Young Lions Czechia
Creative Competitions & Unique Training Programme
MEDIA | DIGITAL | PR | PRINT | MARKETING
The young professionals go head-to-head and compete against the clock to be crowned the Young Lions champions.
It takes only 24 hours from a brief to the outcome. Each team has two members from agencies, client organisations or freelancers.
Young Lions develop ambition and the ability to create excellent communications solutions.
We can call them the national championship for brand communication professionals aged 31 or under*.
They provide a unique opportunity to develop creative and personal excellence.
COMPETITIONS
The only platform where young professionals can find out how good they are compared to their peers.
Coveted award closely watched by the whole industry.
Success accelerates career development.
Develop a healthy ambition.
TRAINING PROGRAMME
Powerful learning through experience by working under time pressure.
Provides invaluable group and individual feedback sessions.
Develops competencies in communication, cooperation, problem-solving, decision-making, getting things done, pitching, and presenting.
Enhances ability to create excellent solutions.
www.younglions.cz
Unraveling the Mystery of The Circleville Letters.pptx
Young Lions CZ 2023 | DIGITAL 11
1. The Communi-teens is a challenge that will unleash the full potential of Czech young
people. By participating, they will have the chance to make a real impact on their local
communities, meet like-minded people and compete with them. Furthermore, they can
develop crucial skills like leadership, teamwork, communication, and problem-solving.
But this challenge is about more than just building skills and making a difference. It's
about pushing boundaries, exploring new ideas, and breaking down barriers to create a
better future for all. By unleashing their creativity and innovation, young people can
develop out-of-the-box solutions that could revolutionize the way we approach
community development. So let's ignite their passion, connect them with like-minded
peers, and give them the tools to shape the future. With the Communi-teens challenge
the possibilities are endless!
Many teenagers are looking for experiences that are
meaningful and have a sense of purpose. Thus, this
insight could support the campaign by positioning
the challenge as an opportunity for teenagers to
make a real difference in their communities, and to
be part of the foundation that is making a positive
impact in the world.
Czech youth have a high interest in social topics as most
of them care about social and enviromental problems.
However, most of them are not sure about how to
effectively contribute to these issues and they would
love to have more information on how to get involved.
We work with limited budget, we should think about how to
spend it very cleverly. Therefore, we would go with following:
SEE: Organic content about the topic of helping your local
community published on Nadace Via´s TikTok channel prior to
the challenge to get the attention of the wide audience about
the client and about what they do.
THINK: We would invest part of the budget to the PR article
published on heyfomo.cz which would be about general info
about the client and upcoming Communi-teens challenge.
DO: It´s time for final push. Therefore, we would launch paid
promotion of the challenge on TikTok and on heyfomo.cz
which would be pure CTA. We would describe whole
mechanics of the challenge and what would be the benefits.
CARE: Teams are registering. After the registration, they will
receive a toolkit of what and how to do in order to contribute to
their community.
YungKleaners 177 points
1
YungKleaners
7 members 16 members 3 members
Fixin´ and flexin´ VIA VIA!
Fixin´ and flexin´ 162 points
VIA VIA! 92 points
cz
challenge
tik-tok
news our programs how you can help about via
Dobro-druzi
TIK-TOK CHALLENGE LEADERBOARDS
177 p 162 p 92 p
TIK-TOK CHALLENGE FOR DOBRO-DRUZI TEAMS
Join the #ViaChallenge
today and make
a difference for yourself
and your local
community. Register
now at the link below
and see what you're
capable of!
UNLEASH YOUR
POTENTIAL
ViaChallenge Dobro-druzi
Clein582 - Via Challenge anthem
2
3
The Communi-teens challenge is open to anyone between the
ages of 13 and 19 who wants to help their local community.
Whether you have a specific issue in mind, such as helping
elders or reducing pollution, or simply want to help out in a
more general way, this challenge is for you.
Participants will have access to a range of resources and
support, including online toolkits, Foundation VIA personnel,
and networking opportunities. You'll also have the chance to