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YunLi

this presentation is for my com 548 class, fall , 2009 in the University of Washington. MCDM

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  Willingness to Pay for Online News: An Empirical Study on the Viability of the Subscription Model A powerpoint for Com 548 MCDM University of Washinton   Yun Li Oct 20, 2009
    The response of 1999 survey of 64 online newspapers serving California, Taxas, New York, and Florida: ,[object Object],[object Object],[object Object],[object Object],[object Object]
  ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is the issue? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How about readopted the subscription model?  
What is the viability of the subscription model?  
  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A random-sample telephone survey of 853 Hong Kong residents was conducted during November 13-17, 2002 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Factors Related to Paying Intent ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
  ,[object Object],[object Object],[object Object]
  Conclusion: ,[object Object],[object Object],[object Object],[object Object]
      “ free becomes not just an option but an inevitability. Bits want to be free.” ( Chris Anderson’s )
discussion questions: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
  Citations:   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
  ,[object Object],[object Object]

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group discussion 3 com 548

  • 1.   Willingness to Pay for Online News: An Empirical Study on the Viability of the Subscription Model A powerpoint for Com 548 MCDM University of Washinton   Yun Li Oct 20, 2009
  • 2.
  • 3.
  • 4.
  • 5. How about readopted the subscription model?  
  • 6. What is the viability of the subscription model?  
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.       “ free becomes not just an option but an inevitability. Bits want to be free.” ( Chris Anderson’s )
  • 13.
  • 14.
  • 15.