ROI on social media from Techdivine Creative Services Plan your customized ROI based social media brand marketing campaigns with us. Reach us socialmedia@techdivine.com Or Tweet @Techdivine for quick connect. Techdivine Creative Services - Digital Marketing agency - Mumbai, India

1. TECHDIVINE ® Creative Services
socialmedia@techdivine.com
“www.techdivine.com”
Digital Marketing Agency – Mumbai, INDIA

2. Our BRANDS
2
“Techdivine” and ”Your SMQ ~ Social Media
Quotient” are our Registered Brands
All Contents are Copyrights of TECHDIVINE Creative Services

3. ROI on Social media
“Every digital marketing campaign
needs to be integrated with a real ROI
tracking process for your BRAND & that
too in real-time.
Innovate, implement, Measure,
Improvize and generate ROI”
All Contents are Copyrights of TECHDIVINE Creative Services 3

4. First ask yourself: Is Social media really for
BRAND You?
Are you just a part of the Social media frenzy or is this market potential really
going to help you?
Before you jump into a social media marketing campaign because everyone
else seems to be doing it, ask yourself few questions
Click to read complete article here:
Is social media marketing really for BRAND You?First, know Your SMQ!
Short Link here: http://goo.gl/qJThBn
All Contents are Copyrights of TECHDIVINE Creative Services

5. How to get started?
-
Profile your product, audience, market and your goals
-
Decide on the mediums and channel to implement your social media marketing campaigns
-
Clearly define to measure your social media quotient across brands and services
-
Set timelines and link them with your GOALS
-
Plan, design, implement, measure, track and reinforce with improvisations if needed.
-
Get feedback, work on the feedback and improvize.
All Contents are Copyrights of TECHDIVINE Creative Services

6. - BRAND
- GOALS
- Resources
- Timeline
- Tools
- PLATFORM
REPORTS
Measuring Social media metrics wrt GOALS across PLATFORMS
All Contents are Copyrights of TECHDIVINE Creative Services of TECHDIVINE Creative
All Contents are Copyrights
6

7. Our 'Your SMQ®' Process
PHASE 1”
Long Term Merits:
Feedback, Support, Trust,
Leads, Reduce Business Age,
Increase Brand Recall
Drivers: Initiate &
Connect
Influential Outreach
Eg. GOALS to be
measured could be:
- Sales conversions
- Referrals
- Enquiries / Leads
- Upgrades
Etc.......
But make sure they are
real GOALS and not
merely likes, fans, hits
etc
All Contents are Copyrights of TECHDIVINE Creative
7

8. Connect: Your SMM with our
“ROADMAP” strategy
Using our “Your SMQ ~ Social media quotient”
Analysis and Research Reports
CONNECT with Your Goals based on:
 Stakeholders
 Subscribers
 New Business
 Existing upgrades
 Search Rankings leading to Sales/leads
 Qualified Leads to Quality conversions
 Brand recall to Brand referrals
 Targets
All Contents are Copyrights of TECHDIVINE Creative
8

9. Few of Our Digital Campaigns
9




Basic: “SMM Campaigns” (Social reach based)
Tier 2 Campaigns:Viral Creatives, Emailer, SEO
& SMM integration
Tier 3 Campaigns: Lead Based campaigns
Tier 4 Campaigns: Revenue based campaigns
All Contents are Copyrights of TECHDIVINE Creative Services

10. Let’s Connect!
Email us: socialmedia@techdivine.com
Or Reach @Techdivine on Twitter
Facebook.com/Techdivine
THANK YOU!
TECHDIVINE Creative Services
Digital M
arketing Agency - INDIA
All Contents are Copyrights of TECHDIVINE Creative
10