.
Today
7. When everybody has different ideas of what to do in their travel group,
some have to compromise to others’ plans, missing the opportunity to
do the activities they want.
Today
Through research, we discovered ________ (Hurdles of today)
8. Group bonding can be challenging due to lack of communication in
advance, different personalities, and different preferences.
Today
12. What if…
A location-based bucket list app will help short-term study abroad
students who want to find dynamic group choices during their study by
reducing the difficulties of making choices among student-organized
groups, and helping students to meet with others who share similar
travel wishes and wanted experiences.
13. What if…
A location-based bucket list app will help short-term study abroad
students who want to find dynamic group choices during their study by
reducing the difficulties of making choices among student-organized
groups, and helping students to meet with others who share similar
travel wishes and wanted experiences.
14. What if…
A location-based bucket list app will help short-term study abroad
students who want to find dynamic group choices during their study by
reducing the difficulties of making choices among student-organized
groups, and helping students to meet with others who share similar
travel wishes and wanted experiences.
15. What if…
A location-based bucket list app will help short-term study abroad
students who want to find dynamic group choices during their study by
reducing the difficulties of making choices among student-organized
groups, and helping students to meet with others who share similar
travel wishes and wanted experiences.
16. What if…
A location-based bucket list app will help short-term study abroad
students who want to find dynamic group choices during their study by
reducing the difficulties of making choices among student-organized
groups, and helping students to meet with others who share similar
travel wishes and wanted experiences.
18. Group Travel
Non-study abroad• Offline mode ✔
• Personalized itinerary/
must see spots ✔
• Individual-focused ✗
Individual
• Group formation ✔
• Multiple user-
information exchange ✔
• Chat reliant ✗
Study Abroad• Events creation ✔
• Single event at a time ✗
• Event group
collaboration ✔
Competitors
21. Our location-based bucket list app will help short-term study abroad
students who want to find dynamic group choices during their study by
reducing the difficulties of making choices among student-organized
groups, and helping students to meet with others who share similar
travel wishes and wanted experiences.
Our Value Proposition
23. Activities Partners
Young group
travelers
Advertisements
Build relationships
with other people
within your group
Explore your group’s
interests
Share local
experiences
Web Servers
Engineering
Help students
on-boarding our
service
Advertisements
Offer 24/7 customer
services
Allow people to post
ideas
Server hosting
Employee salaries
College Study Abroad
Programs
Social Media
1
2
3
4
76
8
9 5
Allow people to build
up teams and build
their travel plan
Online discussion
channels
Local businesses
Airbnb?
Short-Term
study abroad
students
exchange
students
College study abroad
program
Local train & bus
services
Mobile App Stores
Maps Services
Facebook partnership?
Send emails to
program leaders
Event hosting
Customer service
Meet-up Events
Meet-up Events
School payment
Share & collaborate
master list of plans
with all students in
your group
BAX
24. Activities Partners
Young group
travelers
Advertisements
Build relationships
with other people
within your group
Explore your group’s
interests
Share local
experiences
Web Servers
Engineering
Help students
on-boarding our
service
Advertisements
Offer 24/7 customer
services
Allow people to post
ideas
Server hosting
Employee salaries
College Study Abroad
Programs
Social Media
1
2
3
4
76
8
9 5
Allow people to build
up teams and build
their travel plan
Online discussion
channels
Local businesses
Airbnb?
Short-Term
study abroad
students
exchange
students
College study abroad
program
Local train & bus
services
Mobile App Stores
Maps Services
Facebook partnership?
Send emails to
program leaders
Event hosting
Customer service
Meet-up Events
Meet-up Events
School payment
Share & collaborate
master list of plans
with all students in
your group
BAX
27. Personal bucket lists of things
to do and places to go for
each planned location
SOON
Ability to express interest in
item(s) on other users list(s)
Direct message (private or
group chat) for people
interested in same list item
In the Future
28. Personal bucket lists of things
to do and places to go for
each planned location
SOON EVENTUALLY
Ability to express interest in
item(s) on other users list(s)
Master list of pre-scheduled
places/activities already
organized by group leader
Location and interest-based
advertisements/suggestions
from local businesses
Direct message (private or
group chat) for people
interested in same list item
In the Future
29. Personal bucket lists of things
to do and places to go for
each planned location
SOON EVENTUALLY LATER
Ability to express interest in
item(s) on other users list(s)
Master list of pre-scheduled
places/activities already
organized by group leader
Location and interest-based
advertisements/suggestions
from local businesses
Social media integration to
see places where friends have
gone previously when in the
same location
Direct message (private or
group chat) for people
interested in same list item
In the Future