Airbnb business and industry analysis is explained in this PPT.

2. KFC (Kentucky Fried Chicken) is an
American based fast chain company that is
a subsidiary of Yum Brands Inc. among the
leading fast food companies and Franchise
system in the United States and around
the world.
KFC’s Mission Statement: “To maximize
profitability, improve shareholder value
and deliver sustainable growth year after
year.”

3. Contributes 570 billion dollar to US GDP
each
The US fast food industry has a stiff
competition in market share.
Yum Brands Inc., McDonald’s and Subway
are key players

4. 0%
2%
4%
6%
8%
10%
12%
14%
16%
Pizza parlours Sandwich shops Chicken restaurants
Market Share By Segments

5. 0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
McDonalds Yum Brands Inc Subway Wendy's Company Chipotle Others
US Fast Food Industry Market Share

7. The fast food industry of the United States
overall has employed more than 200000
people which are engaged in different
positions and technical basis.
In KFC almost 20000 people are employed
and the company also has culture of the
outside recruiting and promoting from
within.