Part 1 of 3. Want to learn how to build high-value link targets and how to acquire them? This is becoming more and more important with the recent changes on Google. This session will help you understand the different types of links that are available today to acquire, and share some of the best ways to make sure you get them. We will help you understand the blend of links required to succeed be it government, university or the theories behind the so called “paid link”. Tools tips and tricks will be all shared in this session along with the panellist vast and varied experiences.

1. Link Building Strategies

2. Essential first steps Design Stunning Modern Point of difference What does your site do better? Content Long tail Linkbait Credentials Why are you better than everybody else? Who are you? Channels Newsletter Blog

3. Design

4. Design

5. What type of links does your site need?

7. Make friends with journalists

8. Break a news story

9. Use link bait

10. Find old linkbait, get links from it

11. Find “resource” posts, get links from them

12. Guest blogging

14. Beware

15. Case Study - Twitition.com has 12,404 links

16. Find out more Subscribe to www.blogstorm.co.uk Presentation www.blogstorm.co.uk/a4u Follow www.twitter.com/patrickaltoft Company www.branded3.com